Global
apparel retailer UNIQLO announces the launch of the 2023 Fall/Winter collection
for JOIN: THE POWER OF CLOTHING, a campaign supporting UNESCO activities to
reduce marine debris. The new items, the final in the series featuring popular
cartoon character Doraemon, will be available at UNIQLO stores throughout Japan
and the uniqlo.com online store from Friday, October 6.
JOIN: THE POWER OF CLOTHING is a customer-participation
project that connects the “power of clothing” with actions for a more sustainable
world. Items for the 2023 Fall/Winter collection are the Doraemon
Sustainability Mode Fluffy Yarn Fleece Full-Zip Jacket, and the Doraemon
Sustainability Mode Toy, both made of 100% recycled polyester fabric. The
Full-Zip Jacket features a small Doraemon Sustainability Mode motif on the chest,
and the Toy is UNIQLO’s first plush toy made from fluffy yarn fleece material. This
will be the final Doraemon Sustainability Mode collection.
For every purchase of products eligible for the
campaign, which include Doraemon Sustainability Mode items and other fleece
items made from recycled polyester, Fast Retailing will donate US$1 to UNESCO to support its international initiative to reduce ocean garbage,
which includes educational programs to raise awareness of marine debris issues.*
Website: https://www.uniqlo.com/jp/en/contents/sustainability/jointpoc/
See the special
website for other JOIN: THE POWER OF CLOTHING products eligible for donations.
* The maximum donation amount is US$1.5 million (approx. ¥200 million).
Donations will be made by UNIQLO parent company Fast Retailing Co., Ltd.
Doraemon Sustainability Mode Products
Launch Date: October 6, 2023 (Friday)
Items: Doraemon
Sustainability Mode Fluffy Yarn Fleece Full-Zip Jacket 1 Design
Php 1,490
Doraemon Sustainability Mode KIDS Fluffy Yarn Fleece Full-Zip Jacket 1 Design Php 990
Doraemon Sustainability Mode Toy 1
Design Php 990
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