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Samsung Electronics Co., Ltd. today announced
the global launch of the Bespoke Infinite Line Refrigerator in select markets
around the world. Having originally launched in Europe,[1] the Bespoke
Infinite Line Refrigerator will expand to countries including Mexico, Thailand and
Australia by the end of the year.
Samsung’s new premium built-in refrigerator is
available with a choice of fridge, freezer or wine cellar models and features a
timelessly contemporary, modular design that seamlessly blends into any
interior. With simple lines, high-quality natural materials, and features that
maximize convenience and streamline food storage, the Bespoke Infinite Line Refrigerator
adds lasting value to consumers’ kitchens.
“Each
expansion of the Bespoke lineup introduces the joys of customizing experience
to more users,” said Junhwa Lee, EVP and Head of the Customer Experience Team
of the Digital Appliances Business at Samsung Electronics. “Combining
high-quality materials with modular designs, the Bespoke Infinite Line Refrigerator
reimagines Bespoke customization in a premium fridge, creating the ultimate
blend of style and performance.”
A Timeless Design That Elevates Any Kitchen
With
a timeless aesthetic that reflects the latest trends, the Bespoke Infinite Line
Refrigerator is built to last. Known as Infinite Design, the new aesthetic is distinguished
by its seamless look, durable materials, premium finishing, and elegant design
cues.
As
a Bespoke refrigerator, the Bespoke Infinite Line fridge naturally features a
modular design made from high-quality materials that can be customized and combined
to suit consumers’ changing needs. Infinite Design enhances that versatility by
ensuring that the refrigerator will remain stylish no matter how consumers’ lifestyles
change. With its simple lines, smooth surface, Timeless Greige finish and
elegant gold copper edge frame, the Bespoke Infinite Line Refrigerator looks
outstanding in any interior and will not become outdated.
The
refrigerator’s exterior is made from premium aluminum that is more dent- and
scratch-resistant and allows marks and stains to be easily wiped away. The
interior is bright and refined with its Black Metal Cooling and Tunnel Lighting
– two features that epitomize the refrigerator’s elegant balance of form and
function.
Applied
to the duct and door, Black Metal Cooling not only creates a sense of depth for
a distinctly premium look, but it also helps keep food fresher for longer by quickly
compensating for heat loss. The Tunnel Lighting on the frame and shelves enhances
the aesthetic while giving users clear views of every corner of their fridge. Not
only is the interior striking, but it is also spacious. The fridge and freezer feature
a combined capacity of 805 liters,[2]
while the wine cellar offers room to store up to 101 bottles.
Raising the Bar for Kitchen Convenience
To offer users an experience that is more in tune with
how they use their fridge today, the Bespoke Infinite Line Refrigerator comes
packed with features that maximize convenience. Together, these technologies provide
instant access to food and refreshments for a truly outstanding user experience.
The new Auto Open Door features a sensor on its side[3] that instantly
opens the door with a simple touch.[4] This makes
it easy for users to access their fridge even when their hands are full of
groceries or sticky from food prep. The door’s built-in sensor means there is
no handle to get in the way, while its stylishly simple look reflects modern
consumers’ demand for clutter-free designs.
The dishwasher-safe,[5]
BPA-free[6]
AutoFill Pitcher[7]
provides easy access to refreshingly cold filtered water, anytime. It also features
a built-in infuser[8]
that allows users to create deliciously flavored beverages by adding any fruits
and herbs they like. The Dual Auto Ice Maker,[9]
meanwhile, ensures that users always have plenty of ice, offering a choice of
either whiskey ball ice or cubed ice.
Flexible Cooling for Optimal Freshness
The Bespoke Infinite Line Refrigerator’s flexible storage
options allow users to simultaneously store different foods under optimal
conditions, keeping everything inside deliciously fresh.
The Flex Pantry[10]
is an independently controlled drawer that can be quickly converted to
different preset temperatures to suit users’ daily needs. The two built-in temperature
modes are ideal for storing a wide range of high-quality ingredients, from meat
and fish to fruits and vegetables, preserving their natural flavors and
textures for longer.
The wine cellar’s Triple
Temperature Zone[11]
brings that same level of optimized freshness to wine storage. With three
separate climate zones and precise temperature controls, it allows users to simultaneously
store different bottles of wine under optimal conditions, delivering the ultimate
in wine preservation. The UV Protect Glass Door has triple-glazed glass with UV
ray protection. It safeguards it from changes in the outside temperature, so
the internal temperature remains stable, and shields it from harmful UV rays12.
Seamless SmartThings
Integration
The refrigerator’s seamless connectivity makes using it a
breeze by simplifying everything from wine storage to managing energy use.
Support for SmartThings Sommelier at Home offers users a richer
and more delicious dining experience. Part of the SmartThings app,13 SmartThings Sommelier at Home takes
the guesswork out of storing wine by analyzing wine labels and offering details
on optimal storage conditions. When combined with SmartThings Cooking, the
service recommends the perfect food to pair with wine, just like a real
sommelier.14
SmartThings Energy15
support allows users to easily monitor and manage their refrigerator’s electricity
use and offers tips to reduce their carbon footprint and save money. AI Energy
Mode takes that efficiency to the next level by analyzing usage patterns and
other factors and optimizing settings to save energy.
For
more information about the Bespoke Infinite Line Refrigerator, please visit
Samsung.com.
# # #
About Samsung
Electronics Co., Ltd.
[1] Launch markets include
the UK,
Germany, Italy, France, and Benelux.
[2] Fridge capacity: 393L;
freezer capacity: 412L.
[3] Auto Open Door’s hinge
is placed on the right side of the fridge and wine models and on the left side
of the freezer.
[4] Door automatically opens to about
25 mm. If you do not open the door further, it will close automatically after 2
seconds (automatic closing may not be possible in certain environments).
[5] Tested for 125 cycles
in accordance with the “Mechanical dishwashing resistance of utensils” test
method (BS EN 12875-1:2005) and certified as dishwasher safe by SGS.
[6] Bisphenol A (BPA) is
found in polycarbonate plastics and epoxy resins, which are often used in food
and beverage containers, and has been linked with possible adverse health
effects.
[7] Exclusive to
refrigerator model.
[8] To produce flavored
water the Infuser should be filled with your preferred fruits or herbs before
use.
[9] Exclusive to freezer
model.
[10] Exclusive to the
refrigerator model.
[11] Exclusive to wine cellar
model.
12 Based
on internal tests
13
Available
on Android and iOS devices. A Wi-Fi connection and Samsung account are
required.
14
Food
pairing service is available in certain countries
15
Available on Android and iOS devices. A Wi-Fi
connection and a Samsung account are required.
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