Monday, June 28, 2021

And Here's What We've Been Waiting For, In Less Than 14 hours, The Virtual Doors to the Big Bad Wolf Online Book Sale 2021


The highly anticipated return of the Big Bad Wolf Online Book Sale in the Philippines is thrilling bookworms across the country. For the first time, Big Bad Wolf Books is bringing its massive Book Sale Online, offering 60,000 book titles for Sale to everyone, nationwide.


From June 30th to July 7th, 2021, the Online Book Sale will offer discounts of up to 95% off as well as exclusive PHP10 peso book deals, free shipping [minimum spend of PHP2,900] and other exciting promotions that are not to be missed.


And, don’t forget to participate in the Big Bad Wolf Books social media contest - “The Grand Wolfie Contest” that is currently running until July 6th, 2021! The contest details and mechanics can be found on Big Bad Wolf Books’ official Facebook page @ Participants will stand a chance to win e-Gift Cards as well as electronic gadgets with the main two prizes of an Apple iPhone 12 and an Apple MacBook Air.


To ensure smooth access and a hassle-free shopping experience, it is highly recommended that everyone should register in advance at the Book Sale's official website, which will go ‘live’ at midnight on Wednesday.



Big Bad Wolf Books Online Book Sale 2021


June 30 - July 7, 2021


On the official website:


Log on the official website: and enjoy a thrilling shopping experience




To help raise awareness on the importance of reading, Big Bad Wolf Books is proud to partner with the Bureau of Copyright and Related Rights of the Intellectual Property Office of the Philippines (IPOPHL) for the Big Bad Wolf Online Book Sale Philippines 2021 in a joint effort to continue to promote and inculcate a love for reading.


For more information about BIG BAD WOLF Books, please visit:




Hashtag: #BigBadWolfBooks #TheBiggestOnlineBookSale #BBWPHOnlineSale

Saturday, June 26, 2021



Are you an O.C. person that you want everything bright and clean specially in the kitchen area? Your oven hood can get funky really quickly, especially if you like to cook a lot.

To clean it, spray with LivClean Cleaning Vinegar with Calamansi, let sit for at least half an hour, and wipe down with a damp cloth.

LivClean Cleaning Vinegar works well inside your oven as well. Scrub down with a clean sponge, and scoop out any residue that is dislodged. Not only is your oven going to be refreshed and deodorized, no harsh chemicals or their residue will be going anywhere near your food.

The high acidity level of cleaning vinegar helps loosen mineral deposits (such as lime & rust) and dissolve soap scum, making it perfect for bathroom cleaning! And because it is so acidic, it creates a hostile environment for many microorganisms, making it a powerful disinfect as well.


A 1997 study in the Journal of Environmental Health showed that undiluted vinegar was just as effective as bleach in eliminating E. coli from surfaces and sponges. It’s also incredibly effective at deodorizing and cutting grease.


LivClean Cleaning Vinegar with Calamansi is a Filipino product innovation that uses pure calamansi essential oil for added antiseptic, antibacterial, and antimicrobial properties. 


It is safe for heavy duty cleaning, effectively removing a variety of dirt and grime without harsh chemicals. It is also safe enough for your hands and skin, and does not require gloves to use, and has no noxious fumes.


It is safe for use around kids and pets, and is good for the environment, because it is completely biodegradable and natural -- adding no new pollutants to the environment, or to your homes. It’s only natural, start using LivClean. For good.

Thursday, June 24, 2021

IABC Philippines elects new Board of Trustees


The International Association of Business Communicators (IABC) Philippines announced its new Board of Trustees for 2021 - 2023 with proven expertise and fresh perspectives in the dynamic field of business communications.


The diverse group of trustees include leading communications professionals from different fields, such as banking, insurance, media and entertainment, utilities, and advocacy groups, to the heavyweights of the country’s top communications agencies.

Joe Zaldarriaga will continue to serve as Chairman and Chair of the IABC Philippines Forum Series. He is the Vice President and Head of Corporate Communications of the Manila Electric Company, spearheading the corporate communications team of the Philippines’ biggest private electric power distributor. He is a recipient of the Medallion of Honor and Scroll of Commendation from the University of Manila - a testament to his years in public service exemplified by outstanding communication excellence.


Belle Tiongco was reelected as President of IABC Philippines. She is the Co-Founder of Football for Humanity, an independent (CIO) charity registered in the UK and the Philippines harnessing the power of play to educate, empower and protect children facing the threat of violence, exploitation and poverty. In IABC, she has thrice chaired the Philippine Quill Awards and CEO Excel Awards.


Richard Arboleda will serve as Vice President and Co-Chair of the Digital and Publicity Committee of IABC Philippines. He is currently the President and COO of EON Group, one of the largest Filipino integrated communication agencies in the country. Prior to joining EON, he held communication leadership roles in Wyeth and Samsung. In IABC, he has chaired the Philippine Quill Awards and the Student Quill Awards twice and has also served as Chair of the CEO Excel Awards.  


Ferdinand Bondoy was named as Secretary and Chair of the Digital and Publicity Committee. A certified digital marketer and crisis counselor in Asia-Pacific, he is the Regional Integration and Chief Executive Director of ComCo Southeast Asia, a global award-winning integrated communications agency in the Philippines with affiliate network presence in Singapore, Thailand, Malaysia, and Indonesia. In IABC, he chaired the recent Student Quill Awards and continues to manage the CommChat Series.


Sherryl Yao was elected as Treasurer of IABC Philippines. The Head of Public Service of TV5 Network Inc., she leads Rescue 5, the Emergency Response Unit of News5. Rescue 5 made the pioneering move in the Philippines to equip news reporters and camera men with emergency medical service and other lifesaving skills and was also the first in the broadcast industry to become an affiliated reserve unit of the Armed Forces of the Philippines-Philippine Air Force (AFP-PAF).


Ramon Isberto will serve as Auditor of the Board of Trustees. He was Public Affairs Head of the Philippine Long Distance Telephone Company (PLDT) and its wholly-owned wireless subsidiary, Smart Communications Inc. He now hosts the weekly TV show “Tech Ka Muna” which is aired on Cignal TV One PH, along with doing consultancy work and contributing articles to various news publications.


Dave Devilles was named Chair of the Membership, Learning and Engagement Committee. He is currently the Vice President for Sustainability, Corporate Social Responsibility (CSR), and Employee Relations of Union Bank of the Philippines. During his stint as Chair of the Philippine Quill Awards, IABC Philippines redesigned the online facility for an efficient and eco-friendly management system.


Melody Del Rosario will serve as Chair of the Environment, Social and Governance Committee. She is Metro Pacific Investment Corporations’ (MPIC) Vice President of Corporate Communications and President of the Metro Pacific Investments Foundation Inc. She has over 28 years of experience heading MPIC’s public and media relations, corporate communications, advertising, and CSR.


Robert “Bobby” Vito was named Chair of the Philippine CEO Excel Awards. He is the Managing Director of Ripple8, the public relations company of the DDB Group in the Philippines. He has been in the business of communications for 25 years and is a founding member of Ripple8, one of the most award-winning PR agencies in the country.


Abigail Ho-Torres will serve as Chair of the Philippine Quill Awards. She is the Assistant Vice President and Head of Advocacy and Marketing of Maynilad Water Services, Inc. She leads the corporate social responsibility, brand building, marketing management, and market research initiatives of the company. Abigail was formerly a business reporter of the Philippine Daily Inquirer.


Leah Caringal was named Chair of the Sponsorship Committee. As the CEO of Greenbulb Communications and RedTorch Communications, Leah has established experience in leading communications campaigns for a variety of clients, from government, consumer, FMCG, financial and technology industries.

The new board is supported by a distinguished roster of veteran communicators and past presidents: Elpi Cuna, IABC Fellow and Consultant of San Miguel Corporation; Rey Anthony David, President of Great Wall Advertising; Carmencita Arce, Vice President and Executive Director of Philippine Business Center Inc.; Ritzi Villarico-Ronquillo, IABC Fellow and Consultant for Business Communication and Strategic PR, and Kane Errol Choa, Vice President and Head of Corporate Communications, ABS-CBN Corporation.


IABC Philippines President Belle Tiongco shared, “In my second term, I think I would like to steer IABC Philippines to a continuous drive towards upgrading our knowledge and appreciation of the technology and the developments surrounding our industry. We survived the pandemic because we adjusted and evolved so quickly; so, let’s keep evolving!”


“Establishing this new era of diverse, highly-effective and inspiring leadership is a timely development now that we are ushering in the “next normal” way of living and working, one where authentic communications has proven to be integral,” said Joe Zaldarriaga, IABC Philippines Chairman. “I know that IABC PH is in the hands of trailblazers who have deep foundations in excellent business communications and strategic PR that can bring the organization to new heights. We look forward to continuously raising the bar of communication excellence that the Philippine chapter is known for and one of the organizations looked up to even at the global level.”


IABC Philippines is the first IABC country chapter in Asia. It is an association of top business, industrial and organizational communicators and professionals that supports the highest professional standards and practice of exceptional quality and innovation in organization and business communication. It advocates for continued professional growth, learning, and communication excellence, linking Filipino practitioners with colleagues and practices worldwide. Its two major communication excellence industry awards are the Philippine Quill and the Philippine CEO EXCEL Awards. IABC is a member of the Global Alliance of Public Relations and Communication Management.

To know more about IABC Philippines, please visit or e-mail




Monday, June 21, 2021

Sekaya gives 5,190 endemic tree seedlings to the Cordillera reforestation efforts


Benguet Pine will be planted in Talinguroy, Longlong in La Trinidad in July as part of Sekaya's partnership with the Cordillera Conservation

Filipino plant-based brand Sekaya is giving 5,190 Philippine endemic tree seedlings to support the reforestation efforts of the Cordillera Conservation Trust, through the sale of its limited-edition Prescribing Nature Gift Packs offered in time for the holiday season in 2020.


The project is a major part of the brand’s nature conservation advocacy given the natural ingredients it sources and its emphasis on sustainability in the way that it develops products.


The Raw Actives Starter Pack and the Immune Travel Pack were among the holiday gift packs sold. Both limited edition gift packs are still available at Lazada..

Sekaya committed to match the number of gift packs sold, and thanks everyone who purchased for participating in the successful initiative that will result in the planting of Benguet Pine, Dipterocarp, and Mangrove seedlings in the Cordillera region. As one of North Luzon’s major watersheds, the Cordillera hosts nine major rivers that provide water for irrigation and energy for the entire area and beyond.


Because of the overwhelming number of tree seedlings Sekaya was able to secure, the Cordillera Conservation Trust will be able to plant Benguet Pine, Dipterocarp and Mangrove in Talinguroy, Longlong in La Trinidad targeted in July, and in Uhaj, a small rice farming village in Ifugao, scheduled in August.


Each gift pack contained a curated selection of the brand’s natural, science-backed products aligned with the brand’s Prescribing Nature campaign that support one’s health goals and daily wellness. Even more meaningful, the gift boxes featured the Philippine endemic trees to be planted, as illustrated by botanical artist and conservation advocate Cynthia Bauzon-Arre

The Benguet Pine, Dipterocarp, and Mangrove seedlings will contribute to the Cordillera Conservation Trust’s mission of preserving and protecting the mountain region and its unique ecological and cultural characteristics.


"The Cordillera Conservation Trust is happy to partner with Sekaya for this partnership because we believe it is important to connect consumers not just to natural products but with nature itself,” says founder JP Alipio. “Through this program they are co-stakeholders in the forests that we plant and build. They are active participants in the enhancement and protection of nature through their purchase of Sekaya's natural products. Helping to heal ourselves and our earth home, together."


Sekaya is a Filipino plant-based brand that provides natural, science-backed products to support your health goals and daily wellness. Sekaya is under Synnovate Pharma Corporation, the natural products company of UNILAB. Learn more about how you can benefit from Sekaya’s plant-based solutions and get health tips and information at and by following @sekayaph on Facebook and Instagram.



WWF-Philippines, Cisco Systems make pitch for food security in Northern Palawan amid pandemic


A farmer plants rice in a field on the island municipality of Dumaran, Northern Palawan. WWF-Philippines and WWF-Singapore are pushing for food security for Dumaran. Photograph © Alo Lantin / WWF-Philippines

In a bid for sustainable food security, the World Wide Fund for Nature (WWF) Philippines, with the help of Cisco Systems, has committed to the construction of food sheds in rural communities in Northern Palawan.


The project comes in response to livelihood disruptions caused by the pandemic. With lockdown restrictions making travel between towns difficult, many farmers and fishers have had difficulty selling their produce. Regional tourism has also plummeted, pushing coastal communities once reliant on visiting tourists further into poverty.


Loss of livelihood and rising poverty has also placed additional pressure on natural resources, as ailing communities increasingly turn to fishing to meet their daily needs.


To counteract this, WWF-Philippines will oversee the construction of food sheds in twenty communities across the island of Dumaran. A third-class municipality in Northeastern Palawan, Dumaran is separated from the mainland by a thin stretch of water – and in turn has suffered resource shortages throughout the pandemic.


“What they need is a way to grow their own food in the absence of stable livelihoods. With a food shed, you can grow healthy food for less land, with less of an impact to the environment. Food sheds offer a very good, very stable supplement to their current food production methods,” added WWF-Philippines Project Manager Monci Hinay.


Hinay has overseen the construction of food sheds in farming communities across the country. Through the Sustainable Food Systems program, he and his team have promoted sustainable livelihoods and food securities in towns struggling with sparse resources.


The food sheds slated for construction in Dumaran are a combination of low-tech, low-cost gardening innovations that are easily replicable in rural communities. Made of bamboo poles and recycled plastics, the food sheds combine container gardening and hydroponics systems in a multi-level food production system that can handle both poultry and a wide variety of crops.


Each food shed also lowers environmental pressure from fishing communities. With a sustainable supply of fresh produce growing in each food shed, their reliance on fisheries decreases, granting fish stocks room to grow.


Home to endangered species like the Philippine Cockatoo and the Philippine Pangolin, Dumaran is a biodiversity hotspot and an important site for conservationists. Dumaran and the neighboring Araceli are part of a group of six municipalities that comprise the Northeast Palawan Marine Protected Area (MPA) Network, a system of connected MPAs established by WWF-Philippines for the conservation of the regions’ marine resources.


“We’re looking at a win-win scenario, both for these communities and for the environment. People need to eat. The environment needs room to recover. With these food sheds, both is possible,” said Hinay.

Friday, June 18, 2021

World Vision highlights child protection and peacebuilding in the Marawi Week of Peace


Child-focused NGO World Vision Development Foundation conducted a series of child protection and peace-building activities during the celebration of the Marawi Week of Peace, spearheaded by the Task Force Bangon Marawi (TFBM) in Marawi City, Lanao del Sur.

World Vision provided school bags, notebooks and pens with learning materials promoting child protection to at least 1,679 students from five public schools.

In partnership with the Department of Education (DepEd), the Ministry of Basic Higher Technical and Madaris Education and the Marawi Operation Center, World Vision also conducted mental health and psychosocial support activities for 90 parents and 60 children.

Rommel V. Fuerte, World Vision’s National Director in the Philippines shared, “It has been a great honor for us to work with TFBM, the city government of Marawi, and all government agencies and partners towards building back a better Marawi, where children can thrive and fulfill their dreams”. Fuerte encouraged everyone to achieve hope, joy, and justice for all children.

To help families augment their daily food needs, promote nutrition, and maintain good health especially of children, World Vision also distributed 400 packs of vegetable seeds such as eggplant, pechay, okra, and string beans to supported barangays.

Hand washing facilities were also constructed in five World Vision-assisted communities, including one that was launched opened during the Week of Peace in the effort to also fight the COVID-19 pandemic through access to water and hygiene facilities.

It has been four years since World Vision started its emergency and recovery response and other child-focused programs to complement the government’s efforts and assist thousands of affected civilians and displaced families in the aftermath of the violent city-wide armed clash which massively devastated Marawi in May 2017.

World Vision, globally, also observes the United Nations’ World Refugee Day to celebrate the strength and courage of people who have been forced to flee their home countries or displaced internally, to escape conflict for safety and protection. World Refugee Day is an occasion to build empathy and understanding for their plight and to recognize their resilience in rebuilding their lives.

Currently, World Vision implements two projects namely the Urban Child Protection Project and the Marawi Peace and Protection Project-Phase which promotes peacebuilding among the youth, education, child protection in schools and the communities among others. Both projects aim to cover a total of 12 barangays with 6,800 children as target beneficiaries.


About World Vision

World Vision is a global Christian relief, development and advocacy organization dedicated to working with children, families and communities to overcome poverty and injustice. World Vision serves all people, regardless of religion, race, ethnicity, or gender.


Thursday, June 17, 2021


There's no stopping the Big Bad Wolf Books as it swiftly adapts to the new norm and pivots Online by offering three times more selection of books via its NEW e-commerce site @  Starting from June 30th to July 7th, 2021, the Big Bad Wolf Online Book Sale Philippines 2021 will open its virtual doors and showcase 60,000 book titles for books enthusiasts to browse and purchase at amazingly low prices!


Filipinos nationwide will now be able to enjoy an affordable book hunting experience from the safety and comfort of their own homes with just a click of the button. The 8-day Online Book Sale will be offering discounts of up to 99% off the recommended retail price and a host of exciting promotions that are bound to thrill everyone no matter where they live in the Philippines.  


In addition to Online Book Sale, Big Bad Wolf Books will also be running an exciting social media contest - “The Grand Wolfie Contest” that will commence from 21st June to July 6th, 2021! The contest details and mechanics will be posted on Big Bad Wolf Book’s official Facebook page @ Participants will stand a chance to win e-Gift Cards as well as electronic gadgets with the main two prizes of an Apple iPhone 12 and an Apple MacBook Air.


Staying True to its Mission…

"During our first virtual launch in 2020, we were delighted to receive an overwhelmingly positive response from customers who were able to buy a whole lot of books they love without burning a hole in their pocket while also enjoying the convenience of having their purchases delivered safely to their homes," shares Andrew Yap, Co-Founder of Big Bad Wolf Books. "Although we faced many challenges due to the COVID-19 restrictions, we remain persistent in catering to our fans in the Philippines by offering a bigger selection of our ever-growing inventory of book titles and genres that will be easily accessible nationwide through our e-commerce website."


"We've always been warmly welcomed in the Philippines, and we're thrilled to be able to come back virtually," adds Jaqueline Ng, Co-Founder of Big Bad Wolf Books. "The current global situation has led us to commit to creating the best Online Book Sale shopping experience for everyone so that we may continue to pursue our core mission of spreading the joy and inculcate the habit of reading. In the future, once the pandemic dissipates and the world re-opens its borders, we certainly look forward to hosting more physical Book Sale in the Philippines.”


Offering Books for Every Passion…

The Big Bad Wolf Online Book Sale Philippines 2021 has a variety of books with discounted prices up to 99% off recommended retail price for every age and stage, ranging from bestselling novels, science fiction, romance, literature and graphic novels to business books, self-help, architecture books, cookbooks and much more. In addition, the Book Sale also offers a wide selection of children's books, including picture books, activity books, colouring books, and interactive books, to name a few.


The Online Experience…

After a simple registration process where users will have to create an account [email address & password] on the Big Bad Wolf Online Book Sale Philippines 2021 website @, they can easily browse for books by genre or search by keyword(s), title, author, or ISBN number. Book enthusiasts can instantly add their favourite selections to either the wish list or shopping cart and check out by paying via several payment options, no matter what time of day it is. Users can also browse for recommendations that include book titles or categories based on their interests.





Fans of Big Bad Wolf Books may anticipate the following promotions:  

  1. PHP 10 Book Deals

For a minimum purchase of PHP 1,800, buy an additional book for only PHP 10 from a selection of featured book titles.

  1. 5% Off Discount Coupon

For a minimum purchase of PHP 1,200, apply coupon code “BBWPH5%” upon checkout to get 5% off the total purchase.

  1. 10% Off Discount Coupon

For a minimum purchase of PHP 5,000, apply coupon code “BBWPH10%” upon checkout to get 10% off the total purchase.

  1. Little Hippo Books Promotion

Buy any two (2) Little Hippo books or puzzles for PHP 180. [valid only for Little Hippo collection, excluding Disney titles]

  1. Goosebumps Books Promotion

Buy any three (3) books from the Goosebumps Books collections for PHP 320. [valid for selected Goosebumps book title collection only]

  1. Horrible Histories Books Promotion

Buy any three (3) books from the Horrible Histories Books collection for PHP 320. [valid for selected Horrible Histories book title collection only]

  1. Rick Riordan Books Promotion

Buy any three (3) books from the Rick Riordan collection for PHP 460. [pay for two books and get the third book for free, which if of the lower price value]

  1. Free Shipping

Get free shipping with a minimum net spend of PHP 2,900 throughout the sale period applicable for deliveries within the Philippines only. [free shipping will be automatically applied during checkout]




To help raise awareness on the importance of reading, Big Bad Wolf Books is proud to partner with the Intellectual Property Office of the Philippines (IPOPHL) for the Big Bad Wolf Online Book Sale Philippines 2021 in a joint effort to continue to promote and inculcate a love for reading. Big Bad Wolf Books’ association with IPOPHL will help to underscore the commitment to uphold the value and integrity that is an integral aspect of copyright and intellectual property within the publishing industry. The partnership is also indicative of the recognition of the principles surrounding copyright laws and need to safeguard the authors and content creators.


Dragonpay and eGHL will also be on board as part of the Online Book Sale Payment Gateway to ensure a smooth Online payment process.


For more information about BIG BAD WOLF Books, please visit:




Hashtag: #BigBadWolfBooks #TheBiggestOnlineBookSale #BBWPHOnlineSale

Tuesday, June 15, 2021

World Vision and ComCo Southeast Asia join forces to support MSMEs


Aside from plaguing the health of people all over the world, COVID-19 has affected global economies, with businesses closing down leaving millions of people jobless. In developing countries like the Philippines, small businesses are hit the hardest as they struggle to survive in the current climate. Consumers are looking for brands that care about social issues, but with most business enterprises in the country made up of micro, small and medium enterprises (MSMEs), these businesses might not have social issues at the top of their priority list as they try to cope with the pandemic. In line with this, World Vision in the Philippines, an international child-focused non-profit organization, has partnered with ComCo Southeast Asia, a trailblazing and globally award-winning integrated communications agency in the region, for Cause Marketing for Good – a campaign to support MSMEs during these difficult times and to teach them how they can champion social issues through their marketing efforts.


World Vision is a global Christian relief, development and advocacy organization dedicated to working with children, families and communities to overcome poverty and injustice. The organization has been continuously engaging various sectors including the national and local government, businesses, the academe, churches, media, the general public, and other groups and individuals, and has managed to reach millions of children, families and communities through its child-focused programs, emergency response, economic development interventions and advocacy initiatives, with the help of thousands of Filipino sponsors and donors.


“We at World Vision are humbled to be alongside MSMEs as they journey toward learning and growth in these unprecedented times. Together with ComCo Southeast Asia, an agency that shares our dedication to building a better world for children, we offer the ‘Cause Marketing for Good’ program”, said Mr. Rommel V. Fuerte, World Vision’s National Director.


ComCo Southeast Asia is regional boutique communications agency that aims to create meaningful stories, ignite brand love and social change through New PR and Smart Social. The Agency's Citizen ComCo initiative has been at the forefront of advocacy work since 2016, and on its fifth year, it launched “5 Gifts to the Community” to give back and pay forward to different sectors – children, youth and education; heritage, culture and tourism; wildlife, biodiversity and environmental conservation; social, micro and small enterprises; and Southeast Asian integration.


“It’s always an honor to work with World Vision, one of the most trusted advocacy organizations in the country and across the world. Since 2009, in my previous works, I have already been supporting World Vision and as my partners and I co-founded ComCo Southeast Asia in 2016, the wonderful collaboration continues with our Agency becoming World Vision’s communications partner in the Philippines. We look forward to this opportunity to build a community of MSMEs that champion social issues and to provide them support with this campaign,” said Mr. Ferdinand Bondoy, ComCo Southeast Asia’s Regional Integration and Chief Executive Director.


“Cause Marketing for Good” aims to support and teach MSMEs how to make their businesses relevant through effective and sustainable cause-related marketing campaigns that can rally support from the public.


To know more about World Vision and ComCo Southeast Asia’s partnership, visit or follow World Vision’s official social media pages /worldvisionph on Facebook, @worldvisionphl on Instagram, and @worldvisionph on Twitter.


For more information on World Vision in Philippines and its other initiatives, call the World Vision hotline number at 8372-77-77.


About World Vision


World Vision is a Christian relief, development, and advocacy organization dedicated to working with children, their families, and communities to overcome poverty and injustice. Inspired by its Christian faith and values, it is dedicated to working with the world’s most vulnerable people. It serves and collaborates with all people regardless of religion, race, ethnicity, or gender.


About ComCo Southeast Asia


ComCo Southeast Asia is a trailblazing and globally award-winning integrated communications agency powered by the coalition of premier brand architects and communication trailblazers in the region. Based in the Philippines and dedicated to the Southeast Asia market, ComCo SEA takes the lead in the innovation of premier brands and growth of up-and-coming businesses through the emerging global disciplines of New PR – a strategy based, content-driven, and channel-agnostic way of doing PR, and Smart Social – a holistic, authentic and integrated approach in the maximization of digital and social channels, to effectively reach and engage audiences and help influence change.

What about Making Your Next K-Drama Binge-Watch Extra Delicious With This Kimchi Fried Rice Recipe?


I know that many Filipinos are now into Korean culture. From the food we explore like Samgyup to dressing up like them. For many of us, quarantine has become our introduction to the world of K-drama. And when we're deeply immersed in our favorite series, it's natural for any fan to look for ways to enhance K-drama evenings at home. It happens especially when we see a character indulging in a delicious meal, and we feel a desire to try whatever it is they're eating.

Here's some good news: many of the dishes featured in Korean movies or series are actually quite simple to learn! There are many staples that are considered classics when it comes to Korean food in series or movies. One of them is Kimchi Fried Rice. This dish might remind you of that episode of Coffee Prince where Choi Han Gyul (portrayed by Gong Yoo) eats a whole plate of Kimchi Fried Rice after his fight with Eun Chan.

Kimchi Fried Rice Essentials

A must when making kimchi fried rice is good kimchi. You can find it at select Korean restaurants near you, or you can go to Korean grocery stores that have it packaged. Another must-have for this recipe is sesame oil. The nutty aroma and flavor go well with spicy dishes - and you can use it in many other Korean recipes. Finally, you need delicious rice to pair it with. Royal Umbrella Rice is sourced from the finest grains from Thailand and is known for its aromatic fragrance and delicious texture.

With this simple recipe, there's nothing standing in the way of a delicious meal while you lose yourself in your next K-drama series.

Kimchi Fried Rice by @haingpinoybykat


        120 grams, kimchi

        1 pc onion, chopped

        3 cloves garlic, minced

        2 tbsp vegetable oil

        Salt and pepper

        Royal Umbrella Rice

        Sesame seeds

        Chopped onion leeks

        Sunny side up egg

        Beef bulgogi (optional)


  1. Preheat a pan with oil and saute the onion and garlic until translucent.
  2. Add in cooked white rice and mix well under medium heat.
  3. Add kimchi and mix thoroughly until fully incorporated. Season with salt and pepper.
  4. Transfer to a serving plate or bowl and add the beef bulgogi.
  5. Garnish with onion leeks, sesame seeds, and sunny side up egg.
  6. Serve and enjoy!

Royal Umbrella Rice is available now at your neighborhood supermarkets nationwide (SM, Rustan’s, Robinsons, Puregold, and Shopwise) and online via LazMart for easy delivery anytime, anywhere. Prices start at PHP 350.00!


About Royal Umbrella Rice

Royal Umbrella Rice is sourced from the best of Thailand’s natural resources. The grains are selected using advanced technology and processed under stringent procedures to ensure the highest standards. Royal Umbrella is exported to more than 100 countries around the world and was the winner of the 2009 World’s Best Rice Award during the World Rice Conference in the Philippines.

Embrace the Sweet Comfort of White Dove Sweet Lullaby, Ang Bagong Himbing-Bango for Your Little Ones

  Moms want the best for their babies, which is why Personal Collection, a proudly Filipino-owned direct selling company, recently unveiled ...