Thursday, July 29, 2021

Mega Global : Continuing malasakit and reaching more Filipino families one meal at a time


When we first launched this nutrition program two years ago, we saw how transformative it was for the beneficiaries, who not only saw an improvement in their weight, but also in their health and well-being. Inspired by their transformation, Mega Global decided to expand this program and make it sustainable by also educating the community on the importance of having good food and having good nutrition for the whole family,” said Marvin Tiu Lim, Chief Growth and Development Officer

 

Good health is the greatest gift that Filipinos can ever receive. With malnutrition affecting many children, it is crucial for the community to work together  to help these children, who will eventually become the future of the country.

Recognizing its role in helping build the nation, Mega Global Corporation together with the Mega Tiu Lim Foundation will once again hold the Mega Bigay Sustansya program for the third straight year. A health and nutrition program that’s deep rooted from the company’s core value of malasakit. With its determination to improve the health sector of the country, Mega Bigay Sustansya aims to reinforce the importance of nutrition to every Filipino family nationwide and extend a helping hand to those in need. 




As it expands the program, Mega Global will be working in partnership with th Reach Out Feed Philippines, who will spearhead the preparation of the meals daily, deliver these house to house to each beneficiary and provide a nutritional assessment of all recipes used in the program, and will also analyze and evaluate the results of the program. 



The program aims to support 870 children from various barangays across six  provinces through a 60-day nutrition program. These include Batangas, Navotas, Valenzuela, Samar, Surigao del Sur, and  Zamboanga. Beneficiaries are children aged 4-12 years old, who will receive two nutritious meals daily for 60 days. The daily meals will include at least one sardines meal, made using Mega Global’s vitamin- and nutrient-packed high quality sardines. 


At the beginning and end of the program, the weight, height, and mid-arm circumference of the children will be taken to gauge their progress. To encourage parents to support the nutrition program for their children, Mega Global will provide incentives to select participants who fit the program’s criteria - biggest gainer, most improved, etc.  


To further ensure that the progress made is sustained, Mega Global will also be developing leave-behind materials containing affordable nutritious recipes made from ingredients that are easily accessible to the families. This will empower parents and the community with knowledge on how to prepare nutritious meals for the health and well-being of their children and loved ones.




In all that it does, Mega Global Corporation gives life to its core value of malasakit. From products to people to the greater community, every decision made by the brand is anchored onto the belief of malasakit for all. This once again comes alive in Mega Bigay Sustansya, which is envisioned to uplift the lives of impoverished children and allow them to achieve their potentials.


Tuesday, July 27, 2021

The superb reasons why superfoods are super

 


Good health starts with what’s on one’s plate. Now that many have become more conscious of their health, they have also become more mindful of what they eat. And conversations about healthy eating would never be complete without a mention of superfoods.


With July being “Nutrition Month”, it’s just fitting to learn more about superfoods and why they have, in recent years, emerged as a great companion to every health journey. It’s best to start from the beginning – so, what are superfoods really?

 

Superfood is often hyped as “power food” or food that has exceptional nutritional density. Meaning, it is packed with nutrients even in small serving volumes yet low in calorie content. Mostly plant-based foods, superfoods provide substantial amounts of vitamins, minerals, antioxidants, and phytochemicals and offer multiple health benefits.


Health experts say that the benefits of eating superfood include improving nutrition, promoting good heart health, stabilizing blood sugars, and preventing some types of cancer.

Some plant-based foods that are considered as superfoods are dark leafy greens such as kale, root crops like beets, and whole grains like quinoa. To illustrate their health benefits, a single cup of kale has more vitamin C than an orange and contains seven times the recommended dietary allowance (RDA) for vitamin K. It’s also a good source of minerals like calcium, potassium, and magnesium that many people are deficient in.


Beets are a popular superfood both for how they can help increase energy and cope with stress, as well as for their vibrant color. 


Beets are some of the best sources of nitrates, or compounds that convert to nitric acid in the body. Nitric acid plays an important role in improving blood flow, which may improve athletic performance and also lower blood pressure. Quinoa, meanwhile, is considered as a super crop by the United Nations for its high protein content. This superfood is also a complete protein, as it contains all nine essential amino acids that the body cannot make on its own.

 

The Harvard School of Public Health advises that regular consumption of superfoods still needs to be complemented with healthy living. Despite their popularity, superfoods should not be mistaken as cure-alls or miracles for any existing ailments. They should be incorporated into a proper diet and active lifestyle. While there is science that backs their health benefits, variety and moderation in your diet are required to enjoy optimum results.

 

Plant-based Filipino brand Sekaya offers the dietary goodness of superfoods through its Sekaya Raw Actives line. Sekaya Raw Actives are superfood powders made with the highest quality USDA-certified organic wholefood ingredients. They come in ready-to-mix powder formats, so they are easy to stir in water or other beverages, and even mixed in with food.

 

Root crops such as maca root, which is now available as a superfood powder, can help regulate one’s stress hormones. 


Choose from Sekaya Raw Actives
Barley Green to keep the digestive system healthy, Daily Greens to boost daily intake of essential nutrients, Maca Factor to help regulate stress hormones, Pea Protein to speed up muscle recovery, Powerbeet to increase energy during workouts, and Vegan Protein to sustain a plant-based lifestyle.

 

Sekaya Raw Actives are superfood powders that are made with the highest quality USDA-certified organic wholefood ingredients.

Sekaya is a Filipino plant-based brand that provides natural, science-backed products to support your health goals and daily wellness. Sekaya is under Synnovate Pharma Corporation, the natural products company of UNILAB. Learn more about how you can benefit from Sekaya’s plant-based solutions and get health tips and information at https://www.sekaya.com.ph/ and by following @sekayaph on Facebook and Instagram.

Friday, July 23, 2021

How to adapt to the next normal way of online job hunting

 


The COVID-19 pandemic has changed the way we look for jobs. While online job interviews and applying for vacancies in just a few clicks sound simpler, there is actually a lot more that goes into the next normal way of online job seeking.

With a large number of candidates seeking the same opportunities amidst the health crisis, it is crucial to maximize opportunities to make the most out of your online job hunting. Leading online job portal JobStreet shares some essential tips on how to adapt to doing your job search online.

Have a powerful resume

Candidates are currently composed of laid off employees, retrenched OFWs, fresh graduates, and more. So, it is important to take the time to build and improve your resume, including your online profile, to make you stand out.

Work hard on your resume to make it as powerful as it gets. Before submitting online applications, make sure to evaluate the job vacancies and accordingly customize your experience, skills, and achievements that are relevant to the requirements. Proofread your resume before you upload it for the whole world to see.

Build a network

What is great about the digital age is we get to build our network through social media or professional online accounts. You can maximize this and start with the people you know in real life such as but not limited to relatives and friends, professors, classmates, internships, and volunteer work.

Although there are numerous job opportunities, there are also many aspiring job candidates making their way through the same platforms you are using. Employee referral will give you an edge against the competition.

Learn technology for good 

In this day and age, more and more hiring managers are requiring skills on online platforms and being tech savvy is often non-negotiable. Not only should you know the ropes of online hiring databases, but you should also be open to other digital platforms as well.

Upload your resumes and other necessary documents on the cloud for accessibility. If applicable, create an online portfolio to feature your previous works. Most importantly, several employers check out the social media accounts of their applicants so double check your online activity and ensure you do not have anything online that may potentially throw a hiring manager off. One way to do this is to google yourself and see the results.

Rehearse online interviews

It is one thing to ace face-to-face job interviews, it is another to do great on your online interviews. Showing yourself presentably still matters in the virtual setting, however, the experience could be different when you are facing a laptop screen. It pays to practice your lines for your virtual job interviews and create connection with the hirer despite not meeting in person. Remember that this is the only way they can speak with you, so make sure to leave a good impression.  

Take advantage of career events

The current situation has given birth to webinars and virtual events, where you can learn many things from the comfort of your home. Should there be a chance to participate in any career events online whether organized by the private sector, government, or online job platforms like JobStreet, make sure to not miss the opportunity.

While looking for jobs in the next normal can seem daunting, JobStreet is at the forefront of helping to make this process less stressful with its “Job To Cart” online event, where finding jobs is as easy as online shopping. From July 26 to 30, candidates can explore a variety of career choices and possibly get hired the same day. You can also catch your favorite performers on JobStreet’s Facebook Live Jam featuring Fighting Monday, Reese Lansangan, and The Juans where they will also talk about career experiences. Meanwhile, hosts Show Suzuki and Bea Benedicto will also showcase job opportunities available in the “Job To Cart” during the live show.

Online job-hunting is already different from what we are used to but having the knowledge and maximizing opportunities in the digital space will put you at an advantage, allowing you to take that next step in your career journey.

For more information and to join “Job To Cart,” visit http://jobstreet.com.ph/vcf-21.

 

About JobStreet

JobStreet is a leading online job board presently covering the employment markets in Malaysia, Singapore, Philippines, Indonesia and Vietnam. JobStreet currently services over 230,000 corporate hirers and over 15 million jobseekers in its database.

Defensil Isopropyl Alcohol launches official Shopee and Lazada stores so you can Be Safe Now

 


Defensil Isopropyl Alcohol brings safety right to your doorstep as they launch their new Shopee and Lazada flagship stores.

More than a year in quarantine has made Filipinos anxious to go out, meet up with family and friends, and once again do their favorite recreational activities and hobbies.

 

As the country continues to roll out its vaccination program, experts continue to remind us of the importance of following health protocols to keep yourself and the people around you safe.

 

From regular washing of hands, maintaining physical distancing to always disinfecting with at least 70% alcohol solution, proper sanitation remains key to helping us prevent the spread of the virus – and that includes choosing the right rubbing alcohol to keep your hands free from germs, viruses, and bacteria. 

 

Defensil Isopropyl Alcohol is recommended by the Philippine Society for Microbiology (PSM) as it kills 99.9% of germs and starts to kill them on contact, so you can be protected while doing your regular activities even amid the pandemic. It also provides you and your loved ones up to 12 hours of protection with constant use. Defensil 70% Isopropyl Alcohol is now available in its online stores in 60 mL, 250 mL, 350mL, 500 mL, 1L, and 3.7 L or 1 GaL bottles.

 

Defensil Isopropyl Alcohol brand ambassadors, Richard Gutierrez and Sarah Lahbati, who are parents to two boys, Zion and Kai, shared how getting Defensil Isopropyl Alcohol online has been a big help to them.



“Right now, we do most of our shopping online for food, clothes, toys, and a lot more as we really think it’s safer and minimizes risks, not just for us but for our kids as well. That’s why we got excited when we heard that Defensil has launched an online store. It has been such a big help as it allows us to safely and conveniently purchase isopropyl alcohol anytime, especially since we use it a lot even when we’re just at home,” shared Sarah.

Sarah also loves how the alcohol is hypo-allergenic and has moisturizing properties to keep her and her family’s hands from getting dry.

 

Be Safe Now and visit Defensil’s Shopee and Lazada flagship stores for all your isopropyl alcohol needs. For more information on how to stay protected, you may visit the Defensil Isopropyl Alcohol’s Facebook page at facebook.com/defensil.philippines.

 

***

 

*Defensil 70% Isopropyl Alcohol was tested against Staphylococcus aureus, Salmonella typhimurium, Escherichia coli or E. coli and Candida albicans

 

Lumina Homes starts 9th anniversary celebration with Shoe 8.8 Mega Flash Sale

 

Lumina Homes being the first house and lot developer to launch a Shopee PH online store has consistently teamed up with Shopee in making home reservation discounts as well as giving away a brand new house and lot as a raffle prize last Shopee 9.9 Super Shopping Day.

 


As part of the early celebration of Lumina Homes’ 9th year anniversary this August, from July 21 to August 8, avail yourself of 10% discount on Shopee for selected Lumina home models! These include 2-storey house-and-lot packages which can either be loft-type, townhouse, or single-firewall units.

 

Shopee lets you choose a Lumina home model and reserve it with e-vouchers or digital vouchers equivalent to reservation fees. An e-voucher is assigned to a particular Lumina home model, which can be used to reserve that home model in the Lumina Homes project of your choice.


 

For instance, if you purchase a P4,500* Angelique Townhouse e-voucher, you may only use it to reserve one Angelique Townhouse unit in any Lumina Homes project nationwide that features the home model.

 

To own your Lumina house and lot, all you have to do is follow these simple steps:

 


1) Follow Lumina Homes on Shopee Mall at www.shopee.ph/luminahomesofficial

2) Browse through the available or featured home reservation e-vouchers

3) Read the product description or 'Chat Seller' to inquire about the different Lumina Homes project locations where you can use the e-voucher.

4) Click "Add to Cart" or "Buy Now" and pay for the e-voucher through credit card, GCash, or Shopee Pay.

5) Once paid, a Lumina Representative will contact you to set an online appointment for a marketing briefing and completion of documents.

 


Lumina has 50 projects in key cities and municipalities nationwide, including Rizal, Bulacan, Pampanga, Bataan, Zambales, Nueva Ecija, Tarlac, Pangasinan, La Union, Cagayan, Isabela, Cavite, Batangas, Laguna, Quezon, Camarines Norte, Albay, Sorsogon, Iloilo, Capiz, Cebu, Negros Occidental, Agusan del Norte, Zamboanga del Sur, Bukidnon, Misamis Occidental, Davao del Norte, Davao del Sur, and South Cotabato.

 

Furthermore, Lumina Homes offers an affordable condominium, Prima Tanza in Cavite, which is now available in Shopee with a 10% discount on the reservation fee (now P9,000).

 

Watch out for more exciting promos and surprises to celebrate Lumina Homes’ 9th anniversary!

 

For virtual tours and inquiries about your future Lumina home, visit www.lumina.com.ph.

 

 

Tuesday, July 20, 2021

John Cena Makes Long-Awaited Return at Money in the Bank

 


WWE (NYSE: WWE) made its return to live crowds this weekend with two back-to-back sell-out arena shows: Friday Night SmackDown® and Money in the Bank®, which broadcast live on Pay-Per-View, The Peacock, and WWE Network from the Dickies Arena in Fort Worth, Texas.

The WWE Universe around the world was treated to an exhilarating night of back-to-back action at Money in the Bank® 2021. Nikki A.S.H and Big E were the evening’s Money in the Bank winners, guaranteeing them a shot at any world championship at any time of their choosing. In singles action, WWE World Heavyweight Champion, Bobby Lashley, successfully defended the title against former champion, Kofi Kingston, and Charlotte Flair defeated Rhea Ripley to recapture the Raw Women’s Championship for the fifth time in history.  

Results
MITB Kick-Off Show
1. SmackDown Tag Team Championship Match: The Usos (Jey & Jimmy Uso) def. The Mysterios (Rey & Dominic Mysterio) (C)

MITB Main Show
1. Women’s Money in the Bank Ladder Match: Nikki A.S.H defeated Asuka, Alexa Bliss, Liv Morgan, Naomi, Tamina, and Zelina Vega
2. Raw Tag Team Championship Match: AJ Styles & Omos (C) def. The Viking Raiders (Erik & Ivar)
3. WWE World Championship Match: Bobby Lashley (C) w/ MVP def. Kofi Kingston
4. Raw Women’s Championship Match: Charlotte Flair def. Rhea Ripley (C)
5. Men’s Money in the Bank Ladder Match: Big E def. Drew McIntyre, John Morrison, King Nakamura, Kevin Owens, Ricochet, Riddle, and Seth Rollins.
6. WWE Universal Championship Match: Roman Reigns (C) w/ Paul Heyman def. Edge

However, the biggest highlight of the evening has got to be the return of John Cena. Following Roman Reigns’ successful defense of the WWE Universal Championship against Edge, Cena made his return to the ring to stare down the Tribal Chief of WWE. John Cena’s last on-screen WWE appearance was at WrestleMania 36 in a match against Bray Wyatt.

Watch WWE Raw® live tomorrow to catch John Cena and witness the fallout from Money in the Bank 2021. WWE Raw® airs live in the Philippines every Tuesday morning at 8:00 AM, exclusively on TAP Sports, with a prime time replay later that evening at 9:00 PM.


For additional information about WWE, please visit: wwe.com or follow the WWE on its social media pages: Facebook (facebook.com/WWE) | Twitter (twitter.com/WWESEAsia)

 

Start Creating Your Financial Plan Now

 


The pandemic may have discouraged us at some point in our life, but we have a choice to do our best to survive. Do you want to be financially free and be able to sleep at night with peace of mind?  Then making a solid plan for your finances is what you need to work on.  This might sound so familiar and yet not everyone has understood its value.  But first, we need to know what financial planning is.

 

What is financial planning

A financial plan creates a specific direction and records for your money and helps you achieve your goals. Yes, it is possible.  Financial planning can be done on your own, however, you may also seek a professional help if you are not confident enough on this matter. You need to worry no more because there are many ways to make it happen.

Financial planning help establish our goals, be it a short term or long-term financial goals. With this, we can create realistic plans to meet what we envision in life. Coming up with strategies that we are ready and totally decided to commit on, totally make it workable.

At the same time, financial planning is a process, a continuing process that requires patience, focus and even change of heart.  Gone are the days where you buy whatever you want, whenever you want or wherever you want. An alteration on lifestyle is also one of the keys.

Unfortunately, without a financial plan, there are less chances of getting yourself out of debt and a sure recipe to future disaster.

It is a cliché that only the wealthy practices financial planning. It can be done by anyone who’s willing and committed to do so. Since financial planning is an ongoing process, even an average earning individual can surely progress by following a certain solid financial plan.


How to create a financial plan

1.   Set financial goals

This is the first key ingredient. Start with what you want to achieve. Like, for your child’s education, car, mortgage, getting a new house, paying off debts, retirement funds and emergency funds. You’ll need to pull out your calculator and calendar to work on this one.

Budgeting as part of financial planning gives you a clear account of your spending. It will not hurt as long as you know your priority.

2.   Create generating income

How to possibly reach a financial goal if there’s no income coming in? You need to find ways to make money. One source is having a fix salary, this can bring you to places. If you are married and your husband has a stable job, you can also make money as a wife who stays at home. Home-based jobs are now very much available. Getting part-time jobs or doing small businesses in between. Creating new income steams can help you big time reaching your goal. And starting your own business that you really love can be considered as well.

3.   Manage debts

This thing causes our sleepless nights. Make it a goal to clear your debts. Because if you don’t, it will haunt you not only at night, but even at broad daylight. Because as time goes by, the interest goes higher and higher until you’ll find yourself into serious debt. As much as possible, do not get into loans if you have no sure source of income to sustain monthly obligation. You should be aware of debt consolidation to help you manage your debt.

4.   Get into investment and save

Yes, not putting all your eggs in one basket as what they say. Get to invest on your insurance, stock market, real estate and more. Putting your money to different ventures can give you some assurance of profits in different ways.

It’s also wise to invest on your relationship. Instead of spending money on stuff, treating your family or an old friend is a good form of investment as well.

5.   Stop your unnecessary spending

The crazy midnight SALE, payday SALE, black Friday SALE, moving out SALE, etc. These are now the common culprit to serious financial debt. Do not accumulate stuff that will not only eat up your space at home but can also cause you so much distress. Make it a point to buy things that you definitely need. Because we tend to buy things that we just want but we do not eve really need. Cut off your credit cards if you can’t control your spending habit.

Plan your trips or travels, unplanned activities can cause you a lot and can affect your budget. Occasional dining out will not hurt but home-cooking is the best and saves you a lot.

6.   Prepare for retirement

You surely do not want to just go to a regular job 5 days a week as you reach a certain point in your life where you already want to just enjoy life. Starting your retirement planning as early as 25 years old is a good idea to work on.

7.   Review your plans regularly

Just like a student, reviewing is a constant activity that they are required to do. We adults are not excused to this. Our financial status should get enough attention to see if you are right on track with your financial plans and goals.

You may start to sit down with your partner or your family members and review your 5 years or 10 years financial humps and bumps. This way you can have an idea if you need to do a little adjustment to your plans.

It takes a lot of courage, discipline and commitment to work on a solid financial plan especially in this trying time. The pandemic may have brought us so much struggles and uncertainties, but we have a faithful God who sees us through. Take a moment of your time to think about this. Planning and executing your plan need a lot of faith as well. You have a choice.


Monday, July 19, 2021

JobStreet reveals workforce’s view on upskilling, launches “Job To Cart” event for easier job seeking amidst recovery

 


With the growing demand for new and relevant skills, leading online job portal JobStreet reveals key findings on the Filipino workforce’s view on reskilling, upskilling, and digital learning from their recent Decoding Global Talent Survey.

 

When it comes to upskilling, 77% of Filipino employees are willing to be retrained for a different job as needed, according to JobStreet’s Decoding Global Talent Survey released last May. This is even higher among blue collar workers at 82%.

 

The growing number of workers who value upskilling or retraining and acquiring multiple skills can be attributed to the need for job security. As the pandemic has changed the work landscape, candidates are more willing to learn additional or new skills to be able to remain efficient in their jobs during the quarantine economy.

 

“Job roles are transforming faster than ever and both hirers and candidates must understand the need for upskilling for them to be more competitive and employable, respectively. Besides, it sustains a culture of learning in the workplace, hence improving overall productivity and resiliency at the time of crisis,” shared JobStreet Philippines Country Manager Philip Gioca.

 

The same survey reveals that Filipino workers’ learning preferences are still traditional with On-the-Job Training at 70% shown as the most preferred way of upskilling, followed by Self-study at 63%, and Conferences and Seminars at 56%.

 

Job resiliency

 

Aside from the number of employees who are willing to learn additional skills, the report also features higher-risk and lower-risk jobs in terms of resiliency due to automation.

 

JobStreet recommends for companies to build plans to expand the skills of their workers especially those in Customer Service, Service Sector, Administration and Secretariat, and Arts and Creative Work, which are at higher risk.

 

Meanwhile, employees in lower-risk jobs such as Management, Engineering and Technical, Science and Research, Law, Health and Medicine, Social Care, IT and Technology, and Digitalization and Automation are also recommended to upskill or be trained to stay relevant.

 

“We can see that automation has become a key factor in the workplace, so it is an advantage to learn digital skills regardless of your job role,” Gioca added.

 

Making job seeking easier amidst recovery

 

While economic recovery is on the horizon, JobStreet understands that applying for jobs remains a challenge among Filipino candidates. To help jobseekers, JobStreet’s “Job To Cart” online event is providing applicants with thousands of career opportunities nationwide.

 

Happening from July 26 to 30, “Job To Cart” gives participants a variety of career choices over its five day run, with applications done through easy-to-use chatbots and live chat features with participating employers.  

 

Day 1 will be dedicated to Luzon-based jobs, then on Day 2, available positions from Visayas-Mindanao jobs will be added. Day 3 is launching entry-level jobs, while Day 4 introduces overseas opportunities, and Day 5 opens government support and services.

 

Candidates can also catch JobStreet’s Facebook Live Shows, featuring special musical guests Fighting Monday, Reese Lansangan, and The Juans. Guests will also talk about their experiences in job searching and working in an office. With the help of hosts Show Suzuki and Bea Benedicto, JobStreet will also present job vacancies that are up for grabs through “Job To Cart” during the livestream.

 

“Job To Cart is an effort that aims to make applying for jobs a more entertaining activity just as how much we Filipinos enjoy online shopping. Hopefully, through this online event, we are able to help more candidates rebuild their careers and find a job that matters to them,” said Gioca.


Job seekers can pre-register now through http://jobstreet.com.ph/vcf-21.

 


To learn more about Job To Cart, visit jobstreet.com.ph or log on to facebook.com/JobStreetPhilippines.

 

 

 

 

 

 

 

 

 

 

About JobStreet

JobStreet is a leading online job board presently covering the employment markets in Malaysia, Singapore, Philippines, Indonesia and Vietnam. JobStreet currently services over 230,000 corporate hirers and over 15 million jobseekers in its database.

 

Tuesday, July 13, 2021

NXT UK® Superstars Visit Philippine Embassy in London

 


NXT UK® made its long-awaited debut to Filipino viewers on Sunday night, June 11th, 2021, at Tap Sports. The debut of NXT UK® comes with the announcement of live broadcasts of NXT® for the very first time in the Philippines as part of TAP DMV’s partnership with WWE (NYSE: WWE).

To commemorate the Philippine debut of
NXT UK®, a group of Superstars including NXT UK Tag Team Champions Pretty Deadly (Lewis Howley & Sam Stoker), Jinny, and Aleah James were invited to the Philippine Embassy in Central London for a meeting with His Excellency, Antonio Manuel R. Lagdameo, the Philippine Ambassador to the United Kingdom of Great Britain and North Ireland. His Excellency, Ambassador Antonio Manuel R. Lagdameo, was presented with his very own NXT UK Championship belt as a symbol of gratitude for the burgeoning relationship between NXT UK® and the Philippines. 


NXT UK® showcases the brightest stars of the WWE’s United Kingdom division, including WALTER, Kay Lee Ray, A-Kid, Trent Seven, Meiko Satomura, and Tyler Bate, the youngest singles champion in WWE history. NXT UK® also launched the WWE careers of current Raw Women’s Champion, Rhea Ripley, NXT’s Pete Dunne, Toni Storm, and tag team, Grizzled Young Veterans.

NXT UK® airs every Sunday night at 9:00 PM exclusively on Tap SPORTS.

For additional information about NXT UK® and WWE, please visit: wwe.com or follow the WWE on its social media pages: Facebook (facebook.com/WWE) | Twitter (twitter.com/WWESEAsia)

Wednesday, July 7, 2021

World Vision and ComCo SEA join forces for Cause Marketing for Good initiative for MSMEs

 

Global development and advocacy organization World Vision and regional integrated communications agency ComCo Southeast Asia through its Citizen ComCo initiative continue their mission of giving companies and brands opportunities to give back, this time with a focus on supporting micro, small and medium enterprises (MSMEs) through the Cause Marketing for Good Virtual Conference.

 

Created and organized by World Vision and ComCo Southeast Asia, the Cause Marketing for Good Virtual Conference is part of the organization’s larger initiative to orient MSMEs on the value of cause-related marketing or CRM, which is especially relevant in today’s pandemic environment, and to equip them on how to champion social issues through their marketing efforts.

 

Happening on July 21, 2 p.m., the online conference will include sessions on defining CRM, CRM’s impact on sales from AirAsia, and how to use e-commerce to forward your cause from Lazada. There will also be a panel discussion on how to create effective CRM campaigns featuring experts and practitioners of the field such as ComCo Southeast Asia for public relations and Ideas X Machina for creatives.


The ongoing pandemic has had a massive effect on the economy, with MSMEs taking the brunt of this as they make up 99.5% of business establishments in the Philippines and employ 62.4% of the country’s workforce according to the Philippine Statistics Authority. MSMEs are currently facing huge hurdles to keep their businesses afloat, especially in the face of quarantine regulations and economic slowdown.

 

But with the challenge brought about by the pandemic comes bayanihan spirit – the value of Filipino community as they work together towards a common goal. This has urged individuals, communities, organizations, and even brands and companies, to band together and help each other during this crisis. It has also shown us how Filipino consumers, especially millennials and Gen Zers, are responding positively to brands and companies who support advocacies and stand for causes and values that they believe in.

 

According to the Global Millennial Survey 2021 by professional services firm Deloitte, millennials and Gen Zers are concerned about the positive impact of businesses on society. These generations of consumers tend to make decisions aligned with their values, with more than a quarter of respondents saying that businesses’ impact on the environment influence their buying decisions, expecting brands to be aligned with their personal values before they invest in their products or services.

 

In the eyes of consumers, businesses can and have the responsibility to do good – and doing good actually makes for good business. Through the Cause Marketing for Good Campaign and Virtual Conference, World Vision and ComCo Southeast Asia look forward to helping more MSMEs build strong connections with their customers through effective and sustainable cause-related marketing campaigns – ones that allow them to sell while also creating a positive social impact in the Philippines.

 

(From top left) World Vision Donor Education Specialist Caroline Veronilla, ComCo Southeast Asia Regional Integration & Chief Executive Director Ferdinand Bondoy, Lazada Strategic Partnerships Senior Associate Yshana Wong, AirAsia Head of Branding and Creatives David Viray, World Vision Resource Development Director Jun Godornes, World Vision National Director Rommel Fuerte and IdeasXMachina Group Of Hakuhodo CEO Third Domingo


Participants may register for the
Cause Marketing for Good Virtual Conference at wvph.co/CauseMarketingForGood.

 

To know more about World Vision and ComCo Southeast Asia’s partnership, visit www.worldvision.org.ph or follow World Vision’s official social media pages /worldvisionph on Facebook, @worldvisionphl on Instagram, and @worldvisionph on Twitter. For more information on World Vision Philippines and its other initiatives, call the World Vision hotline number at 8372-77-77 or Ms. Wichelle Cruz of Private Sector Partnerships Manager at 0917-511-6640.


About World Vision

 

World Vision is a Christian relief, development, and advocacy organization dedicated to working with children, their families, and communities to overcome poverty and injustice. Inspired by its Christian faith and values, it is dedicated to working with the world’s most vulnerable people. It serves and collaborates with all people regardless of religion, race, ethnicity, or gender.

 

About ComCo Southeast Asia

ComCo Southeast Asia or ComCo SEA is a trailblazing and global award-winning integrated communications agency powered by the coalition of premier brand architects, inspired storytellers, and communication trailblazers in the region. Based in the Philippines with affiliate network presence in Singapore, Thailand, Malaysia and Indonesia, ComCo SEA takes the lead in the innovation of premier brands and growth of up-and-coming businesses through the emerging global disciplines of New PR – a strategy based, content-driven, and channel-agnostic way of doing PR, and Smart Social – a holistic, authentic and integrated approach in the maximization of digital and social channels, to effectively reach and engage audiences and help influence change. To know more about ComCo Southeast Asia, visit www.comcosea.com.

ROYAL™ INTRODUCES GENERATION KULIT IN ITS NEW ‘COLORFUL’ CAMPAIGN

  What about adding some "kulit and "kulay" in our life? Royal™ , one of Coca-Cola Philippines’s biggest brands and the count...