In celebration of
Mother’s Day, Beko, the Official Partner
of the Everyday, honors the hard work, compassion, and dedication of
mothers towards their families through fun activities during its “Mother’s Day Out” event at the Activity
Center of Robinsons Magnolia in Quezon City, from May 10 to 12.
Mothers joining the three-day program would
experience free make-up sessions and tutorials, cooking demos, food tasting,
coffee and pastries, as well as special prizes for participating in a contest,
which would ask them to take a video of themselves explaining the value of having
longer “me” time.
To promote the importance of personal time, the
program also showcases Beko home appliances’ advanced technologies designed to
assist mothers by optimizing time spent on house duties. By cutting the hours
spent on dealing with everyday challenges, moms can focus on more important
things, like having time for themselves or spending more quality bonding time with their family
and loved ones.
Beko’s innovative features, carried by their
washers, refrigerators, and ovens, not only offer solutions that boost
productivity and efficiency but also, pays tribute to the incomparable
qualities of mothers.
Washers
Some mothers prefer hand washing their clothes
than rely on washers during laundry days – which most often fall on weekends.
However, the hours spent on individual treatment of clothes cost too much time
and energy.
This is the reason why Beko innovated
technologies in their washers that can closely match a mother’s perseverance
and dedication to tackle a large pile of laundries quickly, while still
providing comfort.
Mothers can
diminish the time it takes to finish a week’s worth of dirty clothes by
properly sorting it and washing it with Beko Frontload Washers. It has “Xpress Super Short” a 14-minute cycle
that is suitable for lightly soiled small load of laundry up to 2kg. With a
full load of laundry, “Daily Express”
will finish the job in just 28 minutes cycle at 30⁰C; while the “GentleCare 20⁰™” copies the tender hands of a mother to
lightly yet effectively wash delicate clothes; all of this special wash
programs and more in just one machine.
Refrigerators
Meanwhile, the
technologies of Beko refrigerators manage the right conditions to maintain the
qualities of fresh food
for longer period, similar to how a mother upholds the sanctuary of her
household.
Beko’s “Everfresh+®” in their refrigerators’ special
crisper compartment preserves the storage life of fruits and vegetables by
controlling the precise humidity, reducing condensation and minimizing temperature
variations inside so fruit and vegetables stay crisp and fresher up to 30days;
while “Active Fresh Blue Light™” technologies protects the Vitamin C intensity keeping its natural
flavor and nutrition intact. It is almost
like having a greenhouse inside the fridge which continues the process of
photosynthesis on fruit and vegetables which preserves it 30% better compared
to a standard crisper.
The
refrigerator also has the benefit of “NeoFrost
Dual Cooling System” that ensures even cooling inside the fridge
compartment and no air transfers between fridge and freezer compartments, thus
prevents cross contamination of food causing spoilage and foul odor.
Increasing the
storage time of fresh produce giving them the freedom to store more to lessens
the frequency of their travel to fresh market. This also releases them from pressure of
immediately using all the available ingredients for dishes. This way, mothers
can enjoy using their natural culinary creativity to spin new versions of
favorite dishes.
Ovens
Mothers can look
forward to an exciting cooking appliance that Beko would soon be launching in
the Philippines in the coming months.
This will help save their time spent in cooking and give them more “me”
time.
With its
technology, “Split and Cook,” the
ovens mimic the multitasking capabilities of mothers by providing more spaces
to cook two different meals with different temperature needs and durations at
the same time in one single cavity oven. This Free Standing Cooker’s top stove
uses gas while the bottom oven is electric, with two fans at the back to
provide accurate cooking results.
While multiple
dishes are being cooked at the same time, moms can find time to chat with other
family members about daily matters. Once their signature recipes are done and
about to be served, the conversations can continue into the right atmosphere
for family dialogue - the kitchen table.
Beko
acknowledges the different roles mothers provide to their families, acting as
the light of Filipino home, the gentle manager, the provider of healthy and
delicious meals, and the director of proper compartmentalizing. As the Official
Partner of The Everyday, Beko has installed features to partner with mothers to
complete everyday household responsibilities, so that they may have longer meaningful
time for themselves and their loved ones.
Gurhan Gunal Regional
Sales Director of Beko Asia Pacific is set to grace the event and will address the
audience with his opening remarks. Also present are Dyeun Zapanta, Assistant
General Manager together with Cecil Placia, Marketing Manager of Beko
Philippines.
“Filipino moms deserve a day out and we at
Beko, aim to deliver that. Aside from the fun activities of the program, we
would also be introducing our technologies to mothers so that they may have the
better option of owning intelligent appliances in washing, cooking, and
storing,” said Dyeun. “We believe that missing out on valuable family moments
to tackle everyday challenges at home is to waste away precious memories. That
is why we developed these features to assist them in managing personal time and
chores.”
“This is also
the perfect time to buy a special gift for mom as a Special Mother’s Day
promotion can be availed from May 10 to 12, 2019. Hurry and visit your nearest Robinsons
Appliances branch and inquire about this limited offer,” Cecil added.
To learn more about Beko and the technologies
in their appliances, visit their website at http://www.beko.ph/ or follow them on
their Facebook page: https://www.facebook.com/bekoph/.
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