![]() |
Uratex Monoblock, the trusted Filipino plastic
furniture brand, returns stronger than ever this year with a bold new chapter
of its “Bawal ang Marupok” campaign. Expanding beyond chairs, this year’s
movement casts a wider spotlight on furniture that stands the test of
time—championing resilience, safety, and the importance of making wiser
decisions in everyday life.
Kicking off the campaign is the witty and
relatable video “Free Taste,” which tackles one of the most universally
Filipino experiences—giving in to temptation. The ad follows a father and son
inside a grocery store, where they come across stalls offering free taste
samples. As they try one sample after another, they both give in to temptation
and eventually buy the products they didn’t plan on purchasing. It’s a humorous
and all-too-familiar scenario that ends with the now-iconic reminder:
#BawalAngMarupok—a gentle nudge to be wise, practical, and intentional with our
everyday choices. The “Free Taste”
video highlights everyday temptations and positions Uratex Monoblock as the
smart and reliable choice.
The
“Bawal ang Marupok” Standard: Smart, Strong, and Stylish With over 30 years of experience in Filipino
homes, Uratex Monoblock continues to set the gold standard for quality—this
time ushering in a new generation of innovation and strength. The brand proudly
stands as the first local manufacturer of blow-mold products for chairs and
tables, marking a significant milestone in the Philippine furniture industry.
Uratex Monoblock also remains the only local
plastic furniture line to receive the Level 5 certification from the
International Organization for Standardization (ISO)—the highest plastic
furniture standard in the country—and is certified by both the Department of
Trade and Industry (DTI) and the Bureau of Philippine Standards (BPS). Each
product is stress-tested to withstand up to 200 kilograms, ensuring
long-lasting strength and safety.
This year, Uratex Monoblock introduces a new
generation of products that reflect the brand’s evolution into more versatile,
space-smart, and lifestyle-ready furniture: ●
The William Folding Table,
designed for portability without compromising stability—perfect for home
offices, events, and everyday dining. ●
The Mary Loveseat, a comfortable
two-seater that brings lasting support to living rooms, patios, or shared
corners at home.
“#BawalAngMarupok goes beyond physical
durability—it’s a way of thinking. We want to encourage Filipinos to choose
strong, reliable options in all aspects of life, especially when it comes to
their home furniture,” said Mr. Dindo Medina, Business Unit Director of Uratex
Monoblock. “Whether it’s a chair, a table, or an entire furniture set, strength
and safety should never be compromised.”
“Free Taste” is the first of several new video
releases in this year’s “Bawal ang Marupok” series, each reflecting a common
“marupok” moment in a lighthearted and culturally resonant way. The campaign
takes everyday scenarios—like impulse buying—and uses them to underscore the
importance of strength in character, decision-making, and the products we
choose to bring into our homes.
Catch the “Free Taste” video now on Facebook,
Instagram, YouTube,
and TikTok. For more information on Uratex and its
products, visit https://uratex.com.ph/collections/monoblocs.
###
All claims in the video and
press release have been verified as true by the Ad Standards Council, ASC REF NO. M0177N052625U.
About Uratex Monoblock Uratex Monoblock is a leading
and proud Filipino brand and a trusted name when it comes to high-quality,
durable, and reliable plastic furniture. Since 1993, it has been a top choice,
offering an extensive range of chairs, tables, and storage solutions that meet
the demands of Filipino families, businesses, and organizations.
Committed to safety and
strength, Uratex Monoblock products are manufactured following world-class
standards and technology tested for safety, durability, and load-bearing
capacity. Uratex Monoblock is also the only local plastic furniture
manufacturer in the country that has the Level 5 certification from the
International Organization for Standardization (ISO), and also certification
from the Department of Trade and Industry (DTI) and the Bureau of Philippine
Standards (BPS).
|
Uratex Monoblock, the trusted Filipino plastic
furniture brand, returns stronger than ever this year with a bold new chapter
of its “Bawal ang Marupok” campaign. Expanding beyond chairs, this year’s
movement casts a wider spotlight on furniture that stands the test of
time—championing resilience, safety, and the importance of making wiser
decisions in everyday life.
Kicking off the campaign is the witty and
relatable video “Free Taste,” which tackles one of the most universally
Filipino experiences—giving in to temptation. The ad follows a father and son
inside a grocery store, where they come across stalls offering free taste
samples. As they try one sample after another, they both give in to temptation
and eventually buy the products they didn’t plan on purchasing. It’s a humorous
and all-too-familiar scenario that ends with the now-iconic reminder:
#BawalAngMarupok—a gentle nudge to be wise, practical, and intentional with our
everyday choices.
The “Free Taste”
video highlights everyday temptations and positions Uratex Monoblock as the
smart and reliable choice.
The
“Bawal ang Marupok” Standard: Smart, Strong, and Stylish
With over 30 years of experience in Filipino
homes, Uratex Monoblock continues to set the gold standard for quality—this
time ushering in a new generation of innovation and strength. The brand proudly
stands as the first local manufacturer of blow-mold products for chairs and
tables, marking a significant milestone in the Philippine furniture industry.
Uratex Monoblock also remains the only local
plastic furniture line to receive the Level 5 certification from the
International Organization for Standardization (ISO)—the highest plastic
furniture standard in the country—and is certified by both the Department of
Trade and Industry (DTI) and the Bureau of Philippine Standards (BPS). Each
product is stress-tested to withstand up to 200 kilograms, ensuring
long-lasting strength and safety.
This year, Uratex Monoblock introduces a new
generation of products that reflect the brand’s evolution into more versatile,
space-smart, and lifestyle-ready furniture:
●
The William Folding Table,
designed for portability without compromising stability—perfect for home
offices, events, and everyday dining.
●
The Mary Loveseat, a comfortable
two-seater that brings lasting support to living rooms, patios, or shared
corners at home.
F
From left to right: Uratex Monoblock
William Folding Table & Mary Loveseat
“#BawalAngMarupok goes beyond physical
durability—it’s a way of thinking. We want to encourage Filipinos to choose
strong, reliable options in all aspects of life, especially when it comes to
their home furniture,” said Mr. Dindo Medina, Business Unit Director of Uratex
Monoblock. “Whether it’s a chair, a table, or an entire furniture set, strength
and safety should never be compromised.”
“Free Taste” is the first of several new video
releases in this year’s “Bawal ang Marupok” series, each reflecting a common
“marupok” moment in a lighthearted and culturally resonant way. The campaign
takes everyday scenarios—like impulse buying—and uses them to underscore the
importance of strength in character, decision-making, and the products we
choose to bring into our homes.
Catch the “Free Taste” video now on Facebook,
Instagram, YouTube,
and TikTok. For more information on Uratex and its
products, visit https://uratex.com.ph/collections/monoblocs.
All claims in the video and
press release have been verified as true by the Ad Standards Council, ASC REF NO. M0177N052625U.
About Uratex Monoblock
Uratex Monoblock is a leading
and proud Filipino brand and a trusted name when it comes to high-quality,
durable, and reliable plastic furniture. Since 1993, it has been a top choice,
offering an extensive range of chairs, tables, and storage solutions that meet
the demands of Filipino families, businesses, and organizations.
Committed to safety and
strength, Uratex Monoblock products are manufactured following world-class
standards and technology tested for safety, durability, and load-bearing
capacity. Uratex Monoblock is also the only local plastic furniture
manufacturer in the country that has the Level 5 certification from the
International Organization for Standardization (ISO), and also certification
from the Department of Trade and Industry (DTI) and the Bureau of Philippine
Standards (BPS).
No comments:
Post a Comment