Allianz PNB Life and Manila City
Mayor Francisco “Isko Moreno” Domagoso today inaugurated bike racks designed to
evoke memories of growing up in Manila.
Crafted to encourage a culture of
cycling among Filipinos and to stir local tourism, each bike rack was
creatively designed to reflect the place for which it will be installed.
“Kakaiba ang
proyektong ito. Dahil sa bukod sa ito’y kapaki-pakinabang, ito ay may mga
disenyo na may kabuluhang kultural, maaaring maging tampulan ng atensyon ng
ating mga bisita, lalo na ng mga turista (This project is different, Not
only is it helpful; its design has a cultural significance that can gain the
attention of visitors, especially tourists),” Domagoso said.
The bike rack art installations were
launched during the country’s commemoration of the “Araw ng Watawat” (Flag Day)
at the Kartilya ng Katipunan, where
one of the bike racks is located.
The event also marked the beginning
of the celebration of the 450th Founding Anniversary of the City of
Manila.
Domagoso, along with Manila City Vice
Mayor Maria Sheilah “Honey” Lacuna-Pangan, MD, FPDS; Alexander Grenz, President
and Chief Executive Officer, Allianz PNB Life; and Gino Riola, Chief Marketing
Officer, Allianz PNB Life led the launch and celebration.
They were joined by Laura Oexle,
German Embassy Deputy Head of Mission; Bernie Punsalan, Group Head for Luzon,
Philippine National Bank; Carlos Leytte, Region Head, North Metro Manila, PNB;
Atty. Guiller Asido, Administrator, Intramuros Administration; Charlie Duñgo,
Director, Department of Tourism, Culture, and Arts of Manila; Engr. Armando
Andres, Director of the Department of Engineering and Public Works; Giovanni
Evangelista, Director of the Parks and Development Office; and Kenneth Amurao,
Director of the Department of Public Services.
Councilor Joel Chua, Majority Floor
Leader of the City Council of Manila, led the opening prayer, followed by the
raising of the flag by the Manila Police District. After the singing of the
national anthem, Vice Mayor Lacuna led the patriotic oath.
Simultaneous inaugurations were also
held in other locations of the bike racks. Kenneth Yu, Digital Brand Management
Head, Allianz PNB Life, led the launch at the Rajah Sulayman Park, Roxas Boulevard of the Alon bike rack. He was joined by Amurao
and Evangelista.
Bernadette Jalandoni-Pantoja,
Bancassurance Distribution Partner Head, Allianz PNB Life, and Asido cut the
ribbon at Plaza Roma, Intramuros
for the Kalesa bike rack, while Carol Bernas, VP and Head for PNB Bancassurance, Allianz PNB Life, and
Andres were at the Liwasang
Bonifacio, Ermita for the Maya bike rack.
“I’m very proud that we’re
able launch it here today, and I’m even more honored that we also have the
opportunity to add art to this beautiful city and help bring it back to the old
glory. Again, big thank you to the city of Manila. A big thank you also to all
the frontliners, to the employees of the city who all work hard during the
pandemic, who went beyond and above to support the communities,” Grenz said.
Apart from the bike rack installations, Allianz
also donated personal and health insurance to 500 city hall employees and
frontliners of Manila. These included personnel under the Office of the Mayor
who are directly on the frontlines taking care of the districts. They received
accidental death, dismemberment, and disability benefits and a coverage of up
to PhP 100,000.
Inspiration Behind the Bike Rack Designs
The bike racks and art
installation in Manila were designed by Mark Wesley Pahate— a Manileño himself.
Pahate was born and raised in Tondo
and finished Advertising Arts at the University of Santo Tomas in España,
Manila.
An advocate of street art, Pahate was
an associate creative director at McCann World Group and Harrison
Communications prior to starting his own boutique agency, Eggshell.
Tabak
bike rack at the Kartilya ng
Katipunan commemorates the bravery of the Katipuneros. It was placed
strategically near the monument of hero Andres Bonifacio holding a tabak.
The Maya bike rack, meanwhile, is
inspired by the little bird that once flew in abundance over the city’s parks
and churches.
At Rajah Sulayman Park, where one can
see Manila Bay from across Roxas Boulevard, the
Alon
bike rack will stand as a
remembrance of the city’s historic bay and beautiful sunset.
The Kalesa bike rack at Plaza Roma in front of the Manila Cathedral in
Intramuros is a reminder of how the horse-drawn carriage used to rule the
streets during earlier times.
“Biking is one
of the most sustainable means of transportation. It’s a small action to address
big challenges. It reduces greenhouse gas emissions, it’s healthy for body and
soul. It reduces traffic congestion and it reduces the risk of exposure the
virus. But of course, it has to be safe. So, the installation of bike racks is
an excellent way to encourage more people to ride their bikes while increasing
their safety. Installing this bike rack here in this historical and cultural
place is a great way to bring this to the people, to entice people to come here
to experience the rich culture of Manila and also a small piece of German
history here,” Oexle said.
Allianz PNB Life launched its Ride
Safe campaign in 2020 with the objective of promoting the use of the bicycle as
a sustainable solution to the mobility problem brought about by the pandemic.
Hailed as one of the world’s most
sustainable insurers, Allianz has advocated for healthier and more sustainable
alternatives of transport.
“We are very proud to be one of the most sustainable insurance companies in the world and we have a clear sustainability program in our DNA. Also, here locally, we had a lot of campaigns in the past. But then the pandemic came. For a lot of tragedies, there are also opportunities. We saw cyclists coming out. Bicycling became the new means of transportation, even better and sustainable. Sustainable mobility is environmentally friendly, and we’re very happy to see when we saw public transport coming back, we still see and I guess we’ll see even more bicyclists every day,” Grenz said.
About Allianz PNB Life
Allianz PNB Life began its operations
in 2001 and is among the major life insurers in the Philippines. Worldwide,
Allianz is also considered the most sustainable insurer from 2017 to 2019
according to the Dow Jones Sustainability Index. We are a leading provider of
Variable Life products, complemented by a full line of Life protection
offerings for individuals and institutions. All our products and services are
designed to meet the lifetime financial planning, wealth accumulation, and
well-being aspirations of every Filipino Family.
Allianz PNB Life’s main headquarters is in
Makati City, the country’s main business district, with eleven business centres
strategically located in key cities across the archipelago. It has the support
of over 220 employees and more than 1000 financial advisors to serve our dear
policyholders and deliver great customer service experiences.