Monday, October 11, 2021

IABC Philippines CommChat Series’ Et Tu Brutus shares experiences of Millennial Leaders and Change Makers



In media and pop culture, the Millennial has become known for many things. The Me Generation, the millennial is the tech-savvy digital native who is depicted as entitled and narcissistic but also socially conscious, flexible and creative. 

It’s time to take a closer look at millennials as the new generation of managers, directors and entrepreneurs. 

Hosted by International Association of Business Communicators Philippines or IABC Philippines, the recent CommChat webinar titled Et Tu Brutus: Millennials Leading in the New Normal explored the different experiences of four millennials and their experiences as leaders. 

 

IABC Philippines CommChat Series’ Et Tu Brutus panelists and organizers:  (from top row, left to right): Dave Devilles - IABC PH Membership, Learning and Engagement Committee Chair and VP for Sustainability, CSR and Employee Relations of Union Bank of the Philippines; Ferds Bondoy – IABC PH Secretary and Digital and Publicity Committee Chair and Regional Integration and Chief Executive Director of ComCo Southeast Asiar; Orange Dorico – IABC PH Volunteer and CommChat Host; Belle Tiongco – IABC PH President and Co-Founder of Football for Humanity; Panelists - Tricia Jimenea - Business Development Director, Partner and Co-Founder of ComCo Southeast Asia; Shawntel Nieto - Founder and President of the Society of Sustainability Practitioners, the One Cainta Food Program, and SustainaRumble Podcasts; Aljo Quintas – Social Protection and Poverty Reduction Policy Specialist and Incoming Project Coordinator for the United Nations Development Programme; Milo Alejo - Co-Founder and President of Kamino Algae Technologies Inc., and Sharlyn Beltran – IABC PH Communications Officer;


Possibilities, Progress and Passion 

“First, always be open to possibilities,” shared Tricia Cusi-Jimenea, Business Development Director, Partner and Co-Founder of ComCo Southeast Asia and a Founding Member of the Filipino Communicators Collective in Dubai, UAE. Moving to Dubai after taking postgraduate studies in Australia and working on award-winning projects with a trailblazing team in the Philippines, Tricia was challenged as companies were looking for native English or Arabic speakers. This made her even more determined to prove what a Filipino can do in the global arena.  

“Next, prepare yourself for progress,” she continued. Cultivating progress prepares you when opportunities present themselves. She and her former mentor and colleague decided to form ComCo Southeast Asia, a PR and Social Media agency which she believes is the culmination of the founders’ shared belief in the power of communication to impact people’s lives positively and to build a life-changing legacy. 

“Lastly, pursue your passion,” she said, adding,  “It’s giving back to the community.  With the Filipino Communications Collective, we aim to update the narrative of Filipino professionals working in the UAE. We do a lot of upskilling and training, as well as celebrating our successes in more mainstream channels such as industry publications and networking events.” 

Believe in your power to effect change

“What matters is that you understand what kind of change you want to see at the end of the tunnel. Use your passion as fuel but always put much thought and grounding into your vision,”opined Shawntel Nieto, “… that will give your passion direction and will give your career and your life a well-aligned and true trajectory.” 

Shawntel is the Founder and President of the Society of Sustainability Practitioners, the One Cainta Food Program, and SustainaRumble Podcasts, and the newest Philippine Country Manager of CSRworks International. Through her organizations, she has provided food, water, electricity and education to over 500,000 people across the Philippines. 

Shawntel talked about how the youth can break walls by having a vision and believing in their power to effect change. 

Cultivating the Right Culture

“Cultivating the right culture is a priority of the company,” stated Milo Alejo,  Co-Founder and President of Kamino Algae Technologies Inc. His firm will enable sustainable communities and industries through micro-algae products and services. This means not only improving the cost, quality and yield of algae but most importantly caring for the team culture, from the choice of people, to looking after their health and wellbeing, along with their professional development.

With his team of dreamers and fighters, Milo aims to provide products and services to resolve the environmental crisis.  This includes developing a product for feeding poultry and livestock, and a service called bio-remediation to help companies manage their carbon footprint. While a single mature tree can capture 21 kilograms of carbon dioxide in a year; in the same amount of space and time, microalgae can capture 144 kilograms of carbon dioxide. 

Milo also hopes for the company to contribute to job generation, especially in rural areas, and to increase availability of jobs for those in the hard sciences, like marine biology and agro-engineering. 

Don’t be too hard on yourself

“You know as millennials, we have very high standards for ourselves and the things we do… don’t be too hard on ourselves, especially during COVID-19, we really need to protect our mental health,” shared Aljo Quintas,a Social Protection and Poverty Reduction Policy Specialist and Incoming Project Coordinator for the United Nations Development Programme. “We need to have that understanding that we have our limitations, we just have to do our best to maximize every opportunity that comes along.” 

A believer that government work is a commitment to public service, he has a project nearing completion though not without challenges, Listahanan, or the National Household Targeting System for Poverty Reduction, the official database of poor households in the Philippines. It is used by project implementers to identify eligible beneficiaries and enable the implementers to give services to vulnerable sectors. 

“This is the wisdom shared by our young speakers,“ IABC Philippines President Ms. Belle Tiongco said. “It was the best of times, it was the worst of times – Charles Dickens once said. In the midst of the pandemic, hope grows, and by sharing and discussing the good we do, we are able to do something good for society. Let’s keep the conversations going.”

To know more about IABC Philippines, please visit https://www.facebook.com/iabcph or e-mail iabcphilippinesat30@gmail.com.

***

About IABC Philippines

IABC Philippines is the first IABC country chapter in Asia. It is an association of top business, industrial and organizational communicators and professionals. IABC supports the highest professional standards and practice of exceptional quality and innovation in organization and business communication. It advocates for continued professional growth, learning, and communication excellence, linking Filipino practitioners with colleagues and practices worldwide. Its two major communication excellence industry awards are the Philippine Quill and the CEO EXCEL Awards. IABC is a member of the Global Alliance of Public Relations and Communication Management.


Sunday, October 10, 2021

PRSP Invites Students on a Journey to PR for Good in First-Ever Virtual PR Con

 



It’s easy to get overwhelmed with the massive amounts of information available to us. From newspapers and television, to search engines and social media, to new and emerging platforms, we can access any type of information we want – but just how do we discern which information is useful and which is irrelevant or downright harmful? Has technology made things easier or more complicated? How do we use new media responsibly?

With our continued reliance on communication and digital platforms heightened by the pandemic, these questions are more relevant now more than ever. To address these issues and to help us look at media and communication in a more hopeful and progressive light, the Public Relations Society of the Philippines (PRSP) is holding the Students’ PR Con this November 2021.

The PRSP Students’ PR Con 2021 is the first-ever virtual, interactive and nationwide edition of the Students’ PR Congress, the organization’s annual event for students to learn more about the public relations industry from leading practitioners in the field. With the theme “Decoding Content: The Journey to PR for Good”, this year’s Students’ PR Con aims to help participants navigate the new media landscape and tackle the different stages of the content journey.

“We are excited to bring the PR Con to students of public relations, communications, marketing, advertising and related disciplines in the Philippines. Despite the pandemic, digital platforms have given us the opportunity to bring people from all over the country together to learn and engage in an interactive way,” said Mr. Ferdinand Bondoy, Chairman of PRSP Students’ PR Con and Grand Prix 2021, Board Trustee of PRSP and Regional Integration & Chief Executive Director of ComCo Southeast Asia - New PR and Smart Social.

“Digital and new media are not the future anymore, they are the present, and we want to invite students to explore these new frontiers with us, along with the challenges and opportunities they bring. How can students navigate this new landscape and what does it mean for them as they look to enter the workforce as young communications professionals? We will address these questions and more in the PRSP Students’ PR Con 2021 this November,” Mr. Bondoy added.

Mr. Norman Agatep, President of PRSP and also the President and Managing Director of Grupo Agatep meanwhile said, “Students of Communication have always been a significant sector that the PRSP has been reaching out to over the years. As such, we have designed pillar programs that aim to supplement their classroom learning, fuel their interest in public relations, and ignite their desire to pursue careers in our industry, This year's PR Con will give all participants an exclusive glimpse of what their lives as PR professionals could be like.”

To learn more about the PRSP Students’ PR Con 2021, follow www.facebook.com/studentsprcongress or linkedin.com/company/prsp-students-pr-con-and-grand-prix. For brand sponsorships, media and student organization partnerships, and other inquiries, please email studentsprcongress@prsp.ph.


About PRSP

The Public Relations Society of the Philippines (PRSP) is the country’s premier organization for communication and PR professionals. In its roster are practitioners who represent business and industry, the academe, government, non-profit organizations, and professional services, among others.

 

Friday, October 8, 2021

Ayala Foundation, DepEd celebrate National Teachers’ Month through Magiting DigiCon

To honor teachers nationwide, Ayala Foundation and the Department of Education held the Third Digital Magiting Conference last October 1, highlighting the many ways “kagitingan” or heroism can be taught in the public-school setting.

 



The Third Magiting DigiCon, conducted live via Zoom and broadcast simultaneously via the Facebook pages of Ayala Foundation and DepEd, is part of the foundation’s Maging Magiting program, which promotes love of country and encourages Filipinos to take pride in their rich history and culture. Launched in 2018, the Maging Magiting program is implemented in partnership with DepEd, the National Historical Commission of the Philippines (NHCP), Chooks-to-Go, and GCash.

 

As many as 200 Araling Panlipunan and Edukasyon sa Pagpapakatao teachers from DepEd Central Luzon participated in the Zoom conference and was viewed at least 36,000 times on Facebook Live.

 

The Magiting DigiCon gathered experts from various fields, discussing the virtues of kagitingan and love of country could be exemplified in their respective professions, and how these could be applied in the classrooms.

 

Ana Pista, director for communications, content, and digital for the Asia Pacific, India, and Africa at the Global Alliance for Public Relations and Communication Management, spoke about truth-telling in the digital age, which could be especially valuable to teachers of history and values. In her talk, she discussed the need to teach students the importance of critical thinking, especially in detecting disinformation online.

 

Meanwhile, Undersecretary Renato Solidum Jr. of the Department of Science and Technology and Philippine Institute of Volcanology and Seismology spoke about the role teachers play in the classroom and their communities in disaster preparedness, response, and resilience.

 

Dr. Analyn Salvador-Amores, director of the Museo Kordilyera and associate professor at the University of the Philippines Baguio, highlighted the kagitingan of the indigenous communities in northern Philippines, while also providing a virtual tour of the Museo Kordilyera in Baguio City.

 

History researcher Reinere Policarpio of the NHCP provided a review of the Flag and Heraldic Code of the Philippines, while Ingrid Beroña, chief risk officer of GCash, provided valuable advice on the use of technology in education.

 

An important output expected from the Magiting DigiCon participants is the development of modules in the teaching of important aspects of Philippine History and Culture. Ernani Jaime, supervising education specialist at DepEd, walked the participants through the process of developing the modules. He also gave an update on the modules developed by the participants of the first Magiting DigiCon in June 2020.

 

At the end of the presentations, a panel of reactors gave their feedback and shared insights on how the discussions could be integrated into the classroom settings. The panel was composed of Ae Iñosa of the Museo ng Muntinlupa, Dr. Randy Madrid of UP Visayas, Dr. Faina Abaya Ulindang of the Mindanao State University, Dr. Rebecca Sotto of DepEd Tarlac, and Mr. Fabie Pasilan of the Aplaya National High School in Laguna.

 

Aside from presentations, educational videos from Ayala Foundation’s “Magiting+” YouTube series were shown to the participants. And as part of the National Teachers’ Month celebrations, an inspirational video showing a public-school teacher who developed a phone app for his students during the pandemic was premiered.

 

In his message, Ayala Foundation President Ruel Maranan said: “The Third Magiting DigiCon is also one of Ayala Foundation’s offerings to the public as part of our 60th anniversary. For this year, we at Ayala Foundation affirm our continuing faith in the Filipino. Aside from the DigiCon, our faith in the Filipino has also taken the form of various initiatives, including Brigadang Ayala, which is the Ayala group’s way of serving various sectors in need, through interventions in education, health, disaster response, and others.”

 

About Ayala Foundation

 

As the social development arm of the Ayala group of companies, Ayala Foundation envisions communities where people are creative, productive, self-reliant, and proud to be Filipino. Ayala Foundation is committed to community development, working closely with communities in identifying compelling developmental needs and providing suitable solutions with measurable outcomes. It implements programs under the following themes: Education, Sustainable Livelihood, and Love of Country.

 

In 2021, Ayala Foundation celebrates its 60th year, affirming its Faith in the Filipino through partnerships and programs for community development.

 

 

 

Thursday, October 7, 2021

Eating right is easy, healthy, and tasty with Maya ThinkHeart

 


Never before have we been more focused on our health, and that includes being mindful of what we eat. Good thing is eating healthier doesn’t have to be difficult, boring, or tasteless. Maya is giving your breakfasts and baked treats a healthier twist! The Maya ThinkHeart line is the tasty and easy way to be healthy, with the goodness of oats, whole wheat, and muscovado sugar.


Enjoy the nutritious and delicious benefits of the Maya ThinkHeart line with these offerings: the all-new Maya ThinkHeart Oatmeal Pancake Mix and the tried and tested Maya ThinkHeart Whole Wheat Pancake Mix and Maya ThinkHeart Whole Wheat Carrot Cake Mix.


The newest Maya ThinkHeart Oatmeal Pancake Mix combines the beloved flavor of the classic Maya hotcake mixes with all the benefits of another breakfast favorite: oats! These oatmeal pancakes may have the same Maya hotcake taste the entire family enjoys, but they’re now thicker and chewier because they contain real oats. 


Oats are among the most nutrient-dense food in the planet, loaded with vitamins, minerals, antioxidants, and nutrients that can improve health. They are a good source of carbohydrates and fiber, and they also contain more protein and fat than most grains. Oats can also help in the improve heart health by lowering blood sugar, blood pressure, and cholesterol levels in the body. 




Longtime favorites Maya ThinkHeart Whole Wheat Pancake Mix and Maya ThinkHeart Whole Wheat Carrot Cake Mix, moreover, contain whole wheat flour that’s an excellent source of some B-vitamins, vitamin E, iron, magnesium, and zinc. It can also prevent lower blood cholesterol and reduce weight because of its high dietary fiber content. Food made from whole wheat ingredients also have lower glycemic index than the usual counterparts, which can prevent blood sugar spikes and keep one satisfied for longer.   




To make Maya ThinkHeart Whole Wheat Pancake Mix even healthier, this mix also has muscovado sugar which is said to be the purest form of sugar. It contains antioxidants, minerals, proteins, and vitamins which all play a role in decreasing risk of certain diseases and contribute to other health goals.


To top all of that, these easy-to-prepare and versatile mixes from the Maya ThinkHeart line are also cholesterol-free and contain zero-gram transfat—a guilt-less yet delightful addition to every pantry. What’s even great about this line is that they call for ingredients like vegetable oil, water, and eggs that anyone can always find in their kitchen. 




Start whipping up easy, healthy, and tasty pancakes, cakes, and other treats with Maya ThinkHeart.


Follow and like Maya Hotcakes and More on Facebook, and @MayaHotcakesandMore on Instagram and Twitter.


Tuesday, October 5, 2021

SHEIN Celebrates Anniversary with 10.10 Sale, Unveils Collections by 5 Filipino Designers as Part of Global Design Incubator Program

 


Global fashion retailer SHEIN is ringing in its 13th birthday with an all-out anniversary sale running from October 4 – 10, 2021. With up to 80% off on selected designs, the SHEIN anniversary sale will also include collections by 5 Filipino designers who were part of SHEIN X, the brand’s global design incubator program launched earlier this year.

 

SHEIN is proud to announce the five new Filipino designers: Candle Ray, Abimer, Raya Aleczandra, Kimble Quinto, and Pamela Madlangbayan.

 

A closer look at every collection

Candle Ray stands for functional clothing that combines precision and strength with subtle sensibility. The SHEIN X Candle Ray collection offers men's and women's clothing that takes inspiration from architectural geometry that suggests power and authority. SHEIN X Candle Ray was launched in August 2021.

 

Filipino fashion designer Abimer is known for her sexy yet sophisticated pieces. Her designs in the SHEIN X Abimer collection launched in September are inspired by Victorian lingerie and infused with modern techniques to showcase every woman's best assets.

 

Raya Aleczandra knew from a young age that she wanted to be in the fashion industry. Launched in September, the SHEIN X Raya collection showcases her distinct artistry in her womenswear with a range of designs that reflect her ongoing creative journey.

 

Kimble Quinto's curiosity and fascination with garments led her to pursue international studies in fashion. Her brand, KIMBLE, is about the representation of empowerment through a woman's clothing. The SHEIN X KIMBLE collection, scheduled to debut on the SHEIN app and website in October, showcases a play on textures through different manipulations and a mix of elegant silhouettes.


Pamela Madlangbayan began designing clothing to channel the collective experiences of mental struggle during the pandemic into something artistic and empowering. The pieces in the SHEIN X Pamela collection take influence from musical artists to create fun, fearless, and fabulous pieces that make the wearer feel like a pop star in their own right.

 

Fostering a global community of creatives

In January 2021, SHEIN launched a designer incubator program called SHEIN X to give emerging fashion designers the unique opportunity to collaborate with the brand and take their designs to new heights. The program involved designers, illustrators, and artists from all over the world to create their own mini-collection of women's, men's, and children's apparel.

 

In August, SHEIN also launched the SHEIN X 100K Challenge, a four-part reality competition and television series that offered 30 emerging designers the chance to partner with SHEIN in launching their own 3-piece capsule collection. The competitors faced off for a USD100,000 cash prize and the chance to be featured in SHEIN's Fall/Winter Fashion Showcase. Pamela Madlangbayan represented the Philippines in the contest.

 

Visit the official website of SHEIN (https://ph.shein.com/) to see all SHEIN X designs and be the first to know the best deals on the SHEIN 10.10 Anniversary Sale by downloading the official SHEIN app on the App Store or on Google PlayStore.

 

 

About SHEIN

Founded in 2008, SHEIN is a global fashion e-retailer found in over 220 countries around the world. SHEIN features the broadest selection of on-trend clothing and accessories for men, women, and children. Believing that everyone deserves to wear fashionable clothes that make them feel empowered, SHEIN uses fashion to help people express their individuality with options for every type of customer.

For more information and updates, check out SHEIN’s official website (https://ph.shein.com/) and social media channels (Facebook | Instagram | TikTok | Twitter | YouTube)

THE PROPERTY EXPO 2021



As direct selling plays a vital role in building relationships, recent events have compelled the real estate industry to think outside of the box in reaching its clients. With the world going mobile, it is no surprise that virtual platforms become a commonplace as business tools and assets.

EXPO PH Mobile App is a digital event and promotions app which offers access to the largest available showcase of project development that brings all aspects of property and real estate together!

Welcome to THE PROPERTY EXPO 2021, the first digital Property Expo in the country!
To help unlock potential business opportunities and give the construction and property development industry a reliable digital support, EXPO PH Mobile App serves as an exclusive B2B and B2C virtual platform providing marketing support for The PROPERTY EXPO 2021 and ensure its success thru the collaborative efforts of EXPO PH media partners providing the industry a Direct & Personalised channel among property developers, property consultants and potential investors.
Participating exhibitors include FEDERAL LAND INC., CENTURY PROPERTIES, GREENFIELD DEVELOPMENT CORPORATION, ALVEO, DMCI HOMES, AVIDA, EMPIRE EAST and MOLDEX REALTY.
Download the EXPO PH DIGITAL EVENT AND PROMOTIONS MOBILE APP on ANDROID and IOS now!
DOWNLOAD LINK:
Virtual streaming partner: KUMU App
Official media partners:
Philippine Daily inquirer
Mindanao Daily
Businessweek Mindanao
Panay News
Village Connect
Lionhearttv
Magic 89.9
Wave 89.1

EXPO PH Mobile App opens opportunities for brands to be part of its growing number of EXHIBITORS on upcoming events! 

Visit WWW.GOEXPOPH.COM or call (+63) 917.588.88.53 (02) 7971-1293

The PROPERTY EXPO 2021!

The first DIGITAL PROPERTY Expo in your hands!

Presented by ACES MULTIMEDIA PH, FEDERAL LAND INC. and ATFC.

Sunday, October 3, 2021

LUMINA PRIMA TANZA, The Practical, Accessible and Convenient Place to Be

 


There’s no place like home. A place where you find comfort after braving the hustle and bustle of life.  With the crazy demands at work, going back home can be a great reward at the end of the day.

Find your own sanctuary in the heart of Cavite.  Prima Tanza has a real deal to offer you. From the first -ever condominium brand of Lumina Homes, have a condo living experience in the province of Cavite.

When finding your dream of solidarity, owning a peaceful and blissful place is what really matters most.  Where you can live both world of slow-paced province yet with modern and progressive economy.

With Lumina’s Prima Tanza condo, you’ll get to enjoy PAC!


PRACTICAL

The new affordable condo available units located in Tanza, Cavite is just less than an hour drive from Manila. What a good strategic location to settle in. It’s but practical to take that short travel if you have a promising job in the Metro. You get the value-for-your money and a good choice of investment for your short or long-term plans. Experience a redefined metro living at Prima Tanza.

 



ACCESIBLE

It is important to consider the accessibility of your location, especially if your line of work requires some traveling time and activities. At Prima Tanza, you have many options available from different routes and transportation systems. With or without car, you can still go places and come back home to Prima Tanza. Because it is near Metro Manila. And a plus factor that Cavite is so close to tourist spots in the South area. Even just hours away from beautiful beaches for a quick getaway.

 





CONVENIENT

Living in Tanza Cavite made no difference in Metro living, as there are endless growing and new births of establishments and opportunities arises. There is no need to go far, as there are good schools, hospitals, malls, restaurants around the vicinity. Definitely, no boring moments in Cavite because endless selection of things and places to explore is just for you to grab.

With fully-integrated community that refines metro living by offering wide range of the best leisure and lifestyle activities, what more can you ask for?

Enjoy awesome amenities!

 






Now your dream of having your own condo is just within your reach. No need to break your bank accounts and simply enjoy condo lifestyle living.

 

 Sales and Marketing Hotlines 

                                0999-4925545 or 0961-5009891                                  

 

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