Tuesday, October 31, 2023

Last Call: Don’t miss the chance to be a Samsung Galaxy Campus Ambassadors Send in your application for Samsung Galaxy Campus until November 6

 


Don’t miss out on being a Samsung Galaxy Campus Ambassador! Be a part of an exciting mentorship program to kick-start your future as a leader, tech innovator and content creator with one of the country’s top tech brands, Samsung Philippines! 

 

If you are a university student who wants to get an insider glimpse of the exciting world of lifestyle technology, be mentored by top content creators and network with like-minded individuals, then the Samsung Galaxy Campus Student Ambassador Program is definitely for you. Sign-ups are still open for this six-month program until November 6  so submit your application through the website now at  spr.ly/GalaxyCampusPH.

 

Here is what’s in store for the awesome 50 student ambassadors who will make the cut!

 

Discover, Create, Collaborate with Galaxy Campus

 

With the Galaxy Campus Ambassador program, you can engage in exciting initiatives, workshops, and missions. Widen your exposure to the world of tech with access events and launches and learn more about Samsung’s newest devices such as  the Galaxy S series, Galaxy Z series, Galaxy Tab, and Galaxy Watch. You’ll also be getting epic incentives such as free Galaxy products for completed missions and access to Samsung Student Discount Offers.

 

Upon completion of the 6-month program, you will earn a Certificate of Completion and internship opportunity at Samsung Philippines.

 

Part of the Galaxy Camp’s mission is to encourage members to hone their leadership skills and participate in sustainability advocacies. So, get ready to spark your creativity, discover your full potential, and collaborate with the world’s premium tech brand to make a difference!

 

Here’s how to apply

 

The Samsung Galaxy Campus Student Ambassador Program is open to college students, 18 to 23 years old, who are looking to be inspired and mentored by a global game-changing tech company.

 

Applicants must be currently enrolled in a Philippine university or college to be qualified for Samsung Galaxy Campus. Prepare your resume, a scanned copy of your ID or enrollment slip, and a 500-word essay describing yourself and why you'd like to be part of the program. You’re also free to share other works that showcase your skills and passions. Once complete, visit the Galaxy Campus website at spr.ly/GalaxyCampusPH and submit your application. Shortlisted applicants will be notified if they will move on to the interview round.

 

You may also create a 1-3 minute video on why you should be part of Galaxy Campus, post it on your TikTok and/or Instagram account, and tag @samsungph (this is optional). Make sure your post is visible to everyone!

 

So what are you waiting for? Be the next Samsung Galaxy Student Ambassador and follow your passion for tech! Apply now at spr.ly/GalaxyCampusPH.

 

For more information, visit https://www.samsung.com/ph/galaxy-campus/

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About Samsung Electronics Co., Ltd. 

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, memory, System LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

 

 

Monday, October 30, 2023

HONOR opens in the all-new SM City Sto. Tomas Batangas, aims to dominate South

 


Much to the delight of Batangueños on the unveiling of the all-new SM City Sto. Tomas Batangas, the leading smart devices provider HONOR Philippines also officially welcomed shoppers to its newest Experience Store in the said mall, located at the 2/F Cyberzone.

 

“It is really an honor to unveil our newest HONOR Experience Store the same time the much-anticipated SM City Sto. Tomas Batangas opened. This is part of our promise to continuously service our HONOR fans and tech enthusiasts alike and we are very far from what we have envisioned for the country,” said HONOR Philippines Vice President Stephen Cheng.

 

The successful store opening was officiated by HONOR Philippines GTM Manager Steven Yan and HONOR Philippines Retail Sales Director Tom Yuan together with Greentelcom Chief Operating Officer Ma. Theresa Luna and President Edwin Luna.

 

The viral smartphone brand also pledged to dominate the South as Experience Stores in SM City Dasmarinas Cavite and SM City San Pablo Laguna is soon to open.

 

The Unstoppable Trio: HONOR X9a 5G, HONOR 90 5G, HONOR 90 Lite 5G

 

Who would forget the HONOR X9a 5G that catapulted the brand into virality, with its industry-leading ultra-tough OLED curved display that was put to test through various means, including smash and drop challenges. HONOR X9a 5G is still available at Php 16,990 in Titanium Silver, Emerald Green, and Midnight Black.

HONOR 90 5G, beyond its 200 MP Flagship camera performance, also has one of the most advanced high-frequency Pulse Width Modulation dimming technology at 3840 Hz, which greatly helps with lessening eye strains with long periods of phone usage. Available in three colors – Diamond Silver, Emerald Green, and Midnight Black, HONOR 90 5G is priced at Php 24,990.

 

Last but definitely not the least, the HONOR 90 Lite 5G – the newest HONOR iteration still packs a wide array of specs that other competitors unusually carry within the same price range. Apart from its 100 MP Camera system, which allows for ultra clear photography, this phone packs 8GB + 256GB Super Storage, and a 4500 mAh battery that can last for up to two days. HONOR 90 Lite 5G is priced at Php 12,990 and available in Cyan Lake and Midnight Black.




For more announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorphilippines/) and TikTok: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

 

 

About HONOR

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

Sunday, October 29, 2023

Revolutionizing Travel Experiences Worldwide via Travereel – Book, Travel, Connect, and Earn!

 


Today marks a remarkable occasion in the world of travel with the official launch of Travereel, a groundbreaking and revolutionary travel mobile application that promises to transform how people explore and experience the world. 

Selcouth’s Travereel mobile app is set to change the way you plan and enjoy your travel experiences, providing a seamless, one-stop solution for all your travel needs.

This game-changing travel app lets you book your stay or destination seamlessly by just clicking and watching the reels shared by fellow travelers. Travel offers you an incredible variety of options, whether you wish to stay in a stylish metropolitan apartment, an opulent beach resort, or a cozy B&B in the countryside.

“Travereel was born out of a passion for exploring the world and the belief that travel should be accessible, personalized, and unforgettable for everyone,” said Debbie Nebaya, Travereel CEO. “Our team has poured their hearts into creating this app, and we are thrilled to bring this vision to life and empower travelers to embark on journeys that leave a lasting imprint on their hearts.”

L-R: Mr. Deepak Kumar, Paymonggo Head of Growth and Sales; Mr. Kurt Molina, Billease Head of Merchant Products; Mr. Terence Ridder, Lizard Global CEO of Asia; Mr. Ricky Sy, Travereel Chairman and Investor; Ms. Vicky Rada, Travereel CEO; Mr. Mark Dela Cruz, Travereel Digital Marketing Manager; Paige Ranola and Jewel Mesina, Travereel Influencers

 

Enjoy a fun, engaging, reliable display of hotel properties through short vertical videos from our travel community, and imagine how your next day's vacation will look like.

Travereel is more than just a travel app; it's your personalized travel concierge, offering a wide range of features to enhance your journeys. Here are some notable key features of the app:

Discover Hidden Gems: Find off-the-beaten-path attractions, local eateries, and cultural experiences with our curated recommendations and user-generated content. Get a taste of authentic travel with Travereel.

Travel Social Network: Connect with fellow travelers, share your experiences, and get real-time advice from the Travereel community. Discover travel buddies and create lasting memories through your own travel experiences.

Seamless booking: Book your preferred hotel in just click and tap. Travereel gives you seamless booking experience by clicking the ‘Book’ button on the reel.

Flexible payment terms: Payment convenience via different payment options from Paymonggo: Debit and Credit Card, GCash, Maya, and Billease. Users can also opt for the Buy Now, Pay Later payment terms.

Earn Commission: Be a content creator and post your own travel experiences. Post videos and receive an affiliate commission for bookings from your shared travel reels and vlogs.

Safety Features: Stay informed about travel advisories and emergency contact information, and receive safety tips to ensure your well-being while exploring new destinations.

Travereel is now available  for both iOS and Android, ensuring that no matter your device, you can experience the world at your fingertips. Our commitment to providing a user-friendly, accessible platform is at the heart of Travereel's development.

For more information, visit Traveleers’ website www.traveleer.com or social media platforms: Facebook (Facebook.com/TRAVEREEL2022), (Instagram.com/travereel.app), TikTok (TikTok.com/@travereel), and YouTube (YouTube.com/@Travereel).

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About Travereel

Selcouth’s Travereel mobile app revolutionizes the way you plan and book your vacations. Discover new destinations and visualize your following holidays by watching the reels shared by fellow travelers and book your accommodations seamlessly in the comfort of your seats.

 

 

About Selcouth

 

Selco was founded in 2022, the maker of Travereel, with the mission to make booking easy and accessible for everyone. It aims to provide a seamless, user-friendly platform that connects people with the best accommodations.



Thursday, October 26, 2023

Grab your favorite 7-Eleven Big Bite Hotdog or 7-Fresh Siopao and get a chance to win up to P100,000 cash

7-Eleven, everyone’s favorite convenience store, is excited to introduce its Snack for Cash E-Raffle Promo featuring two of its famous treats: the Big Bite Hotdog and the 7-Fresh Siopao, with a glowing chance to win big time cash prizes weekly.

Indulging on Big Bite Hotdog or 7-Fresh Siopao in the middle of a busy day just hits the perfect spot for a filling treat. From October 25, 2023 to January 9, 2024, customers simply need to buy their preferred Big Bite or 7-Fresh Siopao snacks, scan the QR code, and provide their details to submit their entry. They will also enjoy having twice the entries per scan when they use the CLiQQ app to pay for their purchase.






In week 1-7 from October 25 to December 12, sixteen (16) lucky snackers will get a chance to win in the weekly draw:

● Ten (10) winners of P10,000 each,

● Five (5) winners of P25,000 each,

● One (1) winner of P50,000 each.

For the exciting grand draw on week 8-11 from December 13 to January 9, ten (10) special winners will each receive a whopping P100,000 from 7-Eleven.

The fun and excitement are limitless, as promo participants can submit multiple entries and potentially win the minor prizes, P10,000 and P25,000, multiple times. Ages 13 years old and above may join in on the fun as 7-Eleven makes every snack run, a potentially lucky one.

With the 'Snack for Cash' promotion, 7-Eleven elevates the snacking experience, offering more chances to win as customers continue to indulge in their favorite snacks.

Promo runs from October 25, 2023 to January 9, 2024 at all 7-Eleven stores nationwide. For more information and promo mechanics, visit www.711snackforcash.com

 

No tricks, just treats: Get a FREE smartphone when you buy on HONOR Brand Day Sale!

 


Due to the recent success of the TikTok Madness Sale, HONOR is opening its Buy One Get One Free promo on Lazada, Shopee, and still on TikTok Shop beginning October 26 until October 28 for the HONOR Brand Day Sale! Expect an extended sale from the leading smart devices provider as well with its Halloween Payday Sale from October 28 to November 1, 2023!

 

“I think by now, HONOR fans and tech enthusiasts should only expect the biggest and grandest from us! We always top our offers and now, we introduce you an irresistable promo from October 26 to November 1, 2023. We aim to give more flexibility and time to the shoppers, but they do need to hurry,” said Stephen Cheng, Vice President of HONOR Philippines.

 

HONOR Brand Day Sale: Buy One Get One FREE!

 

From October 26 to 28, shoppers can enjoy HONOR 70 5G with a FREE HONOR X7 worth Php 9,990! HONOR X8 worth Php 12,990 will also give you a FREE HONOR X6 worth Php 6,990 while you can get a FREE HONOR X8 worth Php 12,990 for every purchase of HONOR MagicBook X 14, priced at Php 29,990.

 

Aside from these, you can also get Php 1,500 off the HONOR MagicBook X15 laptop, Php 2,300 off the flagship HONOR Magic5 Pro, and a whopping Php 6,500 off HONOR X9!

HONOR Pay Day Sale: Up to Php 6,000 worth of Discounts

 

 

 

Right after the thrilling HONOR Brand Day Sale comes the HONOR PayDay Sale from October 28 to November 1, 2023! Buy HONOR 70 5G for only Php 20,990 from a Php 6,000 price slash. You can also get Php 4,500 off HONOR X8 and X9, and Php 3,000 off HONOR X7.

 

Get all these with FREE shipping nationwide and surprise freebies from October 26 to November 1, 2023 on Lazada (bit.ly/HONORPHLaz), Shopee (bit.ly/HONORPHShpe), and TikTok Shop (bit.ly/HONORPHTikTok)!

 

For more exciting updates and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

 


 

About HONOR  

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

Tuesday, October 24, 2023

Red Bull Dance Your Style National Winner “JXYB” Takes the Philippines to Germany

 


Excitement builds as the clock ticks down to the most awaited dance competition of the year. In a celebration of creativity, individuality, and the rich genres of dance, the Philippines is gearing up to take over the Red Bull Dance Your Style World Finals in Frankfurt, Germany. Set to take place on November 4, this event will feature dancers from all over the world battling it out on the international stage.

 

After securing his win at the National Finals in Manila, Louries “JXYB” Dhztine Bernardino will be representing the country in the Red Bull Dance Your Style World Finals. His unique style and technique shined through fifteen other dancers who came from all different provinces across the Philippines – Cebu, Cagayan de Oro, Zamboanga, and Baguio to name a few. The variety of provinces brought a mix of cultures and identities onto the stage, but in the end, “JXYB”’s unique style stood out and won them the crown. With the World Finals now approaching, “JXYB”  is ready to bring his A-game to the international dance floor.

 

“I plan to maintain using Krumping as my style, but I really think I have a lot more to enhance when it comes to crowd-pleasing and crowd interactions. There’s a lot I’m working on to improve but luckily, I come from the Philippine dance community, which is very competitive. We are very advanced in freestyle battle here so that is a big advantage, but at the same time that puts a lot of pressure on me,” “JXYB” said.

 


The Philippines’ representative believes this competition will be the hardest one-on-one battle he’s faced so far, but still remains optimistic that his skill, talent, and determination will take him far.

 

“I’ll stay true to myself and my style, and I’ll bring a lot of prayer into this. I know that God will have my back, and we’ll get this win in Jesus' name,” he said.

 

Louries “JXYB” Dhztine Bernardino will be competing against over 30 dancers from all over the world, each with his own style, flair, and personality. While the competition will be nothing short of fierce, “JXYB remains hopeful they can properly showcase Filipino talent for the world to see.

 

The Red Bull Dance Your Style World Finals is set to take place in Frankfurt, Germany on November 4, 2023, and will be streamed live on Red Bull’s Dance Your Style TikTok and YouTube account (@redbulldance) at  9PM CET. 

 

For more updates and news about the upcoming Red Bull Dance Your Style event, visit https://redbulldanceyourstyle.com/ and the following social media pages:

Facebook: https://www.facebook.com/redbulldance | Instagram and TikTok: @redbullph @redbulldance

 

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About Red Bull

Red Bull gives wings to people and ideas. As a functional beverage, we give wings to people by revitalizing mind and body – supporting their dreams and aspirations through their passion for art, music, dancing, gaming, and sports.

 

About Dance Your Style

Dance Your Style is a global dance event organized by Red Bull that celebrates freestyle dance and individuality. Dancers from different countries compete in head-to-head battles where they showcase their personal dance styles, responding to various music genres.

 

Unlike other major dance competitions with professional judges, the 1v1 battle lets the crowd play a crucial role in determining the winner of each round, having dancers only proceed to the next round through the crowd’s vote.

The Ultimate Concert Phone: Enjoy an epic concert experience with the Samsung Galaxy S23 Ultra



 

 

Attending concerts is something we truly missed during the pandemic and now that they’re back, it’s time to upgrade to a smartphone that can capture every moment with your favorite stars in vivid detail.

 

With its pro-grade camera zoom and Nightography features, the Samsung Galaxy S23 Ultra helps us experience an epic live show no matter where we’re seated, along with letting us take home some pretty epic memories with amazing photos and videos on our device. Here are the reasons why the Samsung Galaxy S23 Series is the ultimate concert kit for fandoms.

 

Shots closer to the stars with the Pro-grade Camera zoom

Concert tickets are indeed to die for, so scoring even the farthest seat available is a blessing to any fan. But worry not! With the pro-grade Optical Zoom features of 3X and 10X, Digital Zoom of up to 100X for Galaxy S23 Ultra and Digital Zoom of up to 30X with Galaxy S23 and Galaxy S23+,  our ultimate concert experience won’t be compromised as this camera brings the stars closer to fans and captures the show with outstanding quality.

 

The Galaxy S23 Series has three different lenses at the back that are best suited for live shows and night-outs. Apart from the 200MP adaptive pixel sensor of the Galaxy S23 Ultra, it’s equipped with a 200MP ultra-high resolution, a 10MP Telephoto Camera and a 12MP Ultra-Wide Camera. While the Galaxy S23 and S23+ are loaded with 50-megapixel wide-angle cameras and a 12MP ultra-wide camera, all equipped with a high-resolution sensor and intelligent, light-absorbing pixels for clear snaps any time of day.

 

The Galaxy S23 Series also sports a 12-megapixel Selfie camera with Dual Pixel technology that focuses faster and more accurately even in low-light settings. With these epic zoom features and high-resolution shots, concert-goers can enjoy the show and catch a clearer view of the stage anywhere in the venue.

 

Capture your best concert ever with the advanced Nightography features

Capturing moments in low-light settings could sometimes be complicated, especially for concert-goers who want to immortalize picture-perfect moments - but not with the Galaxy S23’s advanced Nightography features.

 

Concerts will never be the same as its camera can capture excellent-quality photos that retain the vibrancy of the live performances. With the Galaxy S23 Ultra camera’s 200MP adaptive sensor, we can kiss our dull photos goodbye and enjoy superior concert images you can look back to even long after the encore. The Galaxy S23 Ultra also has optical image stabilizer (OIS) angles that reduce blurriness in low-light settings. 

 

With Samsung Galaxy's advanced object-aware AI,  we can enjoy sharp and vibrant videos from both the main and front cameras, which can also capture amazing clips in the dark.

 

Additional pieces that make the Galaxy S23 Series the ultimate camera for concerts!

Powered by Snapdragon® 8 Gen 2, the Galaxy S23 Series delivers better video streaming performance and an extended battery life, long enough to get you through a whole concert. It’s also armored with the most durable Armor Aluminum and Corning® Gorilla® Glass Victus® 2 on the Front and Back glass, an IP68 rating for dust and water resistance, this phone is aesthetically pleasing in the eyes and it’s also functional; made to survive an epic night out.

 

So, what are you waiting for? Get your tickets and have the best time of your life with the Samsung Galaxy S23 Ultra, available for only PHP 89,990. You can also get a FREE Galaxy Buds2 & Galaxy Watch4 40mm worth PHP 19,980 and a special gift worth up to PHP 2,390 if you purchase from October 1 to November 3, 2023.

 

Meanwhile, the Galaxy S23  is also available for PHP 53,990 for the 128GB variant and PHP 57,990 for the 256GB variant and the Galaxy S23+ for PHP 68,990 for the 256GB version or PHP 76,990 for the 512GB version. You can also get a free Galaxy Buds2 worth PHP 6,990, plus a special gift worth up to PHPH 2,390 with these mobile devices!

 

For more information about the Galaxy S23 Series, visit https://www.samsung.com/ph/smartphones/galaxy-s23-ultra/buy/

https://www.samsung.com/ph/smartphones/galaxy-s23/buy/ .

 

 

DTI Fair Trade Permit No. FTEB-175029 Series of 2023

 

These EPIC promos run from October 1 to November 3, 2023!  Terms and conditions apply.

*Limited Time Offer: October 10 to 15 & October 29 to November 3 only. Special gifts can be combined with Galaxy Buds

 

 

 

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at news.samsung.com

 

Here’s a rundown of HONOR’s hot-selling phones this 2023




Philippines’ leading smart devices provider, HONOR, has had a very busy year with its back-to-back launches of their powerful devices in the countryFrom entry-level to flagship smartphones, HONOR certainly fulfilled its vision to GO BEYOND this 2023. 

 

We are still overwhelmed with the tremendous support HONOR has gotten over the past year, and it’s reflected through our sales and overall improved visibility over the country – from the continuous virality of HONOR X9a 5G by the month, to the skyrocketing sales of HONOR 90 5G which sold out in record time upon its release. This makes us even more excited for what’s to come next year for HONOR Philippines,” said Stephen Cheng, Vice President of HONOR Philippines. 

 

With the brand’s back-to-back product launches in 2023, here’s a brief rundown of some of the powerful devices from HONOR Philippines this year. 

 

 

 

HONOR X9A 5G: A SMASH HIT 

HONOR started this year with a bang with the release of HONOR X9a 5G last January. This catapulted the brand into virality, with its industry-leading ultra-tough OLED curved display that was put to test through various means, including smash and drop challenges. It also packs a Matrix Star Ring Camera System housing a triple rear camera setup and a 5100 mAh powerhouse battery while maintaining its premium-looking sleek design – all for an affordable price of Php 16,990! You may get yours either in Titanium Silver or Emerald Green. 

 

 

 

HONOR 90 5G: FLAGSHIP-LEVEL SPECS, MIDRANGE PRICE 

Impressive cannot begin to describe this phone, with its wide array of specs from its camera to its screen, as well as overall performance. To start, not all smartphones in the midrange category can carry a 200 Megapixel rear camera and 50 Megapixel front camera system without compromising its other features, but HONOR 90 5G managed to deliver. Beyond its camera performance, HONOR 90 5G also has one of the most advanced high-frequency Pulse Width Modulation dimming technology at 3840 Hz, which greatly helps with lessening eye strains with long periods of phone usage. Available in three colors – Diamond Silver, Emerald Green, and Midnight Black, HONOR 90 5G is priced at Php 24,990. 

 

 

 

HONOR 90 LITE 5G: LITE PRICE, HIGH-LEVEL PERFORMANCE 

The great reception of the Philippine tech market to HONOR 90 5G prompted the brand to release its budget-friendlier sibling, the HONOR 90 Lite 5G. While it’s noticeably on the slimmer and lighter side of HONOR’s lineup of smartphones, this newest iteration still packs a wide array of specs that other competitors unusually carry within the same price range. Apart from its 100 MP Camera system, which allows for ultra clear photography, this phone packs 8GB + 256GB Super Storage, an eye-protection technology, and 4500 mAh battery that can last for up to two days. HONOR 90 Lite 5G is priced at Php 12,990 and available in Cyan Lake and Midnight Black. 

 

These and more are all available via all HONOR Experience Stores and partner dealers nationwide (bit.ly/HONORPhysicalStores) or online via Lazada (bit.ly/HONORPHLaz), Shopee (bit.ly/HONORPHShpe), and TikTok Shop (bit.ly/HONORPHTikTok). 

 

For more updates and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines). 

  


From itchy skin to heart disease: How kidney disease causes a chain reaction of health woes

  The kidneys are small, bean-shaped organs only about 5 inches big, but don’t let their small size fool you. Sitting just below the rib cag...