Adae To Remember

Thursday, March 19, 2026

Designed for Style, Built for You: HONOR X8d Arrives for only Php 15,999!

Leading global AI smart devices provider HONOR Philippines today lifted the curtain on the new HONOR X8d, the latest addition to its acclaimed X Series line-up. Crafted to deliver an optimal experience to users, the HONOR X8d is priced at Php 15,999. The new stylish smartphone integrates ultra-slim design, a robust 7000mAh battery, and stunning AI experience, representing HONOR’s dedication to provide well-rounded smartphones cater to the needs of consumers who desire a sleek, intelligent, and durable mobile device.

“The HONOR X8d is designed for today’s generation—where style is a statement and value matters. We’re proud to offer a smartphone that delivers both, making premium aesthetics and reliable performance more accessible than ever,” said HONOR Philippines Vice President Stephen Cheng.

Ultra-Slim Design with Class-Leading Battery Life

Introducing a 7.5mm ultra-thin and lightweight design, the HONOR X8d strikes a perfect balance between a smooth feel and elegant appearance. With advanced excimer technology and micro-nano textures, the body is extremely glossy and eye-catching, while the exquisite metal barrel adds extra embellishment to the back cover.

Powered by a large 7000mAh battery, the HONOR X8d provides price-level biggest 52 hours battery life verified by TÜV Rheinland and 6 years of endurance. The test data shows that the device can stand up to 31 hours of video playback on a single charge. With multi-point temperature monitoring, the battery shows great performance in temperatures from -20°C to 45°C, which allows it to work perfectly in various harsh condition. Additionally, the 45W wired HONOR SuperCharge can rapidly revive the battery for extended usage.

Fabulous AI Button for Brand-New AI Experience

Featuring a brilliant Instant AI Button, the HONOR X8d offers brand-new AI interaction through this subtle design. This physical side button enables users to quickly launch clean up and speed up commands and frequently used apps with a single press, providing much convenience in daily lives. Meanwhile, with a long press, users can activate more AI features such as Circle-to-Search, AI Subtitles, AI Writing, and Blur Private Info, delivering personalized and seamless user experience. Powered by the latest MagicOS 10 based on Android 16, the HONOR X8d carries various other intelligence features including Magic Capsule, Magic Portal, AI Memories, AI Settings Agent, and Google Gemini Assistant, making it the best partner for both work and life.

Exceptional Durability with Comprehensive Protection

Despite its extremely slim and lightweight body design, the HONOR X8d still showcases all-around drop resistance with SGS Premium Performance Certification of Drop & Crush Resistance, which ensures it can withstand drops from heights of up to 2 meters. Boasted with IP65 Water Resistance, the HONOR X8d can easily handle complex water environments including rinsing, splashing, and even high-pressure water guns. This device has been tested to function after being submerged in water for up to 1 minute at a depth of 0.5 meters, making it a dependable companion in various settings and situations. Additionally, with Wet-Hand Touch Enhancement, users can still have smooth experience even with wet or greasy fingers.

AI-Powered Smartphone Photography Experience

Packed with a stunning 108MP Ultra-Clear AI Camera, the HONOR X8d captures images with exceptional details and enhanced brightness, offering users both daylight precision and nocturnal refinement. With 3x Lossless Zoom, users can create stunning shots with diverse focal lengths, effortlessly creating different street vibes. With HONOR Connection, the HONOR X8d breaks the long-standing “drop-barrier” between different systems, enabling the device to share moving photo to iOS seamlessly. Additionally, the HONOR X8d integrates AI photography features like AI Eraser, AI Upscale, AI Cutout and AI Outpainting, which enable users to freely customize their image, streamlining photo editing on smartphones.

Enhanced Hardware for Superior Experience

The HONOR X8d features a 6.77-inch OLED Display, which supports 1.07 billion colors, a high refresh rate of 120Hz, and peak HDR brightness of 3000nits, delivering vibrant hues and incredibly fluid interface with exceptionally sharp and clear viewing experience. The device also boasts 6 eye-care technologies, including 3840Hz PWM Risk-free Dimming, Circadian Night Display, Dynamic Dimming, Comfortable Dim-light Adjustment, Low Blue Light and E-Book Mode.

Powered by the Snapdragon 6s 4G Gen 2, the HONOR X8d offers users a new level of system smoothness and higher graphical performance. This power efficiency is complemented by HONOR’s innovative RAM Turbo Technology, which effectively provides a 16GB RAM equivalent experience (8GB physical + 8GB virtual). It ensures smooth performance even after extended use, allowing users to multitask and switch between apps effortlessly. Additionally, the HONOR X8d comes equipped with 512GB large internal storage at most, providing ample space for years of precious memories.

Pricing and Availability

Catering to users’ diverse style preferences, the HONOR X8d is available in 3 captivating colorways: Light Blue, Velvet Black, Velvet Grey. Starting March 19 to 27, 2026, the HONOR X8d will be available for pre-order for only Php 15,999 with FREE HONOR Camping Light Speakers when you get from any HONOR Experience and Partner Stores. HONOR X8d is also available online via Shopee (https://bit.ly/Shop_X8d_PR), Lazada (https://bit.ly/Laz_X8d_PR), and TikTok Shop (https://bit.ly/TikTok_X8d_PR) with FREE HONOR Earbuds II.

Check out full specs of HONOR X8d here (https://bit.ly/Web_X8d_PR). In the meantime, for more exciting announcements, visit HONOR’s website www.hihonor.com, and follow HONOR Philippines on Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines) for exclusive teasers, launch updates, and big reveal.

About HONOR

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

Monday, March 16, 2026

Did You Know That You Can Get HONOR X5c Plus for just Php 32/day this HONOR Brand Day on Shopee?

Leading global AI smart devices provider HONOR Philippines officially launched the HONOR X5c Plus on February 26, and on March 18, HONOR's newest smartphone will take center stage during the HONOR Brand Day Sale on Shopee.

During the one-day sale, customers can get the HONOR X5c Plus for only Php 5,699, or as low as Php 32 per day via SPayLater, exclusively through the HONOR Brand Day Sale on Shopee this March 18. Interested buyers may visit: https://bit.ly/HONORxShopeeBrandDay2026.

“We’re excited to partner with Shopee once again to give our HONOR fans even more reasons to enjoy innovative technology. Initiatives like this allow us to bring exclusive offers directly to consumers, making it easier for them to experience our latest innovations from the comfort of their homes,” said Stephen Cheng, Vice President of HONOR Philippines.

Wait, There’s More!

Aside from the exciting HONOR X5c Plus deal, shoppers can also enjoy massive discounts on other HONOR devices during the Brand Day Sale.

The HONOR X9d 5G will be available for only Php 16,244, down from its Php 18,999 SRP. Meanwhile, the HONOR Pad 10 with keyboard can be purchased for as low as Php 87 per day, and it comes with a FREE Stylus Pen. For those looking for powerful performance, the HONOR 400 5G also gets a price drop—from Php 22,999 to just Php 20,499.

On top of these deals, shoppers can get up to Php 1,000 off the HONOR Choice Earbuds Clip with every purchase of any HONOR smartphone or tablet through Shopee’s Add-on Deals.

These exclusive offers are available for one day only, so don’t miss out. Visit HONOR’s official store on Shopee this March 18: https://bit.ly/HONORxShopeeBrandDay2026.

For more exciting announcements, visit HONOR’s website www.hihonor.com, and follow HONOR Philippines on Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines) for exclusive teasers, launch updates, and big reveal.

About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

HONOR Philippines Wins 24 Awards at the HONOR Southeast Asia Summit 2026

Leading global AI smart devices provider HONOR Philippines proudly celebrates a major milestone after securing 24 awards at the HONOR Southeast Asia Summit 2026, recognizing the brand’s outstanding performance, innovation, and impact across the region.

The annual regional summit gathered key leaders, partners, and representatives from Southeast Asia to celebrate milestones, share strategic directions, and honor the top-performing markets within the HONOR ecosystem. Among all participating markets, HONOR Philippines stood out as HONOR CEO of HONOR Southeast Asia Business Department George Zheng presented multiple performance recognitions to the team among individual awards. HONOR Philippines proudly received the following:

· Gold Award for HONOR 400 Series

· Gold Award for X Series

· Gold Award for Tablet

· Excellence Award on Retail Capability

· Marketing Nobel Prize

· SEA Gold Partner of 2025

· SEA Best Contribution Award for 2025

“Winning 24 awards at the HONOR Southeast Asia Summit 2026 is a surreal moment for our entire team. These recognitions reflect the dedication, creativity, and passion of our people and partners who continuously work to bring innovative and accessible technology closer to Filipino consumers,” said HONOR Philippines Vice President Stephen Cheng.

Over the past year, HONOR Philippines has significantly strengthened its position in the PH through the launch of competitive devices, aggressive retail expansion, and impactful collaborations with online and offline partners. The brand continues to gain momentum among Filipino consumers by delivering stylish, powerful, and value-packed smartphones designed for everyday users.

Tuesday, March 10, 2026

KRADIUS: Rising Force in the Filipino Indie Alternative Pop-Rock Scene

What makes the best indie alternative pop-rock band?

There’s no single formula—but the greats share something undeniable: unforgettable hooks, fearless artistic vision, and the ability to move both critics and crowds.

Kradius is ready to claim their place among them.

Formed in 2019, this dynamic alternative pop-rock band blends diverse musical influences into powerful, story-driven songs delivered with raw passion and talent. In the very same year they formed, Kradius secured a recording deal with Filipino Indie Artists (FIA) and quickly rose through the ranks of FIA Radio, catching the attention of listeners and industry insiders alike.

They have already shared the airwaves with respected programs such as:

Zyzygy, hosted by Jason Sincol of Nexxus
Radio Aguila, with the late DJ Moody Jam
Bonskie Productions, with the late DJ Bongskie

With their powerful carrier single “Habang Buhay,” Kradius continues to strengthen their reputation as one of the most exciting indie bands today—proving that authentic artistry and mainstream appeal can go hand in hand.

Band Members

Krisjohn Modesto – Vocals
Julius Lampong – Lead Guitar
William De Guia – Guitar
Myrone Joshua Martin – Bass Guitar
Aron Cabungan – Drums

KRADIUS LIVE: Two Shows You Shouldn’t Miss

Get ready to feel the energy as Kradius ignites the stage with their explosive alternative pop-rock sound.

March 18, 2026
📍 Viva Cafe
Gateway Cubao, Quezon City

March 28, 2026
📍 7th Garage Bistro
Grace Park, Caloocan

Witness the band that’s taking the Filipino indie music scene by storm—bringing powerful performances, chart-worthy hooks, and unforgettable stage presence live and loud.

Experience Kradius. Feel the music. Live the moment.

REFRESH, DE-WRINKLE, DEHUMIDIFY: LG STYLER BRINGS EVERYDAY CLOTHING CARE TO FILIPINO HOMES

Everyday wardrobe care just got easier and more intuitive with the arrival of the LG Styler with Built-In HandySteamer in the Philippines, a versatile clothing care solution that uses steam and movement to refresh garments with minimal effort.

Designed to fit naturally into modern homes, the LG Styler goes beyond traditional steaming. It combines thoughtful garment care technology with everyday convenience, so clothes look and feel fresher between washes.

Changhee Doh, Product Director for Home Solutions, LG Electronics Philippines said “LG Styler brings a new level of convenience to clothing care — helping families keep their wardrobes ready with ease and confidence.”

Steam-Powered Freshness Made Simple

The LG Styler features a handheld, high-pressure steamer that simplifies removing wrinkles from shirts and other garments. This steamer uses powerful steam to penetrate fabric and leave clothes smooth and soft, reducing the need for repeated ironing.

With the steamer stored conveniently inside the unit, users can hang wrinkled clothes, bring out the steamer, and start the steam process with just the press of a button — making wardrobe upkeep effortless.

Tailored Care Through Intelligent Motion

LG Styler’s Dynamic Moving Hanger™ system delivers garment care that adapts to different fabrics. Unlike traditional systems that move garments side-to-side, this updated hanger system rotates and twists clothes, helping improve dust removal, deodorization, drying, and wrinkle reduction.

Additional garment care cycles like Fine Dust gently twist and shake clothing up to 350 times per minute, helping remove fine dust particles for cleaner-feeling garments.

Customized Steam with Dual TrueSteam™

At the heart of LG Styler’s performance is Dual TrueSteam™ technology, which employs two steam generators to more precisely manage steam volume and strength. This allows optimized treatment for a wide range of fabrics — from everyday cotton to delicate materials like silk and cashmere — delivering gentle care where needed.

This advanced steam control also enables cycles like the Sanitary cycle, which targets germ reduction through enhanced steam treatment.

Fresher Clothes, Fresher Living

Beyond steaming and wrinkle management, LG Styler offers built-in air circulation and dehumidification functions that help freshen clothes and the room. Its AutoFresh System™ circulates air to keep fabrics smelling fresh, while the dehumidification feature can remove up to 10 liters of moisture per day from the air without opening the door, helping maintain comfort and prevent dampness.

These capabilities make the LG Styler suited not just for wardrobe maintenance but for enhancing the home environment, especially in humid tropical climates.

Everyday Ease, Everyday Confidence

The LG Styler also includes practical design elements like an intuitive touch display and space-saving form factor, making advanced clothing care accessible to busy households. Whether refreshing work clothes, delicates, or outerwear, the Styler offers a simple way to manage fabrics with confidence and convenience.

The LG Styler is available via the LG Online Brand Shop (lg.com/ph) and authorized LG dealers nationwide, making advanced garment care more accessible for Filipino homes.

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About LG Electronics Company

The LG Home Appliances Solution Company (HS) is a global leader in home appliances and AI home solutions. By leveraging industry-leading core technologies, the HS Company is committed to enhancing consumers’quality of life and promoting sustainability. The company develops thoughtfully designed kitching and living appliance solutions and has recently integrated LG’s Robot Business Division to incorporate advanced robot technologies into its home solutions. Together, these products offer enhanced convenience, exceptional performance, efficient operaiton and sustainable lifestyle solutions. For more news on LG, visit www.LGnewsroom.com3

Championing Sustainable Luxury by the Sea: Landco Pacific Partners with ACEN to Power Landco Lifestyle Ventures CaSoBe – Calatagan South Beach with 100% Renewable Energy

MVP-led Landco Pacific Corporation, strengthens its commitment to sustainable luxury living through a landmark partnership with ACEN, the Ayala Group’s listed energy platform and one of Asia Pacific’s fastest-growing renewable energy companies.

Through this collaboration, CaSoBe (Calatagan South Beach), Landco Lifestyle Ventures’ (LLV) flagship development that embodies a distinctive resort lifestyle and vibrant leisure-tourism experience in Batangas, will now be fully powered by renewable energy. This milestone reinforces its standing as a pioneering model for sustainability-driven coastal development in the Philippines.

“Sustainability is deeply ingrained in Landco’s DNA. We pursue it not because it’s required, but because it’s the right thing to do. This transition to 100% renewable energy is a significant step for CaSoBe and aligns perfectly with our commitment to environmental stewardship,” said Erickson Y. Manzano, President and CEO of Landco Pacific Corporation and LLV.

“By partnering with ACEN, we are not only ensuring a greener operation for our resort but also offering our guests a truly sustainable and responsible leisure experience,” Manzano further shared.

A Partnership for a Greener Tomorrow

Under this partnership, ACEN Renewable Energy Solutions (ACEN RES) will supply clean, reliable, and affordable power to CaSoBe, supporting ACEN’s goal of 100% renewable energy generation by 2025 and Net Zero greenhouse gas emissions by 2050. Businesses supplied through ACEN RES earn the “Powered by Renewable Energy” badge, a mark of sustainability leadership proudly carried by CaSoBe.

The landmark agreement, facilitated through the Department of Energy (DOE)’s Green Energy Option Program (GEOP), underscores Landco’s commitment to sustainable tourism and operational excellence, positioning CaSoBē as a leader in environmentally responsible leisure development in the Philippines.

The (GEOP) allows eligible end-users with a minimum average monthly consumption of 100 kilowatts to directly choose their renewable energy supplier and shift their power supply to 100% clean energy sources. This empowers consumers to drive the transition to a sustainable energy future.

ACEN RES is currently the market leader in GEOP, holding a 57% market share according to the latest Competitive Retail Electricity Market (CREM) report from the Energy Regulatory Commission (ERC).

A Legacy of Purposeful Living

Landco Pacific continues to redefine beachfront investments with destinations like CaSoBe that blend long-term value with mindful living. “Owning a Landco BeachTown property is more than an investment, it’s a legacy,” said Manzano. “With our strong commitment to sustainability, it’s something you can enjoy today and pass on to future generations, ensuring both well-being and environmental harmony for years to come.”

CaSoBe offers mixed-use residential and commercial lots, allowing investors to build sustainable beach retreats, bed-and-breakfasts, or businesses that cater to the tourist market.

Quiet Luxury That Feels Good: Sustainable, Serene, and Distinctly CaSoBe

Located three hours from Metro Manila and renowned for its quiet luxury lifestyle with stunning beach sunsets, the 15-hectare master-planned leisure resort estate seamlessly integrates eco-conscious design, local entrepreneurship, and memorable seaside experiences. The coastal development’s LEED (Leadership in Energy and Environmental Design) registration, EDGE certification for LLV with its eco-friendly Crusoe Cabins at CaSoBe, and EDGE Advanced certification for its iconic beachfront condotel The Nautilus underscore its commitment to environmental stewardship.

CaSoBe exemplifies sustainable luxury through a combination of energy efficiency, eco-conscious design, and community-centered initiatives. The Crusoe Cabins reduce energy consumption by 34%, water use by 57%, and embodied energy by 65%, while The Nautilus is projected to save 43% energy, 37% water, and 38% embodied energy. The estate’s design integrates permeable walkways, scenic bike lanes, a double-piping system for water recycling, LED lamp posts, blue-colored roads, and murals of marine life, creating a harmonious connection with nature.

Beyond environmental stewardship, CaSoBe actively engages with the local community through CSR programs, including the Adopt-a-Scholar initiative with Batangas State University and nearby schools, mangrove planting, turtle hatchling releases, and local employment, with 70% of LLV staff drawn from the surrounding area.

Curated Stays and Bespoke Leisure, All in One Iconic LLV Estate - CaSoBe

CaSoBe offers a unique blend of innovative accommodations and leisure experiences designed to delight everyone. Alongside Crusoe Cabins, visitors can stay in the futuristic Apollo Aeropods, which combine novelty and comfort in a serene beach setting. For a more distinctive stay, the geodesic dome-shaped Cupola and pod-like Cocoons offer playful yet stylish retreats, while the 300-sqm Chairman’s Cabin, the weekend residence of MPIC Chairman Manny V. Pangilinan, and the 15.5-meter CaSoBe Lighthouse stand as iconic landmarks of the estate.

Adding a signature residential dimension to the estate is The Nautilus — a visionary beachfront condotel whose design draws inspiration from Jules Verne’s legendary submarine Nautilus in Twenty Thousand Leagues Under the Sea, carved into CaSoBe’s shoreline like a ship anchored by the sea. This homage to exploration and innovation gives The Nautilus an iconic silhouette that reflects both curiosity and elegance, mirroring the sense of discovery that comes with every sunrise and sunset by the water.

The Nautilus offers 171 residential units and five commercial spaces designed for modern seaside living, each with panoramic bay views, generous ceiling heights, and energy-efficient features that blend sustainability with luxury.

Leisure and entertainment abound, from the 300-capacity Canopy events space and dining experiences at Sands and Captain Barbozza restaurants, to the Aquaria Water Park with three-story slides. Active guests can enjoy basketball, volleyball, biking, and island-hopping adventures, ensuring every moment at CaSoBe is a celebration of beachside luxury and playful indulgence.

The estate’s green corridors, walking paths, and direct beach access also encourage wellness and reconnection with nature, offering curated water activities, recreation, and leisure experiences for mind and body.

CaSoBe complements Calatagan’s rich heritage that showcases Cape Santiago Lighthouse, Starfish Island, and premium golf and polo clubs. Recognized as Lifestyle Hotel of the Year at the TDM Travel Trade Excellence Awards 2025, CaSoBe is soon to be rebranded as one of LLV’s Signature Estates, embodying immersive, meaningful experiences where sustainability, luxury, community, and inspired living coexist in perfect balance.

CaSoBe Redefines Laidback Luxury

At CaSoBe, laid-back luxury is defined not just by its spaces, but by the emotions it evokes. LLV’s signature approach creates a destination where families, couples, and loved ones can slow down, reconnect, and make memories by the shore. It’s a place that brings a deep sense of calm, where time stretches gently and the mind can breathe. Its thoughtful architecture and inviting coastal spaces spark a feeling of belonging, as if every corner was designed for shared laughter, lingering conversations, and meaningful moments.

A Sense of Calm

At CaSoBe, calm isn’t just a mood, it’s the rhythm of daily life by the sea. Families arrive and instantly feel the shift: the noise fades, the mind settles, and the gentle soundtrack of waves takes over. Parents find quiet corners to breathe and unwind, while children experience a freedom that only open beaches can give. Morning strolls become slow and intentional, conversations feel unhurried, and even the simplest moments, like watching the tide roll in, turn into shared rituals of peace. This is where the world softens, and loved ones find space to simply be.

A Sense of Belonging

Thoughtfully designed spaces make every guest, from toddlers to grandparents, feel at home. CaSoBe’s architecture blends seamlessly with the natural landscape, creating an environment where families move effortlessly from one experience to another. It’s the kind of place where kids can explore safe, open areas while parents relax under shaded loungers, and where multigenerational gatherings feel natural, from bonding in beachfront cabanas to storytelling sessions under starlit skies. Loved ones feel connected not just to each other, but to a community shaped by warmth, openness, and coastal hospitality.

A Sense of Joy

Joy at CaSoBe comes in many forms: big, bright moments and small, unforgettable ones. Families gather around coastal cuisine that celebrates Calatagan’s flavors, from fresh seafood feasts to comforting Filipino favorites enjoyed with sea views. Kids laugh as they chase waves, couples sneak away for sunset dates, and grandparents savor quiet moments with their grandchildren building sandcastles. Every experience sparks delight: spontaneous photoshoots on the boardwalk, weekend markets showcasing local makers, or beach games that turn into family traditions. At CaSoBe, joy is effortless, abundant, and shared.

A Sense of Connection

Here, connection flows naturally, with nature, with loved ones, and with oneself. The beach becomes a place where families rediscover each other without distractions: holding hands during long shoreline walks, sharing stories around bonfires, or celebrating milestones by the water. The textures of coastal living — warm sand, cool sea breeze, sunlit afternoons, become the backdrop of meaningful moments. Whether it’s reunions, bonding trips, or much-needed getaways, CaSoBe gives families a space to strengthen relationships and deepen the ties that matter most.

A Sense of Renewal

With every visit, CaSoBe awakens something new in its guests. The sea air brings clarity, the landscape inspires gratitude, and the unhurried pace refreshes the spirit. Families leave feeling lighter, recharged, and more connected than when they arrived. It’s a place where parents rediscover balance, kids rediscover wonder, and couples rediscover each other, making CaSoBe not just a destination, but a retreat for emotional renewal. Long after the trip ends, these moments stay with them, calling them back to the shore where renewal began.

For more information, visit www.landco.ph or facebook.com/LandcoPacificCorporation .

Sun Life and Borough Group of Clinics collaborate to advance accessible, holistic healthcare for Filipinos

Atty. Paolo Macapagal, General Counsel of Sun Life Philippines; Abigail Viaje, Chief Actuary of Sun Life Philippines; JJ Moreno, President of Sun Life of Canada (Philippines), Inc.; Dr. Ches Heredia, CEO and Head Ophthalmologist of Borough Lasik Center; Karlo Sanchez, General Manager of Borough Group of Clinics; and Anne Sino Cruz, Marketing Head of Borough Group of Clinics

Sun Life of Canada (Philippines), Inc. recently announced its tie-up with Borough Group of Clinics, marking the start of a shared commitment to provide more accessible, preventive, and holistic healthcare solutions to Filipinos. The collaboration was formalized during a Memorandum of Agreement (MOA) signing ceremony held at the Sun Life Centre.

The collaboration aims to create a seamless experience that integrates preventive healthcare, wellness education, and financial protection. These initiatives will make it easier for individuals and families to prioritize both their physical health and long-term security. The tie-up will focus on expanding access to quality healthcare services, increasing awareness on preventive health, and introducing wellness programs for Sun Life Clients, advisors, and employees.

“Our collaboration with Borough Group of Clinics reflects our belief that good health is the foundation of a brighter future,” said JJ Moreno, President of Sun Life of Canada (Philippines), Inc. “By joining forces, we can offer Filipinos a more compassionate and connected healthcare experience. Together, we are opening doors to meaningful, long-term well-being.”

Dr. Ches Heredia, CEO and Head Ophthalmologist of Borough Lasik Center, added, “At Borough Group of Clinics, our mission has always been to deliver the highest standard of healthcare to every Filipino. With our nationwide presence across the same key cities as Sun Life Philippines, Borough Lasik Center and Borough Medical Clinics are well-positioned to bring accessible, life-changing care closer to their clients and employees.”

The MOA signing event was attended by JJ Moreno, President of Sun Life of Canada (Philippines), Inc.; Atty. Paolo Macapagal, General Counsel of Sun Life Philippines; Abigail Viaje, Chief Actuary of Sun Life Philippines; Dr. Ches Heredia, CEO and Head of Borough Lasik Center; Karlo Sanchez, General Manager of Borough Group of Clinics; Anne Sino Cruz, Marketing Head of Borough Group of Clinics

Through this strategic tie-up, Sun Life and Borough Group of Clinics reaffirm their shared commitment to empowering Filipinos to work towards improving their overall health and well-being. By bringing together preventive healthcare, wellness education, and financial protection, the collaboration supports Sun Life’s purpose of helping Clients achieve lifetime financial security and live healthier lives, while contributing to a more accessible and holistic healthcare landscape in the Philippines.

To learn more about Sun Life’s products and services, visit www.sunlife.com.ph. Stay updated by following Sun Life Philippines on Facebook, Instagram, and TikTok.