Friday, December 22, 2023

Porsche Design and HONOR Join Forces to Combine Cutting-Edge Technologies with Functional Design

 


Giant technology brand HONOR, and luxury lifestyle brand Porsche Design have announced a strategic partnership to create cutting-edge smart devices that combine exceptional design and advanced technology. The collaboration aims to deliver a range of high-end products, offering consumers a sophisticated and luxurious electronic experience that embodies the best of both brands.

 

“HONOR’s human-centric design melds with Porsche Design’s brand philosophy to create intelligent luxury products that will accelerate the mobile lifestyle of tech enthusiasts and Porsche aficionados alike. This long-term collaboration between HONOR and Porsche Design opens exciting new opportunities to bolster our growth in markets around the world,” said George Zhao, Chief Executive Officer of HONOR.

 

The excitement surrounding this limited-edition collaboration escalated with a teaser poster showcasing Professor Ferdinand Alexander Porsche, the original designer of the iconic Porsche 911, who also created the world’s first all-black wristwatch. The poster highlighted the goal of becoming a future classic, paying homage to Porsche's design legacy.

 


According to Stefan Buescher, Chairman of the Executive Board of Porsche Lifestyle Group, the exclusive partnership with HONOR is a milestone for the further expansion of Porsche Design’s iconic electronics product portfolio as Porsche and HONOR share the same goal to become leaders in the modern luxury segment of smart devices.

 

HONOR and Porsche Design will introduce their first jointly developed smart device in China in January 2024.

 

For more information and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

 


 

About HONOR 

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

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