World Vision Inks Partnerships with Corporate Donors to Support Children’s Programs

DepEd Malabon, World Vision and Procter & Gamble officials during the launch of Pag-asa sa Basura campaign

World Vision Philippines together with several corporations continues to help thousands of Filipino children in need through partnerships aimed to support the organization’s child-focused projects in the Philippines.

In line with the back-to-school season, World Vision and Procter & Gamble (P&G) Philippines launched the “Pag-asa sa Basura” campaign, a sustainable waste collection and recycling system targeting several areas in Metro Manila. The pilot implementation of the project will be done in 25 schools in Malabon and Quezon City.

The participating schools will be outfitted with school-based materials recovery facilities (MRF) for various solid waste materials including sachet packaging. The students who will be participating in the campaign are encouraged to bring a certain number of sachets to receive incentives such as school supplies. Furthermore, the profits that will be collected from the MRF will be used for Water, Sanitation and Hygiene (WaSH) programs like improvements in their handwashing facilities and WaSH education.

This initiative will not only be benefiting the children but also saving the environment with the goal of preventing at least one million pieces of sachets going to the ocean. Educators and students will also be trained on the principles of solid waste management specifically recycling.

Earlier this month, World Vision together with Elev8 Media Inc., an out-of-home advertising company, signed an agreement to support the NGO’s (non-government organization) awareness drive for child sponsorship. Elev8 Media Inc. donated 90 lamp post banners in key areas of Makati City, Taguig City and Paranaque City featuring photos and testimonials from former sponsored children and donors of World Vision.

DepEd Malabon, World Vision and Procter & Gamble officials during the launch of Pag-asa sa Basura campaign
(From left) Mr. Jun Godornes - Resource Development Director of World Vision Philippines, Ms. Cynthia Ayles - Schools Division Superintendent/ OIC of DepEd Malabon, and Ms. Anna Legarda - Head of Communications of Procter & Gamble

The partnership aims to increase public awareness about World Vision’s Child Sponsorship Program, an initiative where donors commit to give monthly sponsorship to provide the basic needs of a child supported by World Vision.

Another partnership forged by World Vision is with Domescape, a private glamping vacation home in Nasugbu, Batangas. They recently conducted the “A Star of Something Good”, a stargazing event for the benefit of World Vision.

Domescape's willingness to support the children thru World Vision and the owners’ generosity as seen during the launch resulted to one child being sponsored by the corporate partner and two sponsorship pledges from the guests who attended the event. They look forward to doing more of these events that will help increase awareness and move people to support for World Vision’s children’s programs.

”World Vision Philippines is so blessed with the success of all of our initiatives with our partners and on behalf of our organization, I would like to thank them for their unwavering support to our advocacy. Let’s continue to work together for the Filipino children,” said World Vision Philippines Executive Director Rommel Fuerte.

To know more and support World Vision Philippines activities, visit www.worldvision.org.ph. You may also follow /worldvisionph on Facebook and @worldvisionphl on Instagram for updates.

About World Vision

World Vision is a global Christian relief, development and advocacy organization dedicated to working with children, families and communities to overcome poverty and injustice. World Vision serves all people, regardless of religion, race, ethnicity, or gender.