For more than 60 years, World Vision’s work has centered on changing the
lives of the most vulnerable children and their communities. As a child-focused
global Christian organization, World Vision is committed to giving every child
an opportunity to live “life in all its fullness.”
World Vision constantly challenges itself in finding new ways or
innovative campaigns or programs to widen its reach and increase partnerships
so that it can give hope to more children in the Philippines.
World Vision is launching “Hope Town”, an experiential booth featuring a
day in the life of one of its sponsored children, Nica. The public gets to
witness Nica’s story come to life as they enter the booth which is an exact
replica of her home and community in North Cebu. At the end of the walkthrough
awaits another exciting experience in a whole new dimension thru a VR video
with a 360 perspective of Nica’s life.
The unveiling of Hope Town was attended by World Vision Ambassadors
Inigo Pascual, Enzo Pineda, and Bianca Umali together with World Vision
National Director Rommel Fuerte. The Ambassadors also roamed around the mall
and invited people to visit and see what the Hope Town has to offer through a
short challenge.
“We invite everyone to become part of the transformational development
that is happening in the lives of the most vulnerable children. As our Hope
Town Experiential Booth ushers you into the journeys of our communities, I pray
that God will make known to you the path of life that is full of joy and
blessings forever. Thank you for your support to the Filipino children and to
World Vision Philippines,” said Fuerte.
Hope Town is meant not just to inspire the public, but to spark a fresh
desire that will move the public to be engaged in building, restoring, and
uplifting the lives of others in need—most especially the children.
Catch the first run of Hope Town at the TriNoma Cinema lobby (4th floor
in front of Krispy Kreme) from January 27 to February 09, 2020.
Hope Town is made possible with a partnership from brand activation
company Excite Inc., Max’s Restaurant, ComCo Southeast Asia and with the help
of World Vision advocates Rodel Flordeliz of Nognog in the City, Ria Lumandog
of Sugar Smile, Rod Magaru of The Rod Magaru Show, Earth Rullan of
Earthlingorgeous, Ed Uy of Where is Ed Uy?, and Jeman Villanueva of Orange Magazine
TV.
For updates on future locations, like and follow World Vision
Philippines on Facebook, Twitter, and Instagram or visit the official website, www.worldvision.org.ph.
About World Vision
World Vision is a Christian relief, development and advocacy
organization dedicated to working with children, their families and communities
to overcome poverty and injustice. Inspired by its Christian faith and values,
it is dedicated to working with the world’s most vulnerable people. It serves
and collaborates with all people regardless of religion, race, ethnicity or
gender.
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