Smart in new Gilas Pilipinas partnership with Chooks-to-Go

If there's one thing that can unite Filipinos for a moment...it's the ball game!

I grew up with all the cheering and excitement of watching games be it live or on television. One of my favorite games is basketball, it plays an essential part in Filipino culture. Being more than just a game and a sport, it has become the country’s source of pride and has exuded incredible power to unite people.

Gilas Pilipinas, the country’s national basketball squad, has become famous for its unique brand of basketball, as it turns a collective heartbeat each time the team steps on the hardcourt. In recent years, the team was able to own the term “puso” when they put up a tough fight against more fancied opponents in the global basketball arena. 

The solid support from Manuel V. Pangilinan and Smart Communications united the entire country in one hope that Gilas Pilipinas will finally triumph. For 2017, as the team suits up for its renewed quest, Chooks-to-Go joins Smart to reinforce Gilas’ campaign in its quest to qualify for the 2020 Olympics.

The new partnership was launched during the “#ManokNgBayan” event, which Chooks-to-Go hosted for MVP, Smart and Gilas Pilipinas.

“It is only right for the entire country to recognize the selfless and overwhelming support of MVP and Smart of Gilas Pilipinas. The journey united the country and gave Filipinos hope that we can compete with the best in the world” said Ronald Mascariñas, president of Bounty Agro Ventures, Inc., the company that operates Chooks-to-Go. “We are extremely honored to be given the chance to participate in this glorious quest of MVP and Smart to regain Philippine basketball supremacy in Asia. We are optimistic that Gilas Pilipinas will qualify in the 2020 Olympics, wow the world with the Filipino brand of basketball and instill pride among the Filipino people.”

#ManokNgBayan set the stage for another momentous event where three unmatched Filipino favorites team-up for the sole purpose of making a stronger impact on the global basketball arena. Attendees also witnessed the return of national team head coach Chot Reyes, the man behind the electrifying moments during the 2013 FIBA Asia Championships.

With this stronger alliance comes a renewed hope. And as Filipinos once more, shout “puso” to cheer for their squad, the country’s bet, they’ll be now rooting for ang mga manok ng bayan. 

Lazada Philippines Sweeps the Christmas Season with more than 400,000 items in 24 hours First delivery at 10:29 am on 11.11

PHILIPPINES, 15 November 2016 – Lazada Philippines has set a new record on the first day of its highly-anticipated shopping event. On November 11, Filipino shoppers checked out more than 400,000 items on the website and mobile app. 

Stronger than ever: Lazada Operations Team

“Online Revolution is the biggest online shopping event in the Philippines and Southeast Asia.” said Inanc Balci, CEO of Lazada Philippines. “We created Online Revolution in 2012 to encourage more consumers to experience the benefits of shopping online. Every year we see a larger pool of online shoppers, with growing diversity across generations and geographical locations. This was once again confirmed this year, as we saw consumers ordering from places as far as Bongao, Tawi-Tawi to purchase international and local brands not previously available to them. This makes us very excited about the future”

The operations team was in full swing as items shipped from the warehouse were 22x more than an average day. The shortest lead time from checkout to delivery was a record-breaking 8 hours, a feat worth celebrating at the Lazada warehouse. The first 11.11 delivery was received by a customer at 10:29am. 

Filipinos were truly in a Christmas shopping frenzy. With deals starting from midnight, shoppers spent about seven minutes on the Lazada’s website and fourteen minutes on the Lazada mobile app. In the first minute of the sale alone, a total of 241 items were checked out, ending the day with more than 400,000 items. 

11.11 is only the beginning of a month long sales event. During the next 4 weeks, Lazada will tailor its offering to all its customers’ interests with a weekly curated selection of items for beauty fans, supermoms and families, techies and fashionistas. The deals extend over 17 product categories including Fashion, Health & Beauty, Home & Living, and Electronics. 

Customers also get a chance to win an Isuzu D-Max and Turkish Airlines international roundtrip tickets with a minimum purchase. Join the Christmas shopping craze by visiting www.lazada.com.ph or downloading the Lazada Mobile App for free.   

About Lazada Online Revolution

The Lazada Online Revolution is the biggest online shopping and selling event in Southeast Asia bringing brands and retailers, and consumers together in six countries. 

Lazada started the Online Revolution on 12 December 2012 (12.12) to educate consumers on online shopping and its conveniences. The one-day sale sparked a shopping frenzy that grew it into an annual month-long event.

Since then, Lazada Online Revolution has proven itself to be Southeast Asia's busiest online retail event.

Lazada Online Revolution 2016 will see big retail and marketing brands participate to create an unmatched assortment of popular, quality products, and the best deals for Southeast Asian consumers. 

About Lazada Group

Lazada Group operates Lazada, Southeast Asia’s number one online shopping and selling destination, with presence in Indonesia (www.lazada.co.id), Malaysia (www.lazada.com.my), the Philippines (www.lazada.com.ph), Singapore (www.lazada.sg), Thailand (www.lazada.co.th) and Vietnam (www.lazada.vn).

Launched in March 2012, Lazada is pioneering eCommerce in the region by providing customers with an effortless shopping experience with multiple payment methods including cash-on-delivery, extensive customer care and easy returns. Lazada features a wide product offering in categories ranging from consumer electronics to household goods, toys, fashion and sports equipment.

Lazada offers brands and sellers a marketplace solution and an ecosystem of partners providing direct access to about 560 million consumers in six countries online.

Cooking Demo by Chef Vicky Pacheco

My love for cooking is something that will always stay in my heart.  I think I got this interest since I was a child. I would always sneak to the kitchen just to watch my Dad do his cooking.  My favorite Aunt also encouraged me to try cooking.  She inspired me a lot, that I should cook with your heart.

I may be a Super Mom as what my daughter calls me, but when not in the mood for cooking…my answer is to eat out! Exploring different restaurants is actually one of my favorite things. I get to eat new food and at the same time, I also get ideas of what to serve my family. 

I got so excited upon receiving an invitation from my former schoolmate, blogger friend Joy Mendiola of www.occassionsofjoy.com .  A cooking demo at The Maya Kitchen, the one located at the 8^th floor of Liberty Bldg. Arnaiz Ave., San Lorenzo, Makati City.

The cooking demo by Chef Vicky was so light and informative. I could say that she’s the Speed Chef! Why?  She moves swiftly! Can you imagine, showing five dishes in just 2 hours. That is something so amazing for me.

I learned five new recipes from Chef Vicky today.  And to name it, Flatiron Brisket, Manhattan Fish Chowder, Pizzaiola Pasta, Pomelo Orzo Salad and Chicken Piccata. Everything’s so good to my tummy. And seemed so easy to cook!

POMELO ORZO SALAD

 Pizzaiola Pasta &  Chicken Piccata

The Food Tasting Plate

"Urban Comfort Food, Hot Off The Griddle"

Chef Vicky Pacheco is the Executive Chef and COO of 1771 Group of Restaurants

Get excited as Six Christmas villages come alive at Makati’s biggest, hippest holiday bazaar

If you think Christmas bazaars are all the same, then you’re definitely in for a merry surprise as Circuit Makati—the go-to event destination for everyone— holds the biggest and hippest outdoor bazaar on November 18-20, 2016.

Inspired by Christmas markets from around the globe, the Circuit Makati Christmas Bazaar will feature six Christmas villages bursting with over 500 merchants offering the best holiday finds--gift items, clothes, accessories, knick knacks, electronics, toys, and food.

As if this were not enough, Ayala Land has upped the ante by lining up exciting fun-filled activities and great entertainment for every member of the family.

Stuff your shopping bags with great surprises from each of these six Christmas villages.

If gliterrerati is your thing, there’s Star Avenue, where you will encounter celebrities such as Shaina Magdayao, Miriam Quiambao, Gretchen Fullido, Christine Babao, LJ Moreno Alapag, Nikki Valdez and Maria Isabel Lopez with her daughter, Mara Lopez who will be giving everyone a chance to own their products and pre-loved items.

In search of stocking stuffers for the little ones and mommies too? Check out Mommy’s Best by Project Mom, headed by Amanda Griffin and Bianca Araneta-Elizalde. This village is filled with amazing brands, products and services that cater to moms, kids, babies, homes, and families.

Don’t leave growing kids out of the holiday fun. They would definitely love Lil’ Preneur by HedCen, which will display a wide array of goodies for students  from grade school to high school. To delight young audiences, there’s even a storytelling session, musical performances, and the grand spectacle of Christmas Around the World.

For everything from fashion to gadgets to little trinkets ideal for gifting, check out the Millennial Spot, featuring online influencers Dani Barretto, Mikyle Quizon and Mikki Galang from Karl Edwards and Kaizen Events Inc. to give you well-curated items perfect for the holidays.

Stay healthy and fit throughout the holiday season by checking out Fit & Fab by Hunt & Gather, a village teeming with organic, sports, wellness and lifestyle items you’ll want to have.

What’s Christmas with food, food, and glorious food? Mercato Centrale brims with yuletide joy from home cooked dishes and sumptuous and delicious desserts made by Metro Manila’s food entrepreneurs.

Next to the six Christmas villages is Santa’s Corner, where kids can tell a real-life Santa Claus their Christmas wish and have their photos taken with him and Mrs. Claus.

Nearby is a great selection of restaurants offering various cuisines, where you can head off for a much-needed shopping break.

The Circuit Makati Bazaar 2016 is co-presented by MasterCard and HSBC.  Raffle prizes, special gifts and more await all MasterCard and HSBC cardholders at this 3-day shopping extravaganza.

Entrance to the bazaar is PHP100. MasterCard and HSBC Cardholders are free of charge.

For more information, check out Facebook.com/CircuitMakatiOfficial or check www.makeitmakati.com/circuit-makati. Follow us on Instagram @_CircuitMakatiBazaar2016 #CircuitMakatiBazaar2016.

Century City Mall Makati: Save the Date for Harringtons Lifestyle Auction

For the first time Harringtons will hold an auction at the 5th floor of Century City Mall on November 12, 2016, 2 p.m., Makati City.  The highly anticipated Harringtons Lifestyle Auction billed as “Treasures of the Century” is simply a commercial event but to discerning buyers, bidders and avid collectors, it is a serious yet an artful business of bidding.   

Harringtons Lifestyle Auction understands this sentiment and takes auctions to a whole new level by elevating it into an experience. The upcoming auction of antique furniture and art pieces is no exception.   The auction features extensive collection of vintage sets of furniture and sophisticated artworks by acclaimed and prolific artists. The extensive collection of excellent, authentic and well-curated collectible pieces include works by national artists Abdul Imao, Napoleon Abueva and Victorio Edades as well as paintings by Benedicto Cabrera, Romulo Olazo and Jorge Pineda.  

Highlights of Harringtons’ “Treasures of the Century” auction include over fifty remarkable and prized vintage items owned by avid collector and national hero Jose Rizal descendant Dina Velasco. A vintage “Escritoire” desk in solid tigerwood and teakwood will be among the items that will be auctioned off.   Velasco, who collects precious collectibles as a hobby, knows and understands the beauty of auctions.  “We enjoy the history behind each purchase. It’s great to be surrounded by things that go back centuries. I’m wonderfully amazed at the thought that most of these objects have travelled far and have been passed through generations before landing in my home. I think it’s terrific,” Velasco mused in an interview with Living Annual.  

Other auction highlights include captivating art wood mosaic pieces by Bagac Wood Mosaic Artists, a group of people from Bagac, Bataan who used to be farmers. Despite dealing with the difficulties of poverty, the group opted to pursue art not only to make a living but also to make a name for their hometown.  Another highlight of the upcoming Harringtons auction is artist Eduardo Castrillo’s intricately designed Crucifix. The 18”x29” delicately sculptured bronze Crucifix depicts the artist’s Christian.

For details about the auction, contact Cila at 0917 873 1596/ Dan at 0998 998 4321. 

PhilamLife : Securing a Child’s Future through Education

I was so privileged to attend the annual  Homeschooling Conference held every October of the year, which is almost and always few days away from my birthday.  I missed the past conferences and was already intentional to attend this year's event. So blessed, I made it!

We parents dream of a bright future for our children. This is why they study and select the type of teaching method that they think would be the best form of learning for their children.

So happy to have met and listened to these pool of inspiring speakers for the day. There will be no wasted time hearing and learning from the people with amazing thoughts and experiences.

The SPEAKERS

This was the main spirit of the sixth annual Philippine Homeschool Conference Expo (PHC) held at the SMX Convention Center, SM Aura Premier in Taguig City. With this year’s theme “From roots to wings”, PHC hopes to nourish the firm foundation that they have with parents by continuing to equip them with knowledge and virtues that would help them soar together. The event, led by the Homeschooling Association of the Philippine Islands (HAPI) gathered some of the country’s experts on homeschooling to share their insights on the importance and implications of homeschooling.

Among them was Mr. Eric Nicdao, District Manager of Philam Life. Nicdao explained that while there are distinct advantages to homeschooling, it is never without a challenge. “The cost of education for homeschooling a child is not inexpensive as others perceive it to be”, said Mr. Nicdao. He further explained that this is because homeschooling entails the presence of one of the parents at home which will potentially reduce the family’s overall income. With the increasing costs of college education, it will be very daunting to have only one breadwinner. Mr. Nicdao also shared why it is important to plan early for the child’s education.

 Mr. Eric Nicdao, District Manager of Philam Life

POTENTIAL HOMESCHOOLING EXPENSES
•The Big Costs
–Curriculum
–Materials(Books, software, videos)
–Parent Training
–Subscriptions
–Memberships

–Extra-curricularActivities

•Hidden Costs
–Utility Bills
–Car Maintenance and Usage
–Groceries
–Opportunity Cost

“As a parent myself, I understand the real-life struggles that parents go through to give the best to their children. It is, therefore, wise and even necessary to invest in a plan with guaranteed education benefits even if school-going children are still quite young. Plans like this should have the potential to grow to cope adequately with annual tuition fee hikes.” Nicdao added. “More to the point, a parent and a child should not have to guess what the future brings. There are too many uncertainties already and having something secure and reliable allows a family to focus on learning and academic excellence rather than trying to make sure that there is a school they can afford.”

L-R: Mr. Eric Nicdao with Mr and Mrs. Edric and Joy Mendoza

To help address these concerns, Philam Life launched a new education product, Future Scholar.

Future Scholar offers guaranteed education benefits and long term growth potential through access to expertly-managed funds. The plan will continue without the need to pay future payments should the payor pass away or suffer total and permanent disability.

It is to these concerns that Philam Life’s Future Scholar plan focuses with its guaranteed educational benefits and unique features available like making life insurance coverage for parents or premium adjustments in times of great need.

To learn more about Future Scholar, please visit http://www.philamlife.com.

About Philam Life

The Philippine American Life and General Insurance (Philam Life) Company is the country’s premier life insurance company. Established on 21 June 1947, Philam Life has earned the trust of customers for its financial strength, strong brand name, and ability to deliver on its promises.

Philam Life has PHP236.4 billion in total assets as of 31 December 2015 and has delivered timely payouts of over PHP10 billion in education benefits (2004-2015) and over PHP131 billion in insurance benefits (1950-2015), while serving close to 600,000 individual policyholders and over 2 million insured group members.

Philam Life understands the real life needs of its customers and provides the right plans and the right solutions including life protection, health insurance, savings, education, retirement, investment, group and credit life insurance. It also offers bancassurance and fund management products and services through its subsidiaries – BPI Philam Life Assurance Company (BPI-Philam) and Philam Asset Management Inc. (PAMI).

Philam Life is a member of AIA Group Limited, the largest independent publicly listed pan-Asian life insurance group.

About AIA

AIA Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise the largest independent publicly listed pan-Asian life insurance group. It has a presence in 18 markets in Asia-Pacific – wholly-owned branches and subsidiaries in Hong Kong, Thailand, Singapore, Malaysia, China, Korea, the Philippines, Australia, Indonesia, Taiwan, Vietnam, New Zealand, Macau, Brunei, a 97 per cent subsidiary in Sri Lanka, a 49 per cent joint venture in India and representative offices in Myanmar and Cambodia.

The business that is now AIA was first established in Shanghai almost a century ago. It is a market leader in the Asia-Pacific region (ex-Japan) based on life insurance premiums and holds leading positions across the majority of its markets. It had total assets of US$181 billion as of 31 May 2016.

AIA meets the long-term savings and protection needs of individuals by offering a range of products and services including life insurance, accident and health insurance and savings plans. The Group also provides employee benefits, credit life and pension services to corporate clients. Through an extensive network of agents, partners and employees across Asia-Pacific, AIA serves the holders of more than 29 million individual policies and over 16 million participating members of group insurance schemes.

AIA Group Limited is listed on the Main Board of The Stock Exchange of Hong Kong Limited under the stock code

Chooks-to-Go: My Perfect Partner as Moms On-the-Go

As a loving mom  to my daughter, I always see to it that I feed her the good food that she deserves. We all know that mothers make the world go round. And in expressing our loving ways, we make sure to delight our family with a delicious meal, whether it’s a traditional home-cooked dish or a take-out favorite.

Whenever I get tied up with errands, I still try my best to serve a quality meal to  my family. One of the lifesavers is our favorite Chooks-to-Go roasted chicken! I just need to cook rice in few minutes an we can instantly eat our family chicken. No need to re-heat since we always buy it fresh from the oven. 

Mommy Delamar shares her thoughts and experiences as a Mom-On-The-Go

A firm believer of every Filipino working mom’s unwavering ways of love is Chooks-to-Go, the country’s leading roasted chicken chain with over a thousand rotisserie outlets nationwide. Chooks-to-Go offers ready-to-go, oven-roasted quality chicken as the hardworking moms’ take-home ulam of choice.

During its “Moms On-the-Go” event, Chooks-to-Go introduced its newest brand endorser, Vic Sotto, as well as provided guests with an exclusive preview of its latest campaign: “Hindi Ka Nag-uuwi ng Basta-basta Lang na Ulam.” Attendees were also treated to various activities that celebrated the unique ways mothers show their love, especially through food.

The Crowd got surprised with Bossing sudden appearance on the stage

“Chooks-to-Go appreciates every Filipino mother’s effort to provide food for the family. We want to support this by providing on-the-go moms with an affordable but special take-home ‘ulam’ option, an oven-roasted chicken that’s healthy, juicy, and delicious,” said Ronald Ricaforte Mascariñas, president of Bounty Agro Ventures, Inc. (BAVI) which operates Chooks-to-Go.

BAVI is one of the country’s largest poultry integrators that provide clean, healthy, and affordable poultry products that enable moms to work their magic in the kitchen.

Helping Filipino moms in their loving task of providing a practical food to-go solution, the campaign brings to light Chooks-to-Go as the best value for money take-home meal.

With Vic Sotto at the helm of the campaign, Chooks-to-Go gives working moms a helping hand in continuing their hindi lang basta-basta loving ways, as the go-to, top-of-mind ulam of choice that’s masarap kahit walang sauce.

Herbalife Philippines Signs Partnership with Phoenix Petroleum Philippines to Expand its Product Access Points Nationwide

THE PHILIPPINES, Manila, September 5, 2016– Herbalife Philippines, part of the global nutrition company Herbalife, announced a strategic partnership with Phoenix Petroleum Philippines to make it more convenient for Herbalife Independent Members and customers to access its nutrition products. Under the arrangement, Herbalife members and customers will be able to pick up Herbalife products that they’ve ordered from the company at Phoenix retail stations across the country.

This pilot program with Phoenix Petroleum Philippines is a significant milestone in the company’s commitment to sustainable expansion in line with its business growth in the country.  The agreement, and the recent opening of Herbalife’s Quick Response Center in Cebu City, is part of Herbalife’s plan to increase its product access and availability in the Philippines where a recent survey showed weight gain is the top concern of 84 percent of the population.

The official signing ceremony was led by (from left to right, foreground) Herbalife International Philippines, Inc. Senior Manager-Warehouse and Logistics Edwin Serrano and General Manager Rosalio T. Valenzuela; and Phoenix Petroleum's Chief Operating Officer Romeo de Guzman, Deputy Chief Operating Officer Joselito de Jesus and Assistant Vice President for Sales North Mindanao Roy Jimenez. Also present to witness the event were (from left to right, background) Herbalife's Warehouse and Logistics Manager Rency Zapanta, Corporate Communications Manager Barbette A. Soliven, Marketing Manager Marie Segismundo and National Sales Manager Rhoda Davis; and Phoenix Petroleum's Non-Fuel Related Coordinator Genaline Binsol, Non-Fuel Related Business Assistant Manager Angelo Balajadia, Assistant Vice President-Brand and Marketing Celina Matias and Assistant Vice President for Sales Mega Manila Eric Inocencio. 

 “This expansion will make it very easy for our members and customers to obtain Herbalife products at a location closer to their homes,” said Rosalio Valenzuela, general manager of Herbalife Philippines. “People are continuously looking for ways to become fit. This new initiative supports the efforts of our members to bring excellent nutrition to more Filipinos in every community.” 

Phoenix Petroleum Philippines has built an extensive network throughout the country with almost 450 stations and is currently refurbishing existing stations and building new large ones to provide more products to their customers. It was named as the 2015 Outstanding Filipino Franchise in the large-store retail category by the Philippine Franchise Association.

“Phoenix Petroleum Philippines stations are now becoming major one-stop destinations for a variety of needs including convenience stores, restaurants and car servicing shops,” said Roy Jimenez, Phoenix assistant vice president for Sales North Mindanao.  “This new partnership with Herbalife demonstrates our commitment to become an indispensable partner in the lives of every Filipino.”  

For more information about Herbalife in the Philippines, click here. For information on Phoenix Philippines, click here. 

About Herbalife:

Herbalife is a global nutrition company that has been changing people's lives with great products since 1980. Our nutrition, weight-management, energy and fitness and personal care products are available exclusively to and through dedicated Herbalife Independent Members in more than 90 countries. We are committed to fighting the worldwide problems of poor nutrition and obesity by offering high-quality products, one-on-one coaching with an Herbalife Member and a community that inspires customers to live a healthy, active life.

We support the Herbalife Family Foundation (HFF) and its Casa Herbalife programs to help bring good nutrition to children in need. We also sponsor more than 190 world-class athletes, teams and events around the globe, including Cristiano Ronaldo, the LA Galaxy and champions in many other sports.

The company has over 8,000 employees worldwide, and its shares are traded on the New York Stock Exchange (NYSE: HLF) with net sales of US$4.5 billion in 2015. The Herbalife website contains a significant amount of financial and other information about the company at http://ir.Herbalife.com. The company encourages investors to visit its website from time to time, as information is updated and new information in posted. To learn more, visit Herbalife.com or IAmHerbalife.com.

Jollibee's ready for its 1st Mobile App: JolliDanceShowDown App

Ms. Monica Dizon, Marketing Manager Shows Jollibee JolliDanceShowdown app

Good news Jollibee fans! The  JolliDance Showdown app is already here for kids and kids at hearts to enjoy! 

The JolliDance Showdown App is free for download in iTunes and Google Play Store. Get the app and watch the Jolly Joy Box go live. The Jolly Joy Box comes free with every purchase of the Jolly Kiddie Meal. 

Jollibee, recently unveiled its first-ever mobile application that is sure to be a hit among Jollibee fans of all ages...The country’s number one fast-food chain, will never be late...

Marco Masa, Jollibee JolliDanceShowdown App Kid Endorser

The big reveal hosted recently at Ascott Hotel in Bonifacio Global City made public the all-new mobile app that will make use of augmented reality (AR) with the help of the Jollibee Kids Meal box. It allows kids to try some interactive fun with the fast-food chain’s famous mascot, Jollibee.

The app was developed by renowned Los Angeles-based mobile innovation agency, Trigger. The agency has produced applications for other clients like Sony Pictures, Lionsgate Entertainment, and Lucas Film.

During the program, the Trigger team shared their experience in creating the app that captures the lovable persona of the dancing Jollibee. Trigger Senior Director of Client Services Natasha Weinstein shared their impression, “Everyone just really loves going to Jollibee. It struck us an important part of the Philippines’ pop culture."

This quick immersion of the app’s designers determined the features and the overall appeal of the app. Trigger President and Executive Creative Director Jason Yim explains the app plays on the sense of community. “Getting friends involved and getting your own avatar involved, that’s definitely the most fun part. You can’t help but smile when you do it."

Yim said, “The app is pushing how we can engage kids with augmented reality. It’s more than just having characters appear. It’s interactive and gives a much deeper experience.”

Chico Garcia, the Radio jock  and mom entrepreneur Bettina Carlos, along with her daughter Gummy, were the first to try these features. The experience began by watching the JolliDance Showdown app transform Jollibee’s friendly face on the Jolly Joy Box into a platform. These guests then captured photos for their screen avatars and, after choosing their image on screen, they watched Jollibee and friends enjoy Electro, Pop, and Rock beats.

Other features of the JolliDance Showdown App were also discussed, including unlocking new characters with every visit to Jollibee branches and scanning the Jolly Kiddie Meal promo board located at the store counters.

The event shared the most recent effort of the leading fast-food brand to augment the langhap-sarap experience. 

Francis Flores, Jollibee Global brand chief marketing officer, says of its new partnership, “We are glad to work with Trigger to help enrich the Jollibee experience for children and for the young at heart with the launch of our JolliDance Showdown App. 

Being the first local fast-food to come up with an augmented reality game, we are very excited for our loyal customers who love Jollibee and Friends, as this gives them an opportunity to interact in a fun way using their mobile phones and tablets. Combining great-tasting food and augmented reality to level up their Jollibee experience -- now that is really an exciting way to engage our customers.”

This is just a teaser... check JolliDanceShowDown App Now!

Platinum Karaoke goes to the Next Level : Introducing Alden Richards and Maine Mendoza as the newst brand Ambassadors

Platinum Karaoke, the makers of high quality and high definition karaoke machines and accessories

perfect for every home, has soared to the NEXT LEVEL with the launch of its new and exciting

product – the Platinum Alpha Mic Karaoke, a major game changer in the karaoke industry.

Platinum Alpha is a portable karaoke that boasts of unique features, which will definitely bring one’s

karaoke experience to a whole new level. It comes with full HD capabilities that promise superb

video and high fidelity sound output quality. And being a 24Gb multimedia console, you can store

and watch your favorite movies and listen to your well-loved collection of songs.

Alpha Mic Karaoke is developed as a Smart Karaoke that features browsing and surfing the net, and sharing your phone’s display on the big screen, which makes the Alpha Mic Karaoke an all-in-one entertainmentpackage. What’s more, it’s portable and convenient to set up so you can enjoy your karaoke bonding moments may it be outdoors, in picnics, at the beach or even road trips!It is also the first ever karaoke unit that can be bank-powered or via USB port. And with over 17,000 collection of OPM and English songs, and 100 new song updates monthly, what more can you ask

for?

As Platinum Karaoke took the step of going to the next level, no one comes close to being most deserving of beingintroduced as the newest brand ambassadors of Platinum’s Alpha Mic Karaoke than the hottest and most sought after tandem in the country – Alden Richards and Maine Mendoza, better known as...

“ALDUB.” Like the brand, both embody an element of wholesome fun and entertainment with a vibe

that’s fresh and pulsating.

“Platinum Karaoke knows that Alden and Maine embody the same personality and vibe of the new

Alpha Mic,” quipped Ruth Ana Bautista, Platinum's mssistant marketing manager. “Aside from that,

both of them are also known to strengthen bonding relationships, having strong ties with their

respective families, and attesting that karaoke is a big part of their momentous family bondings.”

And just like the Platinum Alpha Mic Karaoke, ALDUB is a truly a game changer. They are the

phenomenal love team that rocked afternoon television’s audience – nothing like anyone has ever

seen and experienced before. Their tandem is organic, fresh, believable and full of life. And this is

what continuously endears them to their fans.

After the anniversary of their famous characters and the launch of their first movie together, Alden

and Maine are set to reach a whole new level in their careers – next level as they would say. They are

still set to go to new heights and who knows, to a new level in their "love team" relationship.

Platinum Karaoke, is definitely ready for the next level as together with Alden Richards and Maine

Mendoza, it brings music to life and life to music! And with thousands of songs more than what its

competitors provide in the market, top brass sound quality and convenience, and with their array of

innovative and revolutionary products made available locally and globally, there is definitely no

other choice for these two amazing and inspiring performers.

The New Alpha Mic Karaoke is so perfect in our living room. 

Having a set of this new Alpha will liven up your living room or your entertaining room at home. As most of us Filipino's enjoys bonding with singing.  You can sing your heart out with this baby! 

Platinum Karaoke is available in all leading music stores nationwide. For more information or online
orders, please visit www.platinumkaraoke.ph, like The PlatinumKaraoke in Facebook and follow
Twitter and Instagram accounts @platinumkaraoke.
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