Lenovo Launches ThinkShield Firmware Assurance for Deep Protection Above and Below the Operating System

Lenovo^TM announced the introduction of ThinkShield Firmware Assurance as part of its portfolio of enterprise-grade cybersecurity solutions. ThinkShield Firmware Assurance is one of the only computer OEM solutions to enable deep visibility and protection below the operating system (OS) by embracing Zero Trust Architecture (ZTA) component-level visibility to generate more accurate and actionable risk management insights.

As a security paradigm, ZTA explicitly identifies users and devices to grant appropriate levels of access so a business can operate with less risk and minimal friction. ZTA is a critical framework to reduce risk as organizations endeavor to complete Zero-Trust implementations.

 

Visibility and Protection

Gartner predicts that by 2026, only 10% of large enterprises will have a mature and measurable Zero-Trust program in place, up from less than 1% in 2023^[i]. Due to a lack of visibility of device components that can become an even bigger problem in a hybrid work environment, organizations often struggle to determine the level of risk originating from their hardware and firmware. The inclusion of ThinkShield Firmware Assurance makes enterprise PCs and the networks they serve more secure by design and helps fulfill ZTA goals.

ThinkShield Firmware Assurance provides governance of critical components with detailed attestation measurements that can be analyzed and risk-scored so that every device is set with its assigned trust level. Different from third-party software-based endpoint security approaches, ThinkShield Firmware Assurance uses a dedicated embedded controller (EC) that attests critical components and configuration during boot time to provide platform root of trust.

ThinkShield Firmware Assurance can be deployed quickly so IT teams can have better visibility of their PC fleets and networks more quickly and efficiently. With this new security solution, organizations can help prevent software and firmware components from being installed unless signed with recognized and approved certificates. In addition, unauthorized changes in BIOS policies can be prevented while providing automatic recovery of BIOS policies.

“Lenovo’s continued innovation in computing is delivering on its commitment to enable smarter AI for all, and cybersecurity is one of the most critical elements to how and where AI is adopted. This is a key driver in why we focused on supply chain, below-OS, and above-OS security,” said Nima Baiati, Executive Director & GM, Commercial Cybersecurity Solutions, Lenovo. “ThinkShield Firmware Assurance is a unique solution designed to help customers better manage and mitigate risk with more insight and confidence.”

Secure by Design

ThinkShield is Lenovo’s portfolio of security solutions comprising hardware, software, and services. The portfolio for comprehensive end-to-end security provides advanced solutions in the forms of built-in platform security and device protection, threat and data protection, and security management tools that help protect critical business information. From the factory floor straight to customers’ hands, ThinkShield keeps devices more safe and secure.

 

ThinkShield addresses every level of protection and security, including:

 

• Supply Chain Assurance: Lenovo is one of the first and only PC OEMs with a supply chain assurance solution built with Intel and AMD enabling customers to validate hardware components in devices against tampering from the factory floor straight to their employees’ hands.
• Below-the-Operating System: ThinkShield built-in solutions cover hardware, firmware, operating system and cloud to defend against hardware attacks, help ensure firmware integrity and provide real-time alerts for any attack attempts.
• Operation System-to-Cloud: offering security management that includes AI-powered endpoint protection, work from anywhere protection, remote management, cloud backup, password-less authentication, data defense, patented solution to protect browser, email and file explorer and an automated BIOS patching solution.

 

ThinkShield Firmware Assurance is available now in markets worldwide. For more information about Lenovo cybersecurity solutions visit the ThinkShield website.

 

Here’s Why Going Big with the Samsung Crystal UHD TV and Soundbar is the Smart Choice for your Home in 2025!

With the beginning of another year comes the opportunity to embrace change and spruce up your living space! A simple modification—whether repainting your walls or upgrading to a bigger television—can make a world of difference in the quality of time spent at home. When it comes to creating meaningful and thrilling experiences, Samsung's 65" Crystal UHD Smart 4K TV is sure to do the trick.

Upgrading your TV could be just what you need to make every day at home more enjoyable. When you consider the bigger picture, you'll see why people never go back once they go big.

Vibrant, Lifelike Picture on the Big Screen

Everything looks better when it's bigger! Samsung's 65" Crystal UHD TV creates an immersive experience on a large screen, delivering the excitement of live action and the magic of cinema. However, Samsung's big TVs are more than their size. From vivid colors to smooth motion, Samsung refines the big screen, bringing exceptional viewing experiences to your home.

With PurColor, the Crystal UHD TV expresses a wide range of vivid colors that add depth and dimension to a show or movie. In addition to its fine-tuned colors, the Crystal UHD upscales entertainment through 4K Upscaling, which boosts the picture quality to 4K resolution for the content you love.

Naturally, high-resolution and vibrant, high-definition colors are incomplete without seamless motion clarity. Motion Xcelerator produces ultra-smooth motion by predicting the movement between frames, immersing you in every action-filled scene without skipping a beat.

Beyond its exceptional picture quality, the TV features a boundless screen that immerses you deeply into every scene with more screen space and less bezel. With a minimalistic design, your TV will easily complement the interior of your home, effortlessly blending in with any decor.

Pairing the TV with Samsung’s sound devices elevates the viewing experience, delivering an excellent surround sound that feels like you’re in an actual theater. The Samsung HW-T420 Soundbar produces richer sound with powerful bass delivered by the 2.1ch soundbar and 6.5-inch subwoofer. Enabled by the Smart Sound feature, the soundbar automatically analyzes the sources of audio to optimize the track for a fuller range of sound fit for watching content or playing games.

Upgrade to a Big Screen, Enjoy Bigger Deals

There's no better time to go big than now! From January 1 to March 31, Samsung offers exclusive deals on its Crystal UHD line-up, including a Disney+ Annual Premium Plan* worth PHP 4,190, Globe GFiber Plan, which comes with Installation, Modem, and 1-Week unlimited Fiber internet, and up to 38% off on select models. Sound towers also come with Visit samsung.com/ph/offer/online/2025/samsung-big-tvs/ to learn more about Samsung's Super Big TV deals.

*Subscription required

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

Over 230,000 families enjoy Disney On Ice at the SM Mall of Asia Arena

The SM Mall of Asia (MOA) Arena welcomed over 230,000 families during the successful run of Disney On Ice presents Find Your Hero from December 21 to January 5. It was a feast of colorful outfits, collectible merchandise, pure fun, and unforgettable memories created to last a lifetime.

The enchanting characters of Encanto bring magic to life during Disney On Ice presents Find Your Hero at the SM Mall of Asia Arena.

The Tangled protagonists captivate the crowd with their charm.

A magical performance of Beauty and the Beast characters during Disney on Ice at SM Mall of Asia Arena, bringing the beloved tale to life on the ice.

Celebrities spotted at Disney On Ice

A dozen well-known personalities, celebrities, and influencers showed their support for this beloved Filipino holiday tradition, including notable celebrity kids who joined the much-anticipated family event.

In the photo: Anne Curtis (second from left), Erwan Heussaff, daughter Dahlia, and Solenn Heussaff

BINI members Maloi and Jhoanna 

Toni Gonzaga (right) with husband Paul Soriano and children Seve (2nd from right) and Polly

Jennylyn Mercado (right) with her husband, Dennis Trillo, and their daughter, Dylan.

Luis Manzano, Jessy Mendiola, and daughter Rosie (left)

Iya Villania (left), Drew Arellano (right), and their kids

Carlos Yulo (right) and Chloe San Jose

Pauleen Luna-Sotto (center) with her daughters, Mochi and Tali.

Belle Mariano (second from right) and her family.

Disney On Ice returns with Magic in the Stars

The SM MOA Arena is excited to announce the arrival of Disney On Ice presents Magic in the Stars! This show will be packed with your favorite classic and modern Disney tales, so don't miss it!

Witness the return of Jasmine and Aladdin's unforgettable aerial stunts. Join Moana and Maui on a fun adventure. Sing and dance along with the Madrigal family from Encanto. And for the first time in Manila, experience all-new scenes from Frozen 2, Cars, and The Princess and the Frog on ice!

All this and more are skating your way this December 2025! Stay tuned for more updates as the search for the magic in the stars begins at your world-class venue. Watch the sneak peek of the upcoming show!

Link:

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About SM MOA Arena

The SM MOA Arena is a world-class venue for sports, entertainment, and cultural events. For more information, visit www.mallofasia-arena.com or follow @moaarena on social media. Tickets for upcoming events can be purchased online at www.smtickets.com or at any authorized SM Tickets outlet nationwide.

Viyline MSME Caravan kicks off at SM Supermalls

Get ready for a game-changing collaboration as Viyline Media Group, led by vlogger power couple Viy Cortez and Cong TV, joins forces with SM Supermalls to empower local entrepreneurs through the Viyline MSME Caravan.

(L-R): SM Supermalls Executive Vice President for Marketing Jonjon San Agustin and Viyline Media Group Chief Executive Officer (CEO) and content creator Viy Cortez-Velasquez launch the Viyline MSME Caravan across SM malls, merging social media content creation with entrepreneurship.

Launching on January 22-29, 2025, at SM City Bataan, this year-round initiative will showcase products and services from micro, small, and medium enterprises (MSMEs) while leveraging the massive influence of top Filipino vloggers to amplify their visibility.

(L-R): Viyline Media Group Marketing and Advertising Manager Karol Louie Manalac, Viyline Media Group General Manager Rolando Cortez, Viyline Media Group Chief Executive Officer (CEO) and content creator Viy Cortez-Velasquez, and SM Supermalls Assistant Vice President for MSMEs Royston Cabunag at the Memorandum of Agreement Signing Ceremony in November 2024.

With a commitment to supporting local businesses, SM Supermalls is providing prime venues for the caravan across its nationwide locations. Following the success of the Team Payaman Fair at SMX Convention Center Manila last December, this initiative combines Viyline’s influencer network and SM’s iconic spaces to create a dynamic marketplace for MSMEs.

"Our goal isn’t just to give MSMEs a space—it’s to actively support them with influencer-driven promotions that connect them with their target audiences," shared Viy Cortez.

The Viyline MSME Caravan at SM City Bataan is just the beginning, with future stops planned at various SM malls nationwide, ensuring that MSMEs across the country will have the chance to participate. This event is not only a business opportunity but also reflects the growing partnership between influencers, businesses, and large-scale mall operators like SM Supermalls.

The caravan’s first stops include:

• SM City Bataan: January 22-29 #ViyLuckyinBataan

• SM City Baguio: February 19-25 #ViyInLoveInBaguio

• SM City Dasmariñas: March 26-April 1 #ViynibiniSaDasma

Each event promises a variety of exciting activities, including influencer meet-and-greets, fun games with your favorite Key Opinion Leaders (KOLs), and unique local finds from participating MSMEs. Don’t miss out!

Stay tuned for the next wave of schedule of the Viyline MSME Caravan happening at an SM Supermall near you. For updates, visit www.smsupermalls.com or follow @SMSupermalls on social media. Together, let’s champion Filipino entrepreneurs! #SMForMSMEs

About SM Supermalls 

SM Supermalls, owned by SM Prime Holdings, is the leading mall developer and operator in the Philippines. As a staunch advocate for MSMEs, SM Supermalls is dedicated to helping Filipino entrepreneurs succeed. Join our thriving marketplace across 80+ malls nationwide. Visit www.smsupermalls.com/sm-for-msmes/ to download your MSME application or email us at customercare@smsupermalls.com with your most innovative product and preferred location. Don't miss this opportunity to grow your business with SM Supermalls today

Celebrate Chinese New Year with a Delicious Culinary Adventure at SM Supermalls

Celebrate the Chinese New Year with a gastronomic adventure at SM Supermalls from January 18 to January 31! Embark on a journey through flavors highlighting only the best Chinese restaurants and their must-try dishes to make your festivities even more special. 

Not sure where to eat out? Here are some delectable spots to celebrate the festivities:

Paradise Dynasty

SM Aura, SM Podium, S Maison

Known for the world’s first 8-flavored Xiao Long Bao, Paradise Dynasty is a must-visit for dumpling lovers. Each soup dumpling has a unique flavor, from black truffle to ginseng, szechuan to crab roe, making every bite a delightful surprise. Don’t miss their signature La Mian noodles and the mouthwatering Charcoal Custard Lava Bun for dessert!

Sichu Malatang 

SM Mall of Asia, SM Podium

Dive into the numbing and deliciously fiery world of authentic Malatang hotpot, a Chinese classic perfect for chilly weather. Sichu Malatang lets you customize your bowl with your favorite ingredients and spice level. Tatler recognized it as one of the best hotpot spots in Metro Manila, so it’s a must-try for hotpot enthusiasts.

Honolulu Café

SM Aura

Step into Hong Kong’s vibrant food scene at Honolulu Café. Their signature egg tart is a flaky, creamy masterpiece you won’t forget. Pair it with their BBQ pork buns, curry fish balls, or a comforting bowl of Hong Kong style noodle soup with fried egg.

Lugang Café 

SM Mall of Asia, SM Aura, SM Megamall, SM City Davao

Lugang Café offers the finest in traditional Taiwanese cuisine. Indulge in their Three-Cup Chicken, Beef Noodle Soup, and a variety of dumplings that burst with authentic Taiwanese flavors. The classic taste of their Cantonese Iced Milk Tea is the perfect sweet ending to your meal.

Tong Yang 

Multiple SM Locations

For those who love variety, Tong Yang’s unlimited hotpot and grill is the place to be. With an extensive selection of fresh meats, seafood, and vegetables, you can create endless combinations to satisfy your cravings. Pair it with a selection of dipping sauces for a truly customized experience.

Tim Ho Wan 

SM Seaside City Cebu, SM Megamall, SM North EDSA, SM Mall of Asia

Treat yourself to Tim Ho Wan’s iconic Baked BBQ Pork Buns. These sweet-savory buns are a crowd favorite and a must-try for any foodie. Other notable dishes include their flavorful Pork Dumplings with Shrimp and their lightly fried Beancurd Skin Roll.

Modern Shang

S Maison, SM BF Parañaque, SM City Clark, SM Mall of Asia, SM City Santa Rosa, SM City Sta. Mesa

Modern Shang delivers elevated Chinese classics with a twist. Their Crispy Fried Noodles and Deep-Fried Squid with Spicy Salt and Pepper are showstoppers that will have you coming back for more. Don’t forget to try their savory Deep-Fried Chicken, which pairs perfectly with their signature fried rice.

Din Tai Fung 

SM Mall of Asia, SM North EDSA, SM Megamall

Home to the world’s most famous Xiao Long Bao, Din Tai Fung is a must-visit destination for a Lucky Feast! Watch as these delicate soup dumplings are made fresh before your eyes and savor their signature pork Xiao Long Bao. Pair your meal with their Shrimp and Pork Wontons with House Special Spicy Sauce and Mango Sago with Pomelo for a complete dining experience.

Don’t miss this flavorful celebration of Chinese cuisine during the Year of the Snake festivities at SM Supermalls. Download the SM Malls Online app for dining deals galore! From Modern Shanghai to Hap Chan, SM Malls Online will ensure that you enjoy the best meals and deals this Chinese New Year. 

To know more about the Lucky Feast discounts you can avail, download the SM Malls Online app or visit www.smsupermalls.com and follow @SMSupermalls on social media.