future of e-commerce is looking bright. With the global industry expected to
grow by $10.87 trillion dollars by 2025[,
online platforms are in a unique position to help businesses gain more traction
and drive conversion. Shopee, the leading e-commerce platform in Southeast Asia
and Taiwan, continues to innovate its offerings to support the growth of brand partners with Brand Spotlight
- a daily campaign that features exclusive deals and product offerings
from Filipinos’ favorite brands.
Starting January 17, users can look forward to unique daily offers from their
favorite Shopee Mall brands, such as new product launches, bundle deals, and
other exciting promos that are available only on Shopee.
Martin Yu, Director
at Shopee Philippines, said, “We want to empower our
brand partners with more ways to capture and engage customers. As more
consumers want to shop directly from official brand stores on Shopee Mall, we want to provide a focused platform that
can help brands unlock more growth opportunities.”
Spotlight is the latest in Shopee's suite of brand offerings designed to
promote awareness and deepen customer loyalty. The campaign kicks off with the
Brands Spotlight Festival happening from January 17 to 31, where users can
expect exclusive offers from leading brands such as Olay, Samsung, Abbott
Philippines, L’Oreal, Mikana, P&G Beauty, Unilever Home Care, Unilever
Beauty Official Store, Uni-Care Hygienic Products Inc., INSPI, OPPO, Nestlé,
vivo, and Pampers.
brands will benefit from Shopee’s omnichannel marketing tools and solutions to
help reach new customers, reinforce recall, and drive high-performing sales. Along
with Shopee’s integrated marketing support and increased in-app visibility,
brands can also take advantage of Shopee features such as Livestream and Shopee
Prizes to further engage customers and create excitement.
“Brand Spotlight is part of Shopee’s plan to help brands
achieve long-term success,” Yu
continued. “We look forward to more collaborations with brands to provide users
with the best deals and meaningful shopping experiences.”
For more information on Brand Spotlight and the daily
exclusive deals offered by leading brands, visit https://shopee.ph/m/brand-spotlight.
Download the Shopee app for free via the App Store or
Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee connects shoppers, brands, and sellers across Asia and other fast-growing markets, empowering anyone to buy and sell anywhere and at any time.
offers an easy, secure, and engaging experience that is enjoyed by millions of
people daily. It offers a wide product assortment, supported by integrated
payments and logistics, as well as popular entertainment features tailored for
each market. Shopee is also a key contributor to the region’s digital economy
with a firm commitment to helping brands and entrepreneurs succeed in
is a part of Sea Limited (NYSE:SE), a leading global consumer internet company.
In addition to Shopee, Sea’s other core businesses include its digital
entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s
mission is to better the lives of consumers and small businesses with