Shoppers
were excited for the 12.12 Big Christmas Sale, Shopee’s most joyful year-end
celebration, with an over 13 times uplift in the number of items sold
in the first 2 hours of December 12 compared to an average day.
Key trends in the Philippines in the first 2 hours of
12.12
●
Many waited
for 12.12 to shop for daily essentials and make bigger household purchases to
maximize their savings. Health &
Personal Care, Women’s Apparel, and Home
& Living were the most popular product categories among Filipinos. To
look their best for reunions, shoppers prioritized skin care with over 600,000
products sold, followed by women’s tops. They also shopped for home decor
to get their houses decked out for holiday celebrations.
●
To enjoy
lower prices on their holiday purchases, shoppers raced to snag free shipping,
cashback, and discount vouchers, with over 14
million vouchers claimed.
●
With all the
best deals available, eager shoppers all over the country rushed to cross items
off their wishlist. A
shopper from Batangas with a pair of
women’s rubber sandals, a shopper from Capiz
with a plush doll for kids, and a shopper from Lanao del Norte with a pair of women’s sandals made the earliest
checkouts at exactly 12:00 AM on 12.12.
Until
Dec 15, shoppers can look out for other attractive deals including free
shipping with no minimum spend, ₱1 Deals, and 10% off daily.
Discover
more unbeatable deals at Shopee 12.12 Big Christmas Sale at https://shopee.ph/m/christmas-sale.
About
Shopee
Shopee is the leading e-commerce
platform in Southeast Asia & Taiwan. Shopee connects shoppers, brands and
sellers across Asia and other fast-growing markets, empowering anyone to buy
and sell anywhere and at any time.
Shopee offers an easy, secure, and
engaging experience that is enjoyed by millions of people daily. It offers a
wide product assortment, supported by integrated payments and logistics, as
well as popular entertainment features tailored for each market. Shopee is also
a key contributor to the region’s digital economy with a firm commitment to
helping brands and entrepreneurs succeed in e-commerce.
Shopee is a part of Sea Limited
(NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s
other core businesses include its digital entertainment arm, Garena, and
digital financial services arm, SeaMoney. Sea’s mission is to better the lives
of consumers and small businesses with technology.
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